Chapter 295: National brand (fourth more snake plus)

When the meeting was held the next day, Xu’s vice-president of the city still strongly disagreed, arguing that the move was a great success and wasted money. Feng Yu has money, can invest in other industries, or simply donate some money to the city.
The city's long-term tone has also changed, and it is believed that the expansion of motorcycle projects can be, but the car project can't. Finally decided to let Zhang Ruiqiang communicate with Feng Yu, you can sell the mechanical company's car project to Feng Yu, let Feng Yu re-establish a company, carry out the car business, continue to inject capital machinery or something, you do not have to.
The meaning of the city ~ long is very obvious, both want this investment, retain the political achievements, and do not want the machinery company's shares continue to be diluted. As for Xu’s vice-president, Zhang Ruiqiang chose to ignore it.
......
"What? The city says that you can sell the mechanical company's car project to me? Is this true?"
At the beginning, if it was not for the private sector, he could not get the license for automobile production. Feng Yu was not willing to use the brand of machinery company. If the city really sells the car project to him as a whole, it is really worth considering.
"For the time being, this opinion, but in detail, still has to be discussed. The establishment of the motorcycle branch factory, the city agreed, and also expressed support. The premise is that we must also publicize our ice city, and the mechanical company headquarters can never move out. Ice City."
Zhang Ruiqiang feels that the city ~ long this opinion is also good, the project is divided into two, the political performance is still there, but also a lot of risks, but I don't know if Feng Yu can agree. But look at what it is now, Feng Yu can't be like this.
Zhang Ruiqiang is one of the best leaders in the city to understand Feng Yu. He immediately reacted. Without the help of the city, Feng Yu could not launch a car manufacturing project. If it is not necessary, Feng Yu may not want to let the city participate in the stock.
When I first ran these procedures, I used a lot of relationships in the city. Even when he went to the province for help, he got approval. Now Feng Yu seems to be taking advantage of the cheap, mechanical companies sell projects, but the shareholders meeting will have the final say. The city can't take any advantage at all!
"Zhangshi ~ long, needless to say, this condition I promised. I will go back to Li Mingde to calculate how much the car project is worth." Feng Yu said in a hurry.
"Wait a minute. Are you really so optimistic about the car project? Especially the car you said, really such a big market?" Zhang Ruiqiang took Feng Yu.
"I can only say that the market will grow bigger and bigger in the future, but whether it can be successful, I don't really have much confidence. But one thing I know very well. If I don't do it, then in the future, we will not have our own brand. I am here for the country." Feng Yuyi is very noble.
"You come less, do you have such a high awareness? Besides, the proportion of car imports in our country is falling rapidly in the past two years. How can it be occupied by foreign auto companies as you said?"
"So Zhang Chang ~ Chang, I will say a little better.? To read the book, why is the proportion of imported cars in our country is declining? Is our capacity increase. What is the improvement? Is the joint venture car. What is the brand of the joint venture car? It is Volkswagen, Honda, the best-selling. It is also the car of these foreign brands. Just like the official cars that are purchased in the city, not all foreign brands. So what about our original Magic brand cars?"
Zhang Ruiqiang stunned, yeah, once the national pride, the magic of the car?
SAIC is now pushing the brand of the joint venture factory Volkswagen, which is a foreign brand. Although the sales volume has risen steadily and resisted the invasion of imported cars, the original Modu brand cars seem to slowly fade out of people's sight.
This is the case in past lives, not just the magic cards. There are also red flag cars, etc., our original national brand, slowly disappeared. When the national auto show is up, I want to reinvigorate the brand. However, the Chinese people have no recognition of the brand, how easy is it to revitalize?

Zhangshi~Long, do you know how important the brand is? Let's just say, now there are foreign companies wanting to buy my wind and rain brand, do you know how much they offer?

This is not Feng Yu blowing, it is true that European companies and rice companies want to buy wind and rain. I think this is a high-tech home appliance brand. If you use this brand to produce other home appliances, you can guarantee that you can use less advertising fees, you can achieve great publicity, because now consumers subconsciously believe that wind and rain is high-tech home appliances. synonym.
"How many?"
"One hundred million, the dollar!"
In fact, this one hundred million US dollar is not only the brand of wind and rain brand, but also includes the patented technology of wind and rain humidifier and wind and rain fanless fan and the factory of Guancheng. Although the brand value is high, it has not been as high as Feng Yu said.
嘶~~~
Zhang Ruiqiang looked at Feng Yu with surprise: "A million dollars?! Is the brand really so important?"
Feng Yu nodded hard: "Look at our brewery, Bingcheng Beer, Bingcheng and its surrounding people are all recognized, isn't the beer in Lin Province not good to drink? But even if they are cheaper, those small stores I don't want to buy it, because it's not good to sell. Let's buy an ice beer, buy ice beer! This is the brand's recognition, the value of the brand!"
"Okay, I don't have much to say. I want to create a car brand of my own, so the original Songjiang brand can't be used. If you want to study the city, you can sell the whole Songjiang card to I, including motorcycles, are also sold to me?"
Zhang Ruiqiang’s stunned Feng Yu’s eyes:
Do not think about it!

The car project is not optimistic in the city, but the motorcycle project is still very optimistic in the city. It can be seen from the ice city that the big winter is cold and cold, and everyone is riding on a motorcycle. In the first quarter of this year, the sales of Songjiang brand motorcycles are climbing at a rising rate. The market is hot and can be expected. Even this year, it is expected to reach 200,000 units.
The plant that followed Jinling was put into operation at the end of the year, just in time to catch up with the market expansion next year. Besides, he also learned that the motorcycle project will launch a 1oo displacement motorcycle, the price will drop, the sales volume will inevitably increase, and the product variety will be enriched. It is expected that the motorcycle can make money.
Although a number of motorcycle factories were launched at one time, the output of one factory was not too high, only 510,000. The workers in the early stage needed training, and the production capacity could not be fully loaded. After the exhibition in two or three years, it was definitely a chicken with golden eggs. .
This Songjiang motorcycle, two or three years later, in Feng Yu’s words, that is, the brand is worth a lot of money, and now sold to Feng Yu, absolutely not!
Feng Yu suddenly regretted it. I shouldn’t have told Zhang Ruiqiang about so many brands, and shouldn’t brag about the brand value of the wind and rain brand.
This car has a new brand, and everything has to start again, making it even harder to get started.
However, it is difficult, Feng Yu also has to do. During the Eighth Five-Year Plan period, the country's economic growth has made the world's high-end purpose, and its consumption power has also greatly improved. A large number of famous wealthy people have emerged. At this time, it is also the most relaxed period of policy. After waiting for a few years of exhibitions, it will be similar to the future generations of Ji Li. How can Feng Yu be satisfied?
This time, even if the conditions proposed in the city are a bit harsh, he has to bite his teeth and promise! (To be continued.)
Ps: Thank you 渝mm in the monthly ticket, there is still a fifth more, today is five more, the morning is gone, the family came, the New Year, but tomorrow will definitely add more.
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