Chapter 962: Do a low-end car (request for a ticket)

Feng Yu took a sip of beer while licking a peanut.
"Old Li, in this case, we don't have to argue with them at all, and there is no need to be angry. On the qualifications, it seems that they are making cars earlier, but how many years have you been working, how many years has he been? On the strength of enterprises, they There are so many policy support, the result is not being trampled by us? On personal ability, he is far from you, how much business is the magic car, our ice city machinery company, but three businesses in parallel, which one is worse than them ?"
Hearing the comfort of Feng Yu, Li Mingde was in a much better mood. Yeah, why should I be angry, isn't it a place for a meeting, isn't it that he runs on me? The work is not by mouth.
"I was actually a little angry. Without us, he could talk about the joint venture plan of the new model of Aodi last year. He can't talk about it next year! Without us, can we develop such a good car? We are going abroad, they are OK?"
"Yes, so you should face him with the victor's attitude. Look at him in a condescending manner. He said more, others are not stupid. You can see that he is putting gold on his face. That is the performance of the weak."
"Hey, he wants to be promoted. If I am ten years younger, can I get him? The grandson of the first car is also better than him!" Li Mingde looked disdainful, stepped on someone else's position, and wanted to step on my upper position. Dreaming of you!
In fact, Li Mingde's words are also somewhat biased. The Magic Motors can not only have such cars, but also other vehicles, such as agricultural transport vehicles, passenger cars and other vehicles, the total sales volume is indeed above the Ice City Machinery Company. Can't hold on to other people's models, there are many types. In addition to the three cars, Bingcheng Machinery Co., Ltd. has only launched the goods at present, and other cars have not been launched at all.
"Old Li, then you said, if our car is not exported, can you guarantee that it will be sold out at home?" At the earliest time, Feng Yu helped to contact the sales, but now he is completely handed over to Li Mingde, Feng Yu is a Pick up the treasurer.
"Our current scale, normal production, Guoao can produce more than 60,000 units, cross-country or Dongfang Shenlu can produce more than 60,000 units, Hongxing commercial vehicles can produce more than 30,000 units. Last year, domestic sales of vehicles exceeded 400,000 units. According to our estimation this year, we can reach 500,000 units. Last year, our total output was more than 120,000 units, and the domestic sales volume was over 80,000 units, accounting for 20% of the market share. The rest was exported to Eastern Europe and Xiangjiang and other places. This year they have a lot of new models off the assembly line, I am confident that domestic sales can reach 100,000 units, but more, not necessarily."
At this time, Li Mingde thought again, if it is because they sell well in Songjiang, can the domestic car companies and joint venture cars develop so fast? Can you get such good conditions? If they don't have a new joint venture model, then this year's estimated sales of 500,000 units, Songjiang cars can account for at least 25 percent!
However, Feng asked what he did, is it not exported? No, isn’t Feng always clamoring with the old Maozi boss? Didn't hear it.
Domestically, it can only reach 100,000 units next year, so it is not easy to pass a joint venture in Russia. Unless he can open the export of Southeast Asia, or let Bingcheng Machinery Company produce a new model.
Feng Yu suddenly thought that Li Dafu told him that developing a new brand, producing low-priced cars, so that cars can be afforded by more people, is no longer a luxury thing, but an ordinary means of transportation!
"Old Li, Li Dafu's proposal last year, the production of low-priced cars, is it not passed? How about our research and development?"
"The proposal for low-priced cars is passed. We are going to adopt a brand new brand. This brand is still under study. As for the development of the model, it is theoretically achievable, and the cost can be reduced to more than 20,000 blocks. The price will be Less than 30,000, even Li Dafu believes that the price should not exceed 25,000, if the price can be reduced to less than 20,000, it is more perfect. So cheap, or a car!"
There is no cheap car, such as the ice fly factory, the mini van. There is Xiali of Jinmen, but there are more than 40,000 cars in that kind. You have to get 20,000 or less, who will buy it. An imported large displacement motorcycle is more expensive than that!
"Old Li, what is the essence of the car? It is a kind of transportation. Didn't you find out that there are more and more people buying private cars now? Before they bought a car, but now people have better living conditions, you I won’t buy a car myself, but I also bought a car for your son and nephew. Right, where is your son’s place to work, the bus will be two stops? What do you say, you can make it convenient. Can you afford a car of one hundred and two hundred thousand, others, can they afford it? Do people not want to be more convenient?"
For those who drive a car of 200,000, it is really ridiculous to buy a car of 20,000 to 30,000. But for those who are still working on bicycles or motorcycles, buying a car of 20,000 to 30,000 is not only convenient for commuting, but also sheltering from the wind and rain. Isn't it good?
How to say, this is also a car? The space is bigger, right? Sitting more comfortable, right? It’s more convenient to carry people, right?
"That can't be too cheap. He said that if he wants to get 20,000 or less, isn't that a joke!" Li Mingde argued.
Feng Yu remembers that in the past, Qirui had achieved a retail price of 20,000 cars, while foreign countries also had the world's top Tata cars, producing cars of less than two thousand dollars.
To put it bluntly, the outer casing is made thinner and the body becomes lighter, but the safety performance is relatively poor. But that's safer than a motorcycle. After all, there are still seat belts. Moreover, this is indeed a four-wheeled car. The sales of the previous Qirui car, but everyone did not expect.
"I think he is not kidding. The car is really possible to do 20,000 or less. But now the price is not bad, how long can it be converted from theory to productivity?" Below 30,000, I believe sales should be good, already There is a great price advantage.
"Feng, we really want to produce this kind of cheap car. This car can't make much money, it's better to produce motorcycles."
"The profit of our other cars is higher than that of motorcycles? Even if our motorcycles are repeatedly reduced in price, the profit margin is still very high? The important thing is the market, we can develop new consumer groups, low-end consumption. Group. No, we should position this car on the youth crowd, those who have just joined the work, have no savings, and want to buy a car."
The low-end cars in the past, the majority of the purchasers are young, and the sales of low-end cars have been good. The body is small and it is more popular with girls. Is parking convenient?
"Then we have to buy a new production line. Now the factory is going to expand again?"

No, temporarily adjust the production line and reduce the production of Songjiang-Off-road.

"Ah? That is the main model we exported to Eastern Europe. It reduces the production of this car. What about the export? Is there a problem with the export?" Li Mingde was anxious.
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