Chapter 815: . In sunset town, OK! (1/5)


Last Saturday, I was bitten by a newly-bred puppy, bleeding, and I have n’t noticed. Since yesterday, I have become more and more scared. Is it still useful to get a rabies vaccine now? So scared!
Hou Wenyuan and his wife came to him to talk about buying a house. They wanted to buy a small building in the center of the town and open a sea fishing after renovation.
"Of course, it would be better if we could buy a piece of land and let us build the building ourselves." Hou Wenyuan said finally.
Wang Bo shook his head. "It's impossible to sell the land. Why not? I can choose a piece of land and build a building according to your requirements."
The land in Sunset Town is his lifeblood. It is not a matter of money, but it is linked to the heart of the lord. Who knows what will happen when the land is sold?
He didn't take risks!
Hou Wenyuan still tends to buy a piece of land. Obviously, he also has the plot of land that the Chinese are accustomed to, trying to convince Wang Bo: "Really, if you are willing to sell the land, we can buy it at a price higher than the market."
He had a vision and studied the construction speed and current situation of the sunset town, and keenly realized the business opportunities contained in the town.
Wang Bo's business vision is also keen, he saw a business opportunity from Haidilao.
Because of New Zealand's eating habits, some of Haidilao's brand products cannot be marketed here, such as duck intestines and goose intestines, such as duck blood, such as beef louver, such as lamb's belly and pork belly.
Sunset Town has a large amount of inventory in this area. The cattle and sheep slaughtered in the past are put into the cold storage he rented in Austria after cleaning. If it can be sold to Haidilao, this is also a small sum.
Wang Bo knew this, so after chatting, he began to think of a way to sell.
"To be honest, I welcome Haidilao to Sunset Town. One is to enrich the town ’s diet, and the other is to promote our Chinese cuisine. But I am not very optimistic about the prospect. I hope you are an investment choice made with a calm mind."
This is not an exaggeration. Haidilao's brand development in New Zealand is not satisfactory. Perhaps Chinese food is a good gimmick, but they sell too expensive in New Zealand.
Wang Bo has been staying in New Zealand for a long time, and he knows more and more about the local price level. New Zealanders do not often go out to eat. Even if they eat at restaurants, they are mostly fast food restaurants. A meal costs about $ 20 per person. Already.
Like Europe and the United States, New Zealand is full of fast food restaurants. Fast foods such as McDonald's, Subway, and Burger King don't cost more than $ 10 for a burger or sandwich and a glass of cola.
Another thing is that New Zealanders like to eat buffets, because there are plenty of food and ingredients, and local buffets are cheap. It costs only ten yuan a person at noon.
When evening and weekend buffets are more expensive, about 20 yuan per person, but you can eat seafood dishes such as lobster and crab.
However, Chinese food chain brands represented by Haidilao have high prices. There is a professional catering media in New Zealand. Wang Bo sometimes checks and finds that Haidilao's per capita consumption in New Zealand is between $ 80 and $ 100. currency.
In terms of conscience, New Zealanders are not willing to accept that they need so much money to eat a 'foreign' hot pot. In contrast, Haidilao charges about 100 yuan in the country, about 100 per capita.
However, in China, food consumption is a big part of a family's daily expenditure, and per capita high-end hot pot is considered acceptable. Families in New Zealand are different. Food is for basic needs. They spend more money on tourism and shopping.
There are high-cost restaurants in New Zealand, such as the Spree restaurant in Sunset Town, which cost more than $ 200 per person.
But at the restaurant in Spence, customers eat special beef and mutton that are delicious and nutritious, which are not available elsewhere.
Spend a hundred dollars in other restaurants for a meal. The vegetables are organic and the meat is imported, not to mention seafood, all treasures.
Not in Haidilao. The ingredients eaten by Haidilao come from the local market. New Zealanders are not stupid. Why are they willing to spend so much money on these common dishes?
After listening to Wang Bo's words, Hou Wenyuan said, "I understand, but you should know that our sea fishing is based on the principle of service first. New Zealanders care about the quality of service, and our service quality is the best."
Wang Bo nodded and said, "Yes, you are right, but you should also know that there are many tourists in Sunset Town, especially Asian tourists. I don't think they are interested in your hot pot restaurant."
Speaking of which, he feels that he is a bit too nosy, and others are willing to invest, that is, optimistic about the business environment of Sunset Town, using himself to speak up?
So he quickly made up for it: "I may be a bit pessimistic. This is because our town does not yet have Chinese food to invest in, so I hope to build a brand as an example, so it is inevitable that I think a lot."
Hou Wenyuan is very nice. He smiled mildly and said, "I understand. Thank you very much for your suggestion. Indeed, there is a bottleneck in the expansion of our brand in New Zealand."
Haidilao's domestic service is well-known, but not in New Zealand.
They have some value-added services in China, such as free shoes and nail art for guests at the door, free snacks, and waiters will provide detailed services after seating, such as providing customers with plastic bags to protect mobile phones, glasses cloth, etc. Finally, there is a face dance for guests to entertain.
However, there is a department in New Zealand that specializes in the management of restaurant hygiene. They are very clever in their work. They work according to legal regulations and find that restaurants have unhealthy eating places. They will definitely investigate and punish.
Shoe shine and manicure services are put together with the catering industry, which is unhygienic in New Zealand. This value-added business has been cancelled, which is why customers feel that Haidilao is not worth its name.
After discussing this for so long, Hou Wenyuan looked at Wang Bo and said, "I don't know if there is anything good about Mayor Wang? I hope to open a well-regarded hot pot restaurant in Sunset Town, and I found out that there is no hot pot restaurant in the town. , I think we have a chance to hit it right? "
Wang Bo looked at him and said, "If you want to make a sign, then I suggest you lower the price ..."
Hou Wenyuan shook his head: "Sorry, we can't do this. We are franchise stores. In some aspects, we must comply with the requirements of the headquarters. We cannot control the price control."
Wang Bodao: "Then you have to choose other ingredients, choose ingredients that can support this price, such as the meat in our sunset town."
Hou Wenyuan knew the prestige of the sunset ranch, and the couple nodded: "We will try to use the meat produced by the sunset ranch, and we chose this for this reason."
Wang Bodao: "Not only meat but also duck intestines and tripe, etc. can be put on the table."
Hou Wenyuan shook his head and said, "This may not work."
Wang Bo interrupted his words: "Surely it won't work elsewhere, but in Sunset Town, I'm fine!"
(To be continued.)
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