Chapter 225: Wufu 62
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Criminal Psychology
- Zhong-er
- 2297 characters
- 2021-03-01 09:45:50
Lin Chen and Mr. Zhan took a seat and sat down.
On the large screen of the venue, Zhou Rui Pharmaceutical's promotional videos were repeatedly played, and the rumbling sound spread through the sound.
The aerial camera swept over the Zhourui Pharmaceutical Building and landed on the corporate blue peace dove-like logo.
"We are Zhou Rui Pharmaceutical, committed to healing lives and improving the quality of life for all human beings ..."
The voice of Yizheng's stern male voice sounded, and the sliding door of Zhou Rui Pharmaceutical Hall opened. Following the camera, you can see the energetic employees of the pharmaceutical company. The camera kept going up and through the R & D laboratory. On both sides of the work table were employees dressed in light blue dustproof clothing. The picture appeared orderly, bright and clean.
This reminded Lin Chen of the dirty mining area deep in the rain forest, and everything was in sharp contrast.
The male voice in the promotional video continued to recite the voice: "Zhou Rui Pharmaceutical has the world's most advanced R & D team and has world-class R & D capabilities. We are forging ahead and investing more than 10 billion yuan in R & D every year. As of June this year, A total of 52 new drugs will be launched ... "
Many graphs appear on the screen, showing R & D investment and related R & D results of Zhou Rui Pharmaceutical.
In short, the press conference is, of course, also a corporate propaganda conference. These things must be available. Lin Chen took a brief look and always felt that Zhou Rui Pharmaceutical had made some contributions over the years.
The deafening emotional corporate video finally stopped after being played dozens of times.
Lin Chen noticed that there were some gray-haired people in the front seats, who were obviously accompanied by the staff of Zhou Rui Pharmaceuticals, and some young people, who should be the backbone of hospitals or research institutes.
Lin Chen was suddenly squeezed by Mr. Zhan. He looked to the side. Mr. Zhan, the second generation of the chemical plant, said excitedly, "Mr. Tianna Lin, did you see it, Goda Goda, Academician Zhang Here too! "
Lin Chen didn't know why he looked in the front row, he could not see anything from those back figures, but just now, among the experts in the front row, he seemed to see the doctor who showed them to the promotion meeting yesterday.
Like the excited Mr. Zhan, a commotion naturally sounded at the scene.
No need to ask questions, Mr. Zhan took the initiative to explain in his ear: "That is Academician Zhang of the Institute of Pharmaceutical Sciences of the Chinese Academy of Sciences! Daniel among Daniel!"
"you recognize?"
"No ... I don't know ..." Mr. Zhan was immediately embarrassed, and immediately hesitated. "I ... I wanted to go to Academician Zhang for a PhD, but I didn't pass the exam ...".
The top experts of the Pharmacy were invited to the site to stand for a pharmaceutical company, which somewhat subverted his perception.
"Is this appropriate?" Lin Chen asked. "Academicians would be willing to come to business?"
Mr. Zhan hurriedly pushed him, seriously: "This is not a point, Mr. Lin, please keep quiet."
People around him cast a lot of attention, and Lin Chen shut up. In this kind of place, obviously speaking too much will be lost.
"I do not understand."
"You probably don't understand these problems in the pharmaceutical industry." Mr. Xiao Zhan lowered his voice. "You see, a new drug is going to be marketed to cure patients. Who should use it?"
"Of course it's by the doctor."
"Mr. Lin, you are right ... But there are many different types of drugs on the market. Even simple antipyretics, there are all kinds of drugs. So how do doctors obtain new drug information to identify and choose a certain drug? What about some kind of patient? "
"Doctors have their own way to understand ..."
"Of course, but once the doctor is really busy and there are too many drugs, one of the main ways for doctors to understand the drug is to promote it by the drug maker. Generally, when a new drug is launched on the market, drug makers must do it first. It is a large-scale promotion activity that tells about the drug's treatment mechanism, curative effect, and the results of clinical experiments ... The arrival of experts is of course the result of the invitation of the pharmaceutical factory, but this is also the best opportunity for doctors to understand the new drug. In fact, in the medical system His thinking is also very stubborn. Some new treatment ideas and the promotion of drugs sometimes take a long time before this drug can completely replace the previous class of drugs and be accepted by people. If the replacement is successful, mutual benefit can be truly achieved. The process of reciprocity and ultimately benefiting patients, "said Mr. Xiao Zhan.
