Chapter 31: [General Zhao is very depressed]

Teng Xun, Renren Project Department.
At present, the number of users has reached 7 million. Today, the photo tag function was launched. The project leader Zhao Peng could have been relieved. The product features and competitors had been leveled out. Just when he was about to launch a counter attack, , And was depressed by the news of Blue Star's pre-A round of financing.
I do n’t care about financing. What really makes Zhao Peng angry is that his company is not only one of the investors in this financing, but also the largest investor.
Tencent's finances have become more and more abundant by the second half of 2003, because the company has found a very strong monetization profit point, that is, the QQ show product, Xiao Ma did not expect this product to perform so eye-catching, according to this momentum Going forward, the financial turnaround will be completed next year.
If it wasn't for the QQ show, this investment in Bluestar Technology would not have spent more than 20 million.
Now many people ridicule Tengxun's operation on the Internet, and people in the industry are surprised by this fresh and popular operation.
Heavy money here to develop the R community, and the investment department over there invested tens of millions of dollars into rival Blue Space.
Zhao Peng is now secretly bitter and bitter. On the one hand, the company's top management has given him a heavy task, and even the little brother himself told Zhao Peng that he attaches great importance to the R agency. The development momentum is good, and it will definitely be split in the future Come out and become a wholly-owned subsidiary operating independently.
At that time, I took this task with confidence and became a product manager. However, I did not expect that things would turn into this ghost.
叫 It's called BlueSpace, and all kinds of God's assists are flying up there, and now General Zhao is stupid ...
Actually, Zhao Peng also knew that the company did nothing wrong to do so. In order to hedge the risk, no matter which side wins or loses, Teng Xun will not become a loser even if he is not the ultimate winner.
But one yard at a time, as a party is uncomfortable, Zhao Peng is more and more convinced that the labor and capital must have been brain-draining when he took over the project. He is more and more aware of his role as a cauldron. He has carried a cauldron for Ma Suhe.
Anyway, President Ma is a wise decision maker in the end. R agency is up and running. Mr. Ma has vision; R agency died but invested in the blue space very early. President Wang was too visionary. Thanks to the early investment .
Mr. Zhao, who doesn't hold one's breath, feels that there must be a talk about MMP.
"Come in!"
I heard the knock on the door, Zhao Peng answered impatiently.
His assistant came in and looked at the boss at the top of his eyes, but still truthfully reported: "General Manager, BlueSpace website updated the latest version at about 7 o'clock this morning, launched a brand-new function, and ... it's hot and hot again It's a mess! "
"?????"
Zhao Peng immediately turned his head and stared at the assistant, quietly snarling for a while: "Really should!"
After hearing this news, President Zhao is not good for the whole person. He almost spit out the old blood. The R tag just launched the photo tag function, and Nima immediately launched a new feature next door.
Even if I use my toenails, I know that this is a counter-targeting strategy that Luo Sheng has deliberately made against R's imitation strategy, and it is simple and rude, which makes people even lose their temper.
模仿 You imitate, then I will keep leading for a period of time with a continuous stream of new ideas. One idea leads for a period of time, and one idea leads for a period of time, so continue to lead.
永远 Always lead the industry in user experience.
Jain R ’s user growth rate will increase with the gap between BlueSpace over time. Eventually, R ’s agency can only lag behind. In the Internet industry, especially in the social field, even the second often means failure.
The Internet is like this. The advantage of first-in, first-out is great. If you want to surpass, it is useless if you first occupy the ecological chain.
The current QQ is a good example. In the virtual social network, QQ is now becoming more powerful, and some competitors are disappearing.
At present, netizens recognize QQ when playing virtual social networking on the Internet, and Blue Star Technology has developed a real-name social networking on the Internet. In the end, it will only choose one. There are currently three main players in this field, one is BlueSpace and one is everyone. The other is 51 personal space.
SpaceBlueSpace BlueSpace's advantages are also obvious now, original, all kinds of popular ideas plus there is still money, the market share is also the first and maintain a huge lead.
Zhao Peng cursed and said, "Take the street, immediately notify the development team to provide labor and capital ... Oh, what are the new features of Laozizi?"
Assistant: "Like function."
Zhao Peng: "Yes, like function, copy it out for labor and capital immediately."
Assistant Li left President Li's office silently, not wanting to touch the mildew of his boss, and began scolding and swearing.
Zhao Peng, who was sitting alone in the office, yelled and whispered: "Take the street, I don't believe that Luo Sheng's little bastard's brain energy is constantly coming up with fire ideas, and your ideas will always dry up."
It is worth mentioning that these ideas launched by Bluestar Technology have applied for patents, but they are not useful, and the imitation people are not directly copied 100%, and the lawsuit will not be left in the end.
But the patent still has to be registered.
Uh ...
形成 In contrast to this, Bluestar Technology Studio is now a celebration.
In the lounge of the living room, six or seven people such as Luo Sheng and Xu Yong sat together to chat, and Erin smiled happily: "In the past half month, the number of users in the blue space has grown rapidly and has reached 3500. With more than tens of thousands of users, the praise function was really well received once it was launched, and it was another hot feature. "
Xu Yongcheng leaned back on the sofa and tilted Erlang's legs, looking at the momentum of the crowd: "We have to use actual actions to explain the words of the boss to the industry, has been imitated and never surpassed!"
This statement is indeed overbearing, and if you dare to claim it, you either have no clue or you have the competitiveness of the industry's dominant level.
Obviously, BlueStar's BlueSpace website is the latter.
The members of the company are looking forward to each other day and day. I heard that the boss is planning to formulate a equity incentive plan, which makes every employee look forward to, and the company's current development trend will undoubtedly make employees more excited.
As an early employee who joined Bluestar Technology, she knows how lucky she is. The sooner she joins a promising company, the brighter her future will be.
Anyway, the veteran has no credit or hard work, not to mention credit.
Uh ...
Like function, this small function can be said to affect the entire Internet industry in the future.
But I do n’t know exactly how much fire and how much effect it got after the end of the next day.
到 On the second day after the function was launched, the user activity of Blue Space skyrocketed by 27% compared to the previous day. This is just the case when many users have not found it yet.
After users share photos to the website, they will click back to see if anyone likes TA, or there are many people who like TA, so the number of users is gradually increasing.
User habits are changing quietly, likes are becoming the habit of many users.
Habit is the most powerful force.
Now it ’s not just the R agency staring at the creative copy of the B agency. Once the like function is launched, many Internet companies in the industry have seen its charm, and they have begged their respective technical departments to speed up the development and get the website online. District also likes, as long as websites with some interactive elements have chosen to go online.
What makes Xu Yong feel more depressed is that there are not a few websites that come to them to pay patent fees and use genuine features. Otherwise, this will definitely bring a lot of income for Bluestar Technology.
Uh ...
This afternoon.
哎 "Hey, since it's a bit good, why can't there be the opposite function? This is the most complete, right?" Xu Yong said suddenly, Erin and others in the lounge immediately joined the discussion.
赞 One like, one step, this is the most complete function, right?
Everyone thought Xu Yong's idea was good, and they turned to Luo Sheng, who shook his head and said:
"Actually I've thought about this, but I don't think it's a good feature, it spreads negative energy. Imagine that you share a photo and harvest a lot of 'steps' instead of 'likes', definitely It ’s going to be angry, or at least not happy. This feature is counterproductive and reduces people ’s motivation to share.

