Chapter 1551: Continental scale (2)

Imperial entrepreneurs have always been generous in European business. Compared with the careful calculation of Japanese entrepreneurs and the repeated trade-offs of Korean entrepreneurs, the imperial entrepreneurs have a sense of seeing that I just smash when I have money.
Ten years ago, European business circles would laugh at it like today's old white surnames watched aunts line up to buy luxury goods abroad. Although arrogant, but a bit soil.
Ten years have passed. There are more and more local tyrants in the empire, and the shots are getting more and more terrible. In the past, a villa was directly bought in full and it was on the news. Now this is not a problem. Became the norm.
The buying method is more exaggerated than before, but no one is laughing at the empire, but just a thumbs up and exclaimed: too proud.
It’s not that everyone in the empire is stupid and has a lot of money, but is supported by strong domestic sales. Many people buy and sell companies just like Gao Leng bought yoko magazine. Companies don’t make money in France, it’s okay, just can attract domestic companies to make money. .
When a home furnishing company bought a furniture company in Italy, when bidding with the Korean boss, it could directly soar the price twice as high as the other party. It was not the boss that was stupid, but he knew the company was buying. After coming down, he can be crowned with furniture in the interior: Italian design, old Italian classic design and so on.
How many people are in the empire? With a population of more than one billion, this huge market gives imperial companies the confidence to acquire companies overseas.
The rich are roughly the same, and the poor have their own merits. The chaebol buying and selling companies is the same as ordinary people buying and selling leather bags, buying at low prices, which is the norm in today's economically tired Europe.
Hana took a sip of her wine and looked at the young man in front of her. She also saw a lot of young rich men. Asian faces appeared more and more frequently in Europe.
"France... just buy these. If it works properly, other countries want to buy it too. But try the water first. Anyway, it's six or seven billion, not much." Gao Leng said.
She has seen too many chaebols, high cold is really nothing, but being able to throw so many in one breath is just a test of water, and the look of approval on Hana's face is even stronger.
Buying yoko magazine, six to seven billion, is more than enough.
"It can be paid in one lump sum, if the price is right." Gao coldly raised his glass: "I don't invite venture capital, it's all group activity funds."
A look of shock appeared on Hana's face.
These years, there are many chaebols, and there may be so many liquidity chaebols, but there are indeed not many. And no venture capital is invited, even less.
This is the difference between Gao Leng and others. Two subsidiaries of Starlight Group have already been listed, and two others are preparing to go public, but Starlight Group itself has no intention of going public.
He has never introduced venture capital in his major projects, and he is an absolute controlling shareholder, which also shows that he is actually the invisible rich man in the legend. Don't look at the market value of so many listed companies at every turn of tens of billions. In fact, many of them are backed by debts. If they play well, they keep turning, and if they don’t play well, they collapse.
Value is not equal to cash.
But Gao Leng is different. His worth is real. If Lianhuantai has to spend 10 billion at a time, he will have to operate for at least two months before he is vacated. This is a shareholder meeting or a shareholder meeting. Reporting and analysis, while Gao Leng only needs a small single and a small abacus, and the money comes out.
"Wow..." Hana exclaimed, her eyes getting more approval.
"Well, then I have a few friends who want to sell the company. You can send me your email. If you trust me, I can invite my friends to talk to you tomorrow."
"Is your friend a media company?" Gao Leng asked.
"Media, radio, magazines, and newspapers, as well as the printing houses you mentioned, as well as booksellers. In short, tell me where you want to buy, and the approximate price. I will have a party tomorrow. Ask them all. Come here." Hana raised her glass, her expression relaxed.
It's Hana after all, it's extraordinary when she shoots.
"Awesome." Gao Leng breathed a sigh of relief, and clinked his glasses, crisply: "Thank you."
"Selling to empires is also good for my friends’ businesses. Your empire lion has already woken up. Who will give up the empire market if you achieve this level in the world? Who has not sharpened his head and drilled into it? Imperial culture, it’s a pity that imperial culture is not promoted as well as Korean culture, otherwise, it will certainly drive domestic cosmetics to the world."
"Well, there will be one day." Gao Leng's firm and confident voice showed his ambition.
When it comes to culture, the culture of the empire is proud of Asia, while promotion is lacking. Take beautiful women. When it comes to Asian women, foreigners will think Koreans are more beautiful. In fact, this is a good cultural promotion. Just like more than ten years ago, a lot of Korean TV dramas entered the interior, which made many people think that Koreans are so elegant, which led to the rise of the Korean cosmetics market, clothing market, and food.
Gao Leng believes that our cultural heritage is so profound that it is not comparable to other countries in Asia. Our beauties, our food, and our poetic and artistic style will become popular all over the world once it is promoted.