Lin Chen sighed lightly: "There is no big problem with what you said. After all, in essence, there is no commercial benefit of using drugs on patients, and there is no funding to promote a new round of research and development ..."
"Mr. Lin, you can think that way. It's really amazing. At least it's different from those who think that doctors and drug dealers are cooperating with each other and have to make hard-earned money on patients. If they ca n’t make money, then they are likely to not invest a lot of money to develop new products. For example, few people do vaccines for niche viruses, and brain damage rehabilitation drugs such as Nordren. Many generations have been updated ... "
Mr. Zhan will start to chatter again.
"Mr. Zhan." Lin Chen interrupted him.
"what did you say?"
"I said, when you talk about your expertise, suddenly you are not nervous."
"I ... I'm not ... not nervous ..."
Mr. Xiao Zhan blushed. At the same time, the lighting of the venue was dim and someone stepped onto the stage slowly. It was a middle-aged man with a big belly. The middle-aged man wore a pair of gold-rimmed glasses and was half bald. He was the chairman of Zhou Rui Pharmaceutical.
"Welcome experts from all walks of life and friends from all walks of life to participate in the promotion conference of our new drug Norderon, and there are indeed many things happening on the market of Norderon. Recently, Zhourui Pharmaceuticals also conservatively questioned the drug Norderon. It is indeed a long way to go, including when we once thought that this drug may no longer contribute to the cure of disease. But this is an epoch-making new drug after all, we are convinced of its curative effect and it deserves to serve all patients. Therefore, we have recently Many efforts have been made to make it finally available on the market. Here, I also like to thank friends from all walks of life for their help. "
There was thunderous applause from the audience. The chairman of the surrounding pharmaceutical companies did not avoid the recent problems surrounding Nordren, but took one of them with a very understatement.
Lin Chen calmly looked at everything on the stage.
I saw the chairman wave a big hand: "Well, I don't say much nonsense, please watch the film of Nordren."
The big screen suddenly brightened, a new drug configuration appeared, and the model on the screen rotated 360 degrees.
Many people are looking at the propaganda materials placed on each seat at that time. Mr. Zhan took it very seriously, and Lin Chen began to pay attention to the reactions of different people on the podium.
"The reason why Nordren is a brand-new brain science drug, it abandons the treatment ideas that are often used to dredge and trap leaks, and pays more attention to neuron repair. Its active ingredients are for decades ago. The company's science was obtained from a bacterial culture found in the soil of Dana rainforest. Researchers have designed and synthesized a variety of different derivatives, hoping to enhance the drug's fat solubility to cross the blood-brain barrier. Once in the brain, Nord Lun ’s designed derivative drugs will quickly undergo metabolic changes and become new active ingredients again. The data in your hands contains relevant clinical experimental evidence, and the relevant results show that ...
"Did you find anything?" Lin Chen asked, turning her head.
Mr. Xiao Zhan froze, "What did you find?"
Only then did Lin Chen realize that the other party was not here to investigate his case, but was just a chemical expert who wanted to restore his father's reputation.
"Is Nordlund so amazing as he says?"
"Ah? Amazing?" Mr. Zhan put down, "It's pretty powerful and the idea is new, but ... maybe it's not magic."
Lin Chen frowned: "Don't you say a new idea?"
"The most novel feature of Nordlen is that the active ingredients are split and recombined to pass the blood-brain barrier. The biggest function of the blood-brain barrier is to prevent compounds in the blood from entering the brain. The advantage is to prevent harmful substances from invading the brain, but Similarly, the blood-brain barrier also blocks the entry of therapeutic drugs, which affects the treatment effect. "The preaching on the stage continued, and Mr. Zhan explained to him in more plain words.
"and then?"