"The community in the blue space does not need the negative comment function, because as long as the content shared by the user does not violate the rules, he should not harvest the negative comment. You can dislike something. This is your personal right, but you should not take personal It ’s hurting others to release their emotions to others. If UU Kanshu www.uukanshu.com cracks down on the motivation of users to share, it will hurt the company.

Makes sense!
Everyone listened to Luo Sheng's analysis and immediately changed his previous concept. Xu Yong thought that he had thought of a wonderful idea and carefully considered that "stepping on" was indeed a very negative energy function.
Only like is obviously the best, at least it is the best for the company. Even if you don't like it, you can ignore it, and you can avoid things like malicious bad reviews and make the overall social environment better.
People like to be praised and want to be praised. No one wants to get bad reviews. This is a very simple human question.
After a brief discussion, the negative evaluation function proposed by Xu Yong was rejected.
The bad review function is not right or wrong, but it is not suitable for the blue space community. Some places need such a function, but the blue space obviously does not need it, and it may even bring back effects.
It sounded like a goose. At this moment, some people in the creative department of R agency also thought of the bad review function by liking it, and have started to develop it.
Everyone chatted for a while, and each went to take charge of their own work. Luo Sheng took Irene out of the company. Naturally, instead of going out for a date or something, he strolled around the major business offices in Shencheng.
The 77 million Pre-A round of financing has already been credited to the company's account. Now that there are sufficient funds, the company's operation and development can also enter the fast track, and there is money for publicity and better operation.
Another company is also going to enter a larger staff expansion stage. The situation of ordinary employees who have multiple roles in one person needs to be changed, so it needs to expand more staff.
Uh ...
(Recommendation tickets and collections for the new week, 6,000 recommended tickets this week and more ~~)