Chapter 1017: Rise and fall of the industry (9/10)

After Shi Dazhu left, Zong Qingxian couldn't help but ask: "Feng, do you really think that his health care company can make money?"
"Why not?"
"If it was five years ago, I believe it will be. He is also a master of high-handed sales of health products. I also learned a lot from him at the beginning. But that was the beginning of the health care industry, almost all sold. Health care products are making money, and they also breed a lot of fakes!"
"But it is different now. After that blow, many health care products companies have gone bankrupt. Le Haha has also abandoned health care products, mainly making drinks. How many health products can be seen in the market?"
Feng Yu nodded. "You are right. Most of the original health care products were not seen, but you did not find that there are new health products on the market?"
"There is indeed something. This is a legitimate industry in itself. But it has passed the era of huge profits, and even many health products can't be sold at all!"
"That is, they did not find the right position!" Feng Yuxin said that health products are sold as gifts, this is a genius idea!
Zong Qingxian is somewhat confused and positioned? What is the positioning of health products? Is it just suitable for the crowd?
"There are booms and declines in the industry, and there are big reasons for the rise and fall of the industry. It is the industrial policy! At the beginning, the health care products industry took a long road, and the market was full of various fakes, which was naturally severely hit. But after That severe attack, just rectified the industry atmosphere, fakes are gone, can stay, they should be real goods."
"And you found that no, people have begun to focus on health care products, as long as you find a suitable entry point, health products re-emerge, big sale, it is not impossible!" Feng Yu said.
"is it?"
"An industry must undergo rapid development, stable development, and stagnation to a recession. The original health care product industry was shackled during the period of rapid development. This industry has not really been eliminated by the market!"
Zong Qingxian nodded thoughtfully and listened to Feng Yu saying that it really seems to be the truth.
The health care products industry did not have a natural decline at the beginning, but declined because of the reorganization of the top. Now that the industry is loose, it is possible to re-emerge.
However, Feng Yuken borrowed 50 million US dollars from Shi Dazhu, which made him feel too risky.
Feng Yu's investment, many times people can not understand, but in the end it is proved that Feng Yu is right. Perhaps this time, Feng Yu is also right.

Feng, then, what do you think will the beverage industry enter a development stagnation period?

"It's still early, in fact, our beverage industry in China is still in a period of rapid development, and even the plateau has not been reached. Let's say that our products are growing at an annual rate. The sales of Jianbao will grow again this year. A lot of right? Then there are a lot of new brands, and the sales volume is not bad. How many times do you think compared with five years ago?"

When can I enter a stable development period?
Indeed, as Feng Yu said, there are still some new beverage brands emerging, and sales are not bad.

At least ten years or more. At that time, the potential of the city should be exhausted. The rural market should also be developed. The sales volume will increase, but it will not be too fast, and no new brand will pop up. coming."
In fact, before Feng Yu’s previous life was born again, there were still brands of beverages coming out every year, but some brands disappeared. Or it is because of a problem with the business strategy, or a problem with the funds.
At that time, there were a lot of beverage brands and types on the market, but the real sales were just a few brands. Two music, Kang Shuai Fu, the same, Le Haha, Huiyuan, Jiaduobao, Red Bull and so on.
Among them, Feng Yu is most admired by Jia Duobao. With only one product, he can be the leader of the industry. How successful it is.
However, this world is completely different from the previous life. First of all, the two music will be suppressed and the head will not be lifted, and the establishment of Bao has no meaning of decline. Lehaha has better development in the past, and the same and Kang Shuaifu have no rise.
The music is still there, but it is like that. Leyi has abandoned the market in the north and focused on the southern market, mainly because their sales channels are far less than Le Haha, and there are not so many branches, transportation costs are Not small.
Huiyuan is based on the characteristics of juice, and it has developed very well. Thanks to the addition of the big league of beverages, even better and faster than the previous development.
Zong Qingxian also said to Feng Yu that he knew that the juice was so good to sell. He should have been worried about it and merged it with Huiyuan. Now I want to buy and sell, and people don’t sell it.
But he did not know that in the past life he made the original force, was suppressed by the Red Bull, and later lost money. In this world, the Force was developed earlier, and the athletes used the endorsements and sold very well.
On the contrary, Red Bull is struggling in the country and can only be active in the South Guangdong area. It seems that this life is not up to the popularity of previous life. There are also carbonated drinks, and the development of the past Le Haha is not very good, but this world is very successful.
However, Zong Qingxian has the same opinion as Feng Yu. It is difficult for beverages to enter a recession. Just as people always eat whole grains, drinking can't be avoided.
There may be some beverage brands that are declining, but the entire beverage industry will not decline. Just like tea, it has been passed down for thousands of years, there are still many people drinking, and like to drink.
"Feng, do you say that the industries you invest in are all that you think will enter a period of rapid development?"
"Almost, of course, some will develop steadily, but at least in the short term, there will be no decline."
For example, supermarkets are naturally in a period of rapid development. However, in a few years, they will enter a period of stable development. Perhaps after ten or twenty years, they will enter a period of development stagnation, but it is still very early to say that the recession.
Online retailing will squeeze the living space of traditional retail, but it will never replace traditional retail. Because of online retail, there will be a certain transportation time, while traditional retail can be bought and gone.
There is also the motorcycle industry, which is now a stable development period, but in a few years, it will also enter a period of development stagnation. But at that time, Songjiang Motorcycle could completely transform and produce electric vehicles. The electric vehicles will have a high-speed development period of ten years.
In fact, Feng Yu has also invested in industries that have not yet entered a period of rapid development, such as minerals. He invested very early, but at that time the mining price was not high at all.
However, in the past two years, the mining industry will raise the price comprehensively, and it is time for Feng Yu to harvest profits.
Zong Qing’s look at Feng Yu, is this the secret of Feng Yu’s family? Look at the industry and then invest. But how does he look at those industries?
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