"Nordren was actually a dual-drug fixed-dose combination of the cardio-cerebral-vascular drug tern and the antiplatelet agent adp, which was the predecessor of Zhou Rui Pharmaceutical. Tern changed the configuration and introduced the ton component just mentioned. The new drug is very powerful, and I have never seen it before. "
Mr. Xiao Zhan's tone was very relaxed, but Lin Chen was stunned.
He rubbed his eyebrows. He always felt that Mr. Zhan's remarks contained extremely important key information, but this information has always been hidden in the most obvious place because of his lack of medical expertise.
He shook his fists and finally made up his mind.
"Come out with me." He patted Xiao Zhan's shoulder.
"Ah, what, the meeting hasn't finished yet." Mr. Xiao Zhan didn't know why.
"Come with me," Lin Chen emphasized.
The corridor of the hotel outside the venue brought the smell of butter powder unique to the hotel incense. When they came out, they were routinely investigated by the guards.
Lin Chen and Mr. Zhan walked around the corridor at will, and finally Kaikuo: "I have a question, and I would like to ask you to help me analyze it."
"You ... why are you so polite."
"On the stage just now, Chairman Zhou Rui mentioned the ups and downs before the company Nordlen went public. What do you think of this?"
"I ... I don't know ..."
"I mean, do you think Nordlen has a problem?"
"Did you always think that Nordlen was in trouble?"
Lin Chen looked at Mr. Zhan's look, and thought that the young man probably remembered his refutation of the attending doctor at the entrance of the MRI room yesterday.
"There should be no problem if it can pass the inspection by the Drug Administration, and so many clinical trials have been done. Unless Zhou Rui Pharmaceuticals deliberately falsifies the data, this effect is indeed there."
"What about side effects, will Nordren have strong side effects?"
"It's hard to say about side effects. For example, Herceptin, a breast cancer treatment drug, was used during the later treatment, and patients who used it were found to have symptoms and signs of heart failure. Poison, you said that a certain drug must not have side effects, and this is unlikely ... "
Lin Chen quietly listened to the story of Xiao Zhan and did not interrupt the young man.
"Side effects are in a controllable range, that is, within a certain range of data, and they are acceptable, and Zhou Rui Pharmaceuticals is not stupid. If they know that Nordren has strong side effects, why should they be promoted? When they have a claim, they have to lose their underpants. "
Lin Chen was in deep thought.
Xiao Zhan said the problem they have mentioned repeatedly. Now it seems that by combining all the information over the past few days, you can find something.
First, there should be no major problems with the drug Norderon itself, otherwise Zhou Rui Pharmaceutical will not promote the drug aggressively.
Second, Zhourui Pharmaceuticals had inexplicable problems inside that they replaced all the suppliers.
Third, as Norderen's R & D director, Stancom should have discovered some things, and she was killed by addiction before trying to expose them.
Fourth, Shen Lian has always used Duanyang to prevent Nordren from listing by fabricating lies.
The question is, what conclusions can be drawn from this information?
Lin Chen looked at the young man next to him and asked, "If someone goes to great lengths to not let Nordren go public, what do you think is the motive of that person?"
"Are you saying ... are you talking about Zhou Rui's competitors?" Mr. Xiao Zhan asked nervously.
"Competitor?"
"Because Nordren's thinking is really new. If it can be promoted on a large scale, there will be no room for drugs that will run on the old ideas of other manufacturers. Except for competitors, I ... I can't think of anyone who would not want Nordren What about going public? "
"But what if Zhou Rui's internal staff didn't want to make a certain drug?"
"It may also be the competition of the internal team. For example, if the company pushes you this medicine, the previous generation of drugs I developed will be forced to withdraw from the market slowly, or the project of the new generation of drugs I am developing will be cancelled ... "
"Previous generation drug?"
Lin Chen suddenly felt a terrifying feeling: "You said earlier, what is the relationship between Nordren and Zhou Rui's previous cardio-cerebrovascular drugs?"
"Nordren is a new drug produced by the previous generation of the drug tern after reconfiguration and the addition of new ingredients ton" Mr. Xiao Zhan wondered, "What's wrong?"
"Nordren is an improvement on previous generations?"
"More complicated than improvement, this is not a simple inheritance relationship ..."