Chapter 941: Pricing (below)

Chapter 936 Pricing (Part 2)
According to the survey, the following are the current prices of common anti-cancer drugs in China.
Pertuzumab: 4955 yuan/box.
Aletinib: 16,320 yuan/box.
Olapani: 9469 yuan/box.
Crizotinib: 15,600 yuan/box.
...
Ositinib: 15,300 yuan/box.
Sunitinib: 4340 yuan/box.
The data is very detailed, including all anti-cancer drugs currently on the market.
This is only the price of a box. Many medicines require more than one box or even more than two boxes per month.
To be cured, at least one needs to take drugs for one to three years or even longer.
This is not a 100% cure, but a chance of cure.
This is why they pay so much attention when they discover that general-purpose cancer drugs can really cure cancer patients.
These anti-cancer drugs cost 15,000 yuan a month on average, and 180,000 yuan a year.
If it costs 180,000 yuan to cure cancer, it is quite cheap.
Unfortunately, in fact, there are more deaths, and anticancer drugs only slow down their death time.
Seeing this, Liu Mingyu felt silent for a while, and continued to look down.
The following is the R&D cost corresponding to each pharmaceutical company. The R&D cost of these companies is as high as 2.5 billion U.S. dollars, and the time spent in it has averaged more than ten years.
All the data show how difficult it is to develop a new drug.
This is why these drugs are so expensive.
Then Feiyun gave a suggested pricing based on these information and the situation of Xingchen Pharmaceutical itself.
General medicine for cancer treatment: 50,000 yuan/box.
Seeing this price, Liu Mingyu seemed a little surprised, but he was relieved soon.
The general cancer treatment is different. It only takes 20 courses of medicine to be completely cured. There are five courses of medicine in a box, which means that it only costs 200,000 yuan to cure terminal illness.
This price is an affordable price for most people.
Liu Mingyu remembers that recently there was a special medicine that can treat spinal muscular atrophy. One cost 700,000 yuan. To cure it, at least 1.4 million yuan a year is needed, and there are many follow-up treatments.
Compared with this special medicine, the general cancer treatment priced at 50,000 yuan/box is not too cheap.
The general medicine for cancer treatment only needs to take one medicine, no additional medicine is needed to assist.
From the beginning of treatment to the end of treatment, only 200,000 yuan is required, and there is no other cost.
200,000 yuan is also an acceptable price for many families. If there are really poor people, you can also apply for sponsorship from the Star Fund.
Liu Mingyu felt that Feiyun’s pricing was very reasonable and there was no need to modify it.
What needs to worry about now is how to deal with the problem of general cancer treatment.

This price will definitely cause a big wave.
Liu Mingyu turned off the screen casually, and said to Zhang Guoqing, who had been waiting next to him,
Mr. Zhang, the price of the general cancer medicine is set at 50,000 yuan/box. You can find a time and hold a press conference.

"Boss, are you sure you are not talking about 500,000 yuan? But 50,000 yuan?"
Zhang Guoqing couldn't believe the price he heard, and once thought he had heard it wrong.
A box of fifty thousand yuan is already quite high compared to other anticancer drugs.
You must know that this is a special medicine that can cure cancer, even for people with advanced cancer.
Is 50,000 yuan too cheap?
500,000 yuan is almost the same.
Liu Mingyu glanced at Zhang Guoqing and chuckled softly:
Old Zhang, don’t fall into the money. Although there are 700,000 high-priced drugs on the market, the drugs produced by our Xingchen Pharmaceutical are hoped that everyone can use them. Rather than becoming that sky-high price drug that no one can use. Besides, there are so many cancer patients, and small profits but quick turnover. A box of 50,000 yuan is almost the same."
"Sorry, boss, I didn't think about it well."
Zhang Guoqing looked ashamed and apologized. Yes, the drug is produced to save the patient's life, not to kill the patient in another situation.
If it is really a box of 500,000, it would take two million yuan to cure a patient.
Two million yuan is not a big deal to those who are rich, and even for most well-off families, it is acceptable to bite their teeth.
However, for those poor families, two million, even if they were to sell iron, they would not be able to raise the money.
200,000 yuan, most ordinary families can afford, the real poor families and the Star Fund sponsorship in the future will not have a big problem.
Suddenly Zhang Guoqing thought of something and asked, "Boss, how can I solve the problem of drug sales? Should we hire dealers? Or let us sell them directly?"
Thinking of the crowds of medical representatives outside, Zhang Guoqing couldn't help but have a headache. Not long ago, he had just held a meeting with major medical representatives. The meeting was held for a long time, but it was not clear how to deal with it.
Liu Mingyu tapped the table with his fingers lightly. After a while, he stopped and said: "The two lines are going on at the same time, and some well-known medical representatives are invited. There must be three chapters of the general medicine for cancer, and the price cannot be changed at will. It was discovered that they were disqualified for sales. While looking for medical representatives, the company must also cultivate sales."
"Boss, don't worry, the company has always had its own sales team. During the research and development stage, sales have been taken into account, and relevant training has been carried out, and it has already been prepared for battle." Zhang Guoqing said, patting his chest.
Obviously, he has not achieved nothing during this period of time.
Star Pharma’s predecessor and pharmaceuticals, although the company is small, it also has its own sales team. In addition, Star Pharma has been recruiting sales staff recently.
Zhang Guoqing has anticipated this day since he took over Star Pharmaceutical ~EbookFREE.me~ and has made preparations.
Liu Mingyu gave a thumbs up and smiled: "Lao Zhang, that's great, you deserve to be a master, I'm more relieved with you here."
"Don't dare to be, don't dare to be." Zhang Guoqing waved his hand again and again, "Boss, you finally came to Xingchen Pharmaceutical. You can't help but make an announcement at this important moment."
The first drug to establish Xingchen Pharmaceutical is also the first drug that can truly cure cancer. The boss is a young man. This historic moment should not be missed.
"No, you should come, I have other things."
Of course Liu Mingyu knows that this is an important moment, but he doesn't want to show the limelight, and even if Zhang Guoqing is responsible for the press conference, the final focus is probably on himself, so why bother to attend.
Unlike Ali Ma, who likes to expose himself to the public, Liu Mingyu prefers to hide behind to make money and develop his company.
(End of this chapter)
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