Chapter 404: High, really high!
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Football Giants
- Chen Aiting
- 2142 characters
- 2021-03-03 09:51:48
"How is it going?"
Yang Huan looked at Sun Yue, Kash Harris and Zhao Yuanfang with a look of concern.
These three plans all occupy a very important weight in Yang Huan's mind.
Needless to say, if the two major cups work well, it is basically a good thing to sit and wait to collect money.
"The acquisition of IMG did not encounter much resistance, and it has basically been negotiated." Zhao Yuanfang replied.
He is Yang Huan’s investment consultant. He went to Chile not long ago to buy a winery and merged with the Kailong family. After that, he went to the United States to complete the acquisition. The total value was about 2 billion euros.
"What about the funds?" Yang Huan asked again.
"It's not a problem, it's all done!" Zhao Yuanfang smiled.
The two billion euro acquisition is the biggest investment Yang Huan has made in his life.
Among them, most of the funds come from bank loans.
Yang Huan gave Zhao Yuanfang to take care of the specific matters. He was the expert in this area.
The concern that Young Master Huan needs is just one point, whether the acquisition is successful or not.
"What about you?" Yang Huan looked at Sun Yue.
Sun Yue has been traveling back and forth between Europe and the United States for a period of time, and the whole person has gone dark.
It seems that the spirit is more vigorous.
"We followed your instructions from Master Huan and contacted Europe's top giants."
"Yeah." Yang Huan nodded, this was indeed what he asked for.
Only the top giants are worthy of the title of the International Champions Cup.
"But there is a problem!" Sun Yue said embarrassedly.
Yang Huan frowned. What he didn't like to hear was the problem, so the tone was not very good.
Of course, it was not directed at Sun Yue.
"Say!"
"Since 2009, some companies in North America have taken a fancy to this market. They have held summer invitational games for three consecutive years. The famous RS company in the United States is responsible for operation."
"Investors include the famous American real estate tycoon Stephen Ross!"
Yang Huan knows this person, one of the top five real estate developers in the United States, worth about four billion US dollars.
The real estate developers in the United States are all capital operations masters. The same is true of Steven Rose. He is also the owner of the American football team Miami Dolphins.
"They want to make a cup match too?" Yang Huan thought to himself, wouldn't it be such a coincidence?
According to reason, not so fast.
"No, they are only considering the extension of the invitational mode of the past few years for the time being, but they have already had a foundation for cooperation with those giant teams, so..."
Sun Yue didn't say it, but Yang Huan knew it very well.
I have been cooperating for many years, and the partner is a domestic company in the United States. It is rich and powerful. It is not so easy for you to dig corners.
Besides, you are planning to start a new cup, and people are worried.
Who knows how many years you can do it?
If you can’t do it for a year, then I have offended the original partner for you, and the gain is not worth the loss.
Sun Yue saw that Young Master Huan didn’t say anything, so he continued to report.
"After acquiring Infront, I immediately went to the United States to conduct market research and analysis. At the same time, I also started planning the International Champions Cup and the UEFA Youth Champions League. I also had many contacts with rich teams. They all felt very much about our plan. interest."
Today's European giants have a very interesting feature.
is very well-known, the brand value is quite good, but it has no management and cash-out ability.
European giants are generally poor in commercial development. Even teams with high commercial income such as Manchester United, Real Madrid, Barcelona and Bayern Munich still have a certain gap compared with companies in other fields.
According to the traditional business concept, this is a big brand, a small company!
So, what Sun Yue conveyed is that your giants don’t know how to operate, don’t know how to operate, it’s okay, I know, I’m good at it, I’ll be responsible for helping you get this one, and you only need to participate in the games that I organize and plan!
After the acquisition of Infront, Sun Yue's Miracle Media must have no problem in its ability to operate the cup.
Now, the acquisition of IMG is just like a tiger.
Therefore, what really worries this group of giants must be the determination of Miracle Media.
"What is the appearance fee given by RS?" Yang Huan asked suddenly.
Sun Yue thought for a while,
Top giants like Real Madrid, Barcelona and Manchester United have an appearance fee of around 2 million Euros, while Milan, Inter Milan, Chelsea and other teams have an appearance fee of around 1.5 million Euros. Around the euro."
Yang Huan nodded, but it was not very expensive.
According to Yang Huan's preliminary estimation, the first invitation of eight teams is probably less than 20 million euros.
"Go and talk to them again, just like what I said. Several giant teams have signed a five-year contract at one time. In the next five years, we will all host this International Champions Cup in North America and Asia."
"The appearance fee is divided into two levels, the first level is 3 million euros, and the second level is 2.5 million euros. In addition, the winning team is given a championship bonus, as well as winning bonuses, scoring bonuses and other additional bonuses. Awards."
Sun Yue frowned.
Really want to do this. After four games for each team, the participating teams can at least get more than 10 million euros in income.
The income is too much than the current North American Invitational.
and also signed a one-time five-year contract!
Boy, this gamble is too big, right?
Even Hamad, the wealthy little prince of the Middle East, couldn't help but slap his tongue.
"Master Huan, is this appearance fee too much?" Sun Yue looked sad.
