Chapter 53: : Digging in front of the wall is so straightforward

"Hello, welcome!"
Xi Yehua followed into the store, and the sales girl inside the store politely said a word.
When I came to the store, Ye Hua looked around for a week and found that all are women-only products, such as corsets, socks, pants, bodysuits, camisole, pajamas, nightdresses ...
Well, Ye Hua didn't actually pay attention to women's luxury underwear. This store feels that the assembly is very good, and the prices of the products they sell are also unfriendly, so there are not many customers patronizing this store at present. There are only three of them, Ye Hua, and another couple.
However, Qiao Wei and Lan Ping's two daughters of these luxury brands are quite rare. At this time, after they entered the store, they left Ye Hua aside and chose.
Although Ye Hua doesn't know LA- this underwear brand, as long as you really understand it, you know that LA- is the ultimate luxury underwear brand from Italy. It is sought after by a lot of stars and models. It is very comfortable to wear and designed. They are all sexy.
This luxury product specializes in producing the most distinguished underwear, beachwear, stockings, dresses, evening dresses, etc. LA- This brand is known in the industry as "Rolls-Royce in underwear" for its noble style and long history. ".
"Ye Hua, come and refer to it, do you think it looks good?"
After a while, Ye Hua was bored by the two women. Qiao Wei showed him a Timeless series of V-shaped seamless sculpting lingerie, and waited for a reply.
Ye Yehua saw her beautiful eyes looking at her with anticipation. "Eh ... I think it's good. I like to buy it. Okay, I think it's very good. Anyway, I only pay for the card."
"Boring!" Qiao Wei immediately gave him a white look, and turned away from him anymore. Ye Hua shrugged helplessly. He really didn't perfunctory, but he did feel that they were all very good and have their own characteristics. The soft silk, Thoughtful cotton, romantic lace, charming black, peaceful blue, warm pink ... all the products here exude a charming charm of women.
However, the last word of Ye Hua was heard by the manager of this store. He was actually a man in his thirties. He heard Ye Hua's words, "I'm only responsible for swiping the card anyway."
It turned out to be a romantic rich second generation.
I ca n’t help it. Ye Hua is so young, and she also brings two beautiful women, which gives the first impression.
I saw him walk to Ye Hua with a smile and greeted him with a smile: "Hello, I'm Cheng Yangze, the head of the LA-flagship store."
"Hello!" Ye Hua nodded politely and did not introduce himself. Yang Ze didn't mind if he did not process. He looked around for a week and saw Qiao Wei and Lan Ping fancy selection in a faraway area.
After confirming that the two of them could not hear this distance, they looked back, Cheng Yangze smiled suddenly: "Sir, I seem to have seen you somewhere."
"Have it?"
Cheng Chengze smiled calmly and calmly: "Maybe I remember wrong, but sir, I personally think you should take the initiative to choose for your girlfriends ..."
"Men?" Ye Huawei said, he didn't pay much attention to it. He immediately focused on him when he heard this sentence, and Cheng Yangze always maintained a good quality and nodded mysteriously and smiled: "Normal, I've seen many You can see it. "
"Okay." Ye Hua smiled helplessly, but not surprised, since he can be a manager of a luxury store, there must be some vision, even if the qualifications are more poor, you can practice it.
Thinking of his previous words, Ye Hua was curious: "However, as a man, I choose underwear for women.
Cheng Chengze slowly shook his head, seeing the other person looking at himself suspiciously, smiling, "Sir, who do you think is Robela's customer?"
Wu Yehua said without hesitation: "Of course it's a woman who still needs to ask."
As soon as this word came out, Cheng Yangze shook his head again and said, "Sir, if you really think so, you would be very wrong."
哦 "Oh? Speak to hear?" Ye Hua suddenly became interested, said.
After a short while, Cheng Yangze said bluntly: "Robella's success fully illustrates the two major rules of the marketing industry. One is not to make mistakes about who the real customers are, and the other is not to make mistakes about what the real products are."
: "Sir, the ultimate customer of fashion is not a woman, but a man. Without men, women would probably not spend so much thought and money on dressing themselves up. Robella's success lies in clearly positioning her true customers, It's the man. Robella's success also clearly defines what the product is selling. "
"Isn't it selling underwear products?" Ye Hua embraced his arms and looked at the other side with interest. When interest came, he also listened to his arguments, anyway, boring.
Cheng Yangze shook his head for the third time, but quickly replied: "Other underwear brands sell underwear, and Robeira sells ... sexy. Or Fantasy, fantasy. Robeira's ultimate pursuit is to be 'sexy' These two words are for the words 'fantasy', or in a row, for the words 'sexy fantasy'. "
: "Of all the senses of a person, the most closely related to is vision. This is the same for men and women. But there is no doubt that men are more visually focused than women. Isn't it that men are basically visual animals?"
: "The success of Robeira is that it doesn't make it too clear: its lingerie customers are men, not women; it doesn't sell lingerie, it's 'sexy fantasy'."
: "For ladies, the time to wear costumes is actually very small. Women dress themselves like peacocks with open screens, beautiful, but definitely not for themselves. Sir, I noticed that your girlfriend had just Looking for your comments, references, suggestions, in fact, she does not fancy your evaluations, references, suggestions, etc., but uses this to determine whether you like a certain style, because she only opens the screen for you, even if she thinks that No matter how the beautiful dress is, even if it is true, it can't actually attract your attention at the same time, and it won't let you have a 'sexy fantasy'. Then it doesn't make sense to open the screen, does it? "
: "If a man is buying underwear for his partner in a department store, the result is very embarrassing and the experience is terrible, so Robela creates more comfortable and convenient conditions for men to buy women's underwear. The means is to start an underwear store."
: "Robella clearly positioned that its client is not a woman, so sir, you also need ..."
At this moment, Ye Hua suddenly realized that he nodded again and again and again, "That's the case, in the end, people in the industry are professional."
"It's an award." Cheng Yangze nodded with a smile when he saw this, knowing that he didn't need to continue talking, Ye Hua finally understood after he dialed it so ~ EbookFREE.me ~ No wonder Qiao Wei's reaction just now, It really seems to be a little less "interesting".
But after a while, Ye Hua silently began to look at Cheng Yangze, and the latter was puzzled for a while, but the other party was obviously a big customer. This point has already been explained, but the other party's evaluation made him very embarrassed. Be elegant with a smile.
After a while, Ye Hua retracted his gaze, and stretched out his hand and smiled, "Formally get to know Ye Hua and start a company. It's a small achievement."
"Mr. Ye, fortunate to be." Cheng Yangze reached out and politely shook him, but he was also surprised. He didn't expect this. He thought Ye Hua was a rich second-generation man, but he didn't expect to be the boss of a company. Such a young boss surprised him so much that he was able to start his own business and bring his girlfriend to Huaizhong Road to spend on luxury streets.
"Our company is in the stage of rapid development. The company ’s sales department is lacking a marketing talent like you. What underwear is better to sell high-tech products with me? The manager of the sales department is always vacant. If you are interested, you may consider it. "
Ye Hua's left hand took a business card from his pocket and gave it to him. He smiled and patted the other's arm that he was holding. The other person received the business card, and Ye Hua went towards the place where the two women were.
Cheng Chengze held a business card in his hand, and looked at Ye Hua who was gone towards the two girls a little dullly. This digging a foot in the face made him a little caught off guard and was so straightforward.
Looked down at the business card in his hand.
"I didn't expect to be a young founder of a technology company, Coastline Technology Co., Ltd .... Well? Wait a second, as if I heard it, it seems to have mentioned the Disney news every month ... Is that company? "
Uh ...