Just like the 2008 Olympic Games, that wonderful opening ceremony, like a giant advertisement, tells the world the mystery, magnificence, and grandeur of the East. Also after 2008, a large number of overseas students exchanged into the empire, becoming the largest "overseas student migration flow" in decades.
However, it has been questioned in China. In fact, the dance in short cheongsam with white thighs that caused a sensation overseas has made many overseas young men discover for the first time: Wow, the empire is not so conservative, this The girls of the country are so beautiful.
"But..." Hana looked at Gao Leng with some worry: "You want to buy so many paper media, the publishing house, you will promote the imperial culture alone..."
Hana is smart.
She found that the companies that Gao Leng wanted to buy were all promoting culture, but Korean culture was promoted by the power of South Korea. The government has given great help in policy to promote it. And a company wants to promote culture, which sounds like a particularly silly thing.
The imperial companies buy and buy in Europe, all for their own companies to make more money, rather than spending more money to promote culture.
"I believe that the attractiveness of the imperial culture itself is enough to support the promotion of my overseas cultural industry." Gao Leng stood up, leaning on the railing and looking down.
There are many Asian faces below.
Most of them are Korean and Japanese.
He is the only one in the Empire.
"I live again, not to make money." Gao Leng said softly, red wine rippling.
...
In hotel meetings, everyone is serious in the conference room.
"Mr. Gao, I don't think we need to invest so much in the European market." One of them took the lead. He has been with Starlight Group for three or four years and is a veteran.
"I think too." Another person immediately helped: "Domestic, our publishing is doing pretty well, but in comparison, far less profitable than artist promotion, the paper media is not profitable these years. Everyone is withdrawing, why do you want to buy? What?"
Whether the books published by Starlight Group are "Empire Dolls" or social science magazines, although they rank first in the country, the income is indeed far less than that of artists to promote. To put it ugly, Diba casually twisted his waist and took a few more plays. Enough for the social sciences group to work for a year.
Fortunately, "Empire Doll" has training institutions, and the training institutions are very profitable, but the magazine itself is not very profitable.
"Furthermore, this overseas paper media, what do we invite people to write? It's about France? It's about us? It's about our culture, and they may not like it. Can it be sold? Maybe you will lose everything. "
"Yes, the paper media is currently in a global downturn. There are many people reading books in Europe, but so are their booksellers!"
There was a lot of people in the conference room. No one supported Gao Leng to spend so much money here. They agreed that buying one or two would be enough, and one or two would be enough to make the company’s artists gilded and make a fortune.
Why buy printing houses and booksellers?
"What do you think of Korean culture?" Gao Leng looked around for a week, stood up, put his hands in his pockets, and asked solemnly.
"Just...just like that...a country with a bigger bird."
"Just kimchi, what else? Although they have applied for a lot of heritage, we are still the orthodoxy when it comes to Eastern culture."
Gao Leng nodded, his eyes filled with sadness and even anger.
"So what do you think of Japanese culture?" He asked again.
"Japan is better than South Korea, and some Japanese culture is worth learning, but if you want to talk about history, we are still orthodox."
"Thesis, we must be orthodox."
Gao Leng nodded again.
"Then why in Europe, people think that Korean cuisine is more high-end than Imperial cuisine, and Japanese cuisine is more fashionable? Why is our cuisine, not a fashion, just to eat, it feels high-end."
Food is the most cultural expression. In this regard, Imperial Cuisine was completely defeated.
"I'll just ask you, in our eyes, there are only kimchi in South Korea, why their culture can make people feel more elegant than ours?" Gao Leng patted the table.
Everyone did not speak.
"Everyone, aren't you suffocated?" Gao Leng was a little excited, he felt aggrieved, really suffocated.
"Mr. Gao..." One sighed and stood up, filled the cold water glass and handed it over: "They are developed countries..."
"For countries with bigger birds, don't you think our culture can't match their culture?" Gao Leng looked at everyone coldly.
What about the developed countries, since the lion has woken up, it is bound to be irresistible!
"But their country has spent a lot of money to promote..."
Gao coldly smiled: "Since 2008, our country has held more and more global conferences. In the past two years, have there been fewer financial conferences in Imperial Capital, Hangzhou, and Xiamen? Isn't this a promotion? ?"
"They are promoting nationwide..."
"That's because they are a bigger country!" Gao Leng put out a little thumb: "If we are also such a small country, we will also be a nation! Our country is big, the gap between the rich and the poor is big, we have to solve it. There are too many things. Culture can only be used for the relief of children’s major illnesses, children’s schooling, elderly care for the elderly, and after the integration of urban and rural areas! Because we are big, because we are poor, our government can only pass once Meetings and bidding for the Games to let the world know about the empire. We are a big country! We are citizens of a big country who were killed on the ground and cut down by others. It took us only so many years from backward to rising. Could it be that You shouldn’t be proud, shouldn’t you believe that our cultural strength is no worse than South Korea, no worse than Japan, no worse than any country in the world?!"