Kesh Harris kept nodding, "It's strange for the rich team not to sign for such a high playing fee, but our organizers are also under great operating pressure, let alone making money, and may even lose money. Big sum!"
Be aware that appearance fees and game bonuses are only part of the preparation for this cup.
In addition, the rental of stadiums and training grounds, security costs, the team’s board and lodging and transportation costs, and the promotion costs of the competition are not small expenses.
If you calculate it like this, the appearance fee for the team, plus other costs, will cost nearly 100 million euros a year.
How about income?
The income from sponsorship, ball tickets and training visit tickets, as well as government incentives, are probably these three income channels.
It is hard to say how much sponsorship can be obtained for a newly established cup.
It's hard to say how many rewards the government agencies in the United States are willing to give.
Even the most sure ticket revenue may not be able to meet expectations.
Therefore, it is indeed very stressful to give such a high appearance fee and bonus.
But Yang Huan really valued another layer.
"We Chinese people have a saying, go our own way, so that others have no way to go!"
When Sun Yue and Zhao Yuanfang heard this sentence, they were first taken aback, but after a closer look, there was a sudden realization.
"Why are giant teams a big brand and a small company? Because football giants themselves are scarce resources. The world's giant teams come and go. If we sign, others will be gone!"
When Yang Huan said that, Kesh Harrison also understood.
Yes, isn't the RS company in North America also preparing for the warm-up match? Don’t you want to invite giant teams?
If Howe’s most charismatic team is taken by us, what else can you invite?
I have signed for five years at one go. Can your warm-up event continue?
You can't do it anymore, the whole market will be mine by then!
"To be honest, I don't think the appearance fee and bonus are too high at all. With the appeal and influence of these giant teams, I think it is very small!"
Yang Huan looked at Sun Yue with a smile, "Old Sun, even when you are talking, you can promise them that our company is mentally prepared and will not make money in the next five years. It will even lose money and make yells to cultivate North America, Oceania, and Asia. And the four major football markets in the Middle East!"
When said this, Yang Huan smiled confidently, "They will make a wise choice!"
High!
is really high!
I really want to do that, what if I don’t make money for five years?
As long as this event can be promoted and held steadily, let alone five years, what if it doesn’t make money for a longer time?
This event is the biggest trophy!
Furthermore, once it has reached such a close partnership with the giants, Miracle Media can fully develop more business, such as the sponsorship business of representing giants and the commercial operation of stars.
These are huge potential markets!
"I see, Master Huan!" Sun Yue immediately nodded his head and agreed.
In his heart, he really admired Master Huan to the extreme.
With such vision and courage, you can’t admire it!
"Also, the 40 or 50-year-olds in North America don't like football, but young people are different. We must actively develop the young people market, especially the Internet. This market is too important!"
The more Sun nodded his head, he has rich experience in this respect.
Nowadays, a series of popular applications on the Internet are owned by their own, such as WeChat, burn after reading, etc. These are all resources. If you don't know how to use them well, it would be stupid!
Once the few people present understood this matter, their thoughts and thoughts immediately emerged like a tide, out of control.
For example, Sun Yue mentioned that an agreement must be reached as soon as possible with the rich team.
Once the contract is finalized, the promotion of the cup must be put on the agenda, and the next step is to attract investment.
For example, broadcasting rights can be sold, and cup sponsorships should also be started. Even the sales of ball tickets and training tickets should start to prepare.
The entire cup operation is a standard assembly line.
After acquiring Infront and IMG, Miracle Media is fully equipped with the operational capabilities of this assembly line.
"I understand!" Sun Yue immediately stood up.
"Master Huan, then I will talk to them immediately. I believe there should be no problem!"
Just kidding, Miracle Media gave such a high appearance fee and signed a five-year contract at the same time. It is sincere enough. If the giants do not agree, then they will show off.
A preseason can earn ten million steadily, and a fool will refuse such temptation.
"By the way, UU reads www.uukanshu.com eight teams and counts us in Southampton!" Yang Huan remembered that his children should also have a share.
The other teams are giants, and Southampton is among them. After a long time, they have also risen with the tide.
Besides, the Saints’ players have already proposed overseas training.
"Then I will invite the other seven teams!"
"Hmm!" Yang Huan nodded, "I have the opportunity to contact other giants again. Once it is done, we will expand our army!"
There are 32 teams in the UEFA Champions League group stage. Although the summer preparation time is relatively short, there are still more than half a month.
Once the market is developed and everything is on the right track, it will be sooner or later to expand the army.
Sun Yue listened, hehe smiled and nodded in agreement.
also mentioned that, by the way, the UEFA Youth Champions League has also been negotiated with the giants.
Yang Huan motioned to him to take charge of this matter.
Small things like sesame and mung beans all have to be done. How can Master Huan have time to do the job of the rich second generation who steals jade, steals incense and squanders the dude?
Seeing that Sun Yue left, the matter was settled.
Our little prince Hamad from the Middle East is depressed again.
Because he found out, nothing happened to him at all!
(to be continued) []. If you like this work, you are welcome to come to Chuangshi to vote for recommendation and monthly pass. Your support is my biggest motivation. )