Chapter 108: [Results]
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Global Monopoly of Technology
- Zhaoling Siyu
- 1626 characters
- 2021-01-29 08:19:57
After reading Luo ’s e-mail, Luo Luosheng thought for a while, then immediately pulled out the keyboard to start editing the reply letter.
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The focus of the project changed from [Views] to [View Duration]. This is a very forward thinking, very good, and totally agree.
However, some new ideas should be added on this basis. On the video recommendation mechanism of the website, try a new algorithm similar to the horse racing mechanism, that is, no matter whether a UP host has a fan base, his video will pass the review, and it will Put his video into a basic traffic pool.
We can set a low-to-high flow pool level from T1 to T7, and the specific classification will be discussed separately within your team, for example:
T1-level traffic pool: 200-500 page views.
If the video performs well at T1 level traffic feedback, and then passes manual review, the video is transferred to the next level traffic pool.
T2 level flow pool: about 5000 flows;
T3 level flow pool: about 15,000-25,000 flows;
T4 level flow pool: about 400,000-700,000 flows;
T5 level flow pool: about 2.2-5 million flows;
T6 level flow pool: about 8-14 million flows;
T7-level traffic pool: the crowd function is recommended for tag function, 5000+ million traffic;
流量 The flow pool should be flexible and dynamic. You can also determine it according to the actual situation. In this way, basically a video is screened by this internal competition mechanism, and it must be reviewed every time it advances. If there is user feedback, it will require more rigorous review, and even stop recommending immediately, which may make a person The master felt that his video was obviously playing normally, but suddenly there was no playback volume, which was why.
We must take every video uploaded to the website as seriously as possible. The mechanism will also automatically mine previous videos. Under the operation of such an algorithm, even if a video is uploaded for a long time, it may become hot later. That's because the video was dug up by the system.
This is a good mechanism to promote high-quality content competition. Through the layer-by-layer PK, the most popular video content can stand out and create explosive and viral videos.
But this mechanism is not perfect. Reddit also applies this algorithm mechanism. It also has loopholes, and this loophole is often caused by human factors.
We need to be extremely vigilant against third-party organizations that brush data. This will cause huge damage to the competition for high-quality content on the site. He must also sue him, let him be infamous in the industry, no one dares to use it, and never tolerate.
In general, this recommendation mechanism has more advantages than disadvantages. We have obtained partial verification through Reddit. Please do it with confidence. I believe that it may be able to form a wonderful chemical reaction with [viewing time] and bring unexpected results. effect.
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After editing the content of the email, Luo Sheng browsed quickly and clicked Send, and then proceeded to the next email reply, but the following dozens of emails were not so detailed.
The rest of the e-mail content is answered on average every 40 seconds or so.
I spent less than half an hour in the office and dealt with these tasks. Luo Sheng then chaired an internal company executive meeting.
Participants included senior executives including Zhang Bowen, Irene, Xu Yong, and Yu Jun.
"In December, [BlueSpace]’ s global users broke the 300 million mark for the first time, and the international version accounted for 170 million users, of which the number of North American users exceeded 77.8 million. This order of magnitude is close to one quarter of North America ’s population. Or 3.7 of every 10 North American netizens have a BlueSpace account ... "
At this moment, Zhang Bowen, the chief operating officer in the conference room, is doing a data report. The executives present are extremely excited. According to Luo Sheng's previous statement, when the space of BlueSpace BlueSpace users will exceed 300 million, it will be considered for cash.
Now it has reached 300 million users.
公司 The company has grown to more than just one product now.
After a while, Zhang Bowen continued:
"The market share of Yunge Search has reached 18.92%. It surpassed Google for the first time in the domestic search engine market, second only to Baidu Search. At present, Baidu's search engine market share is estimated to be 46%. about."
"Anonymous forum Reddit's global user growth has almost doubled from half a year ago to 128 million, of which 68.9 million are in North America."
"Since the launch of Blue Star Music, the number of users has reached 72.7 million, of which the international version of MusicSpace has reached 20 million users for the first time. So far, MS Music Store has sold approximately 21.57 million songs."
"The accumulated number of users of Bluestar Video exceeded 58.8 million, the international version of BluestarVideo had 32.27 million video users, the daily video views exceeded 80 million and the viewing time exceeded 30 million hours."
博 Zhang Bowen reported the data roughly, and sitting at the chief Luo Sheng nodded: "Not bad ..."
Everyone is used to this powerful mentality of the boss. At the same time, they are also calm because of the influence of the boss, but deep inside they are extremely excited.
These data are incredible. Anyone in the industry must be jealous and jealous when they see it. If a product is taken out individually, it can become the industry's attention, and all these products come from the same company.
At this moment, Luo Sheng glanced slightly at Erin and asked, "How much did the company lose in the last quarter?"
Aileen apparently has prepared the information, put a document on the desktop, open it, browse and answer:
"Human resources cost expenditure is expected to be 232 million yuan; the total loss of the blue space business segment is 316 million yuan, and the search engine business segment is losing 180 million yuan in total; the online music business segment is losing 498 million yuan in total, selling more than 20 million songs, and revenue 105 million, but $ 0.004 loss per song sold, in fact it lost more than 700,000 here; "
Irene paused for a while and then continued to report: "Reddit's operating loss was 135 million; the streaming online video business just launched for the last quarter has lost 1.974 billion yuan and other operating expenses of 262 million yuan. A total of 3.597 billion yuan yuan."
高 A group of executives at the conference heard the liver tremble. Fortunately, the investors were not present, which was scary.
Everyone couldn't help but look at Luo Sheng's expression deliberately, thinking that there would be changes, but found that the boss was always calm when he heard the CFO report a loss, with this strong heart everyone expressed admiration.
Certainly calm, Luo Sheng knew that the company was in a huge loss, but he hadn't seen the financial audit report to know the specific number.
Aileen added: "Oh yes, the company made 271 million yuan."
When I heard this, everyone couldn't help laughing for a moment, with a strong sense of laughter. The revenue of 271 million yuan was a huge sum, but it was not enough to put teeth on the company's loss sheet.
Net loss was 3.326 billion yuan.
After Luo Sheng heard this, he paused for a while: "So, based on this quarter's expenditure, at most, can the funding for the Series C financing be able to support the next August or September?"
Eileen said immediately: "I think too much, unless the company's business stops growing, but according to the current growth trend, the operating expenses of the next quarter may exceed the 5 billion mark."
Zhang Bowen also said: "The company's most expensive now is the streaming online video business ~ EbookFREE.me ~ The product has been on the line for more than three months, and it has consumed nearly 2 billion yuan, and paid broadband to domestic and foreign operators. The scary high cost of expenses brought by the expenses has already consumed more than 600 million, the company's total broadband expenditure is only more than 1.2 billion, and the video business accounts for more than half. "
Ai Lin added: "The specific cost of broadband for video services is 633 million yuan."
The video business that the company just launched has become a big loser. Of course, this is also related to the $ 150 million reward program, but even if this part of the operating expenses is removed, it is quite scary.
Moreover, Luo Sheng himself knew that the loss of the video business would also increase the cost, especially when the copyright cooperation with entertainment media companies was to be discussed in the future. This was another astronomical expenditure.
After a while, Xu Yong said, "I personally feel that the company can consider monetizing, and the overhead is really too large. Erin has just a few paragraphs, which are both hundreds of millions and hundreds of millions of losses. I was a little scared when I heard it. . "
Yu Jun also strongly agreed: "At the beginning, Mr. Luo promised investors that BlueSpace's users broke through the 300 million mark and were ready to start monetizing and generating revenue. Now they have exceeded the expected time to complete the goal. In addition, the company's expenditure loss is indeed a Astronomical figures, if you do n’t choose to generate revenue, it means that in April or May next year, you must complete the Series D financing at the latest in May.
I said that Yu Jun didn't continue to say anything here, but Luo Sheng could understand, the subtext was: Blue Star Technology is a little panic about investors who burn money.
Not to mention investors, the current management is frightened. According to this loss rate, it is really a loss of Tengxun's total market value during the IPO period.
Uh ...