Li Quan couldn't help looking depressed and said, "Brother He, how bad is your expected advertising effect?"
Li Quan is also an Internet celebrity doctor anyway, and his popularity is quite high.
The timing of the diet pill was also very good.
Put it into the short video of Sophie's discharge from the hospital. The number of likes exceeded 4 million and the number of comments reached more than 30,000. There are also thousands of reprints.
Don't underestimate that reprint.
If it is a large repost with a large number of Douyin fans, it is possible to get a much higher number of likes and plays than the original author, Li Quan.
This is an era where traffic is king.
"Haha, you told me at the time that I wanted to make a small ad on Douyin. I was really not very optimistic. But from the explosive growth of sales, I admit that I underestimated your influence on the Internet. "
He Youlong admitted frankly that he underestimated Li Quan.
"In just four days, our weight-loss drugs have sold 58,762 boxes. Only 4 boxes were sold on the first day, and the next day should be your advertising effect, sold 627 boxes. On the third day, 3488 boxes were sold. Box. It was terrible on the fourth day. I sold more than 54,000 boxes. My God, I have never seen such a good-selling medicine since I started business."
"Moreover, in the customer's return visit survey, the satisfaction rate has reached more than 96%. It is estimated that this is one of the reasons why our weight-loss drugs can sell well. The reputation is good, just because the market has a large potential customer base and the people who have taken it have passed on word of mouth. It’s the current hot sale."
He Youlong's voice could not hide excitement and joy.
When he chose to cooperate with Li Quan, he was fancying the quality and great potential of this weight-loss drug.
Now it really didn't let him down.
"Have you sold nearly 60,000 boxes in just four days? This sales volume is indeed a bit scary." After hearing the sales data reported by He Youlong, Li Quan was also extremely shocked.
He has thought that his weight loss drugs will sell well.
But never thought of selling so many in just four days.
If you think about it carefully, there are many reasons for the explosion.
First, He Youlong's God pesticide industry is strong and the distribution channels are mature. Second, the product quality is excellent, which is also the most important. Third, Li Quan has become popular on the Internet, with great influence and appeal.
There is also the Dongfeng borrowed from the Hangu Group.
Hangu Group’s recent advertisements for weight-loss drugs are really fierce, almost flying all over the sky.
This also makes many people start to have the concept that traditional Chinese medicine weight loss drugs are safer.
Ants are still stealing lives, and human beings are the highest creatures in the world, so it would be even more costly.
Taking western medicine-type weight-loss drugs often causes accidents. This also makes many obese people prefer to get fat and never take the risk of eating weight-loss drugs.
Now that Chinese medicine for weight loss is out, it is inevitable to be favored.
"Is it horrible to sell only 60,000 boxes? I tell you, there are more than 90 million obese people in our country alone. Our Hangu Group sells tens of millions of boxes a year, I will not be too surprised."
He Youlong has investigated the market before making this weight loss drug, so he is very familiar with some market data.
There are 90 million obese people, even if only half of them buy weight-loss drugs, that is an extremely alarming number.
"Oh my God, there are more than 90 million potential customers just in China. Brother He, why do I suddenly feel a little great?" Li Quan smiled.
"Huh?" He Youlong puzzled.
"We sell 10 million boxes of weight-loss drugs a year, which is equivalent to curing a thousand obese patients. In a few years, the number of obese people in our country will change from the first in the world to the least in the world. Do you think I am a little great?"
Li Quan laughed and boasted.
He would only joke with good friends like He Youlong and Han Dong.
"Haha, are you so ideal? China has only 1.4 billion people, but the world population has more than 7 billion. Our goal should be to eliminate obese patients in the world."
He Youlong's ambition is much greater than Li Quan.
Li Quan only wants to cure the obese people in China, but He Youlong wants to cure the obese people all over the world.
"Brother, according to the rules, I will first settle the first advertising fee to you. The number of your Douyin fans is currently 2.41 million. At the highest price in the market, you advertised twice. A fan costs 3 cents and adds twice. It rises to about 145,000. Then you do all the production of the advertisement. The creative costs and production costs are high or low. I will give you 180,000 pieces."
He Youlong began to carefully calculate advertising expenses for Li Quan.
"How can the creative cost be 180,000 pieces? You give me too much."
Li Quan has understood that the market price is at most ten or twenty thousand, and the cheaper one is only two or three thousand.
The price given by He Youlong is much higher than the market price.
"My brother, listen to me. I am a businessman and I am in business. Although you and I are brothers, I will not give you money randomly. After all, no one's money comes from the wind. I give it to you. Advertising remuneration will be reported to you after the Corporate Propaganda Department carefully calculates it."
"The cost of creativity is high or low. You can use your girlfriend to leave the hospital to record videos and plant advertisements. This kind of real-life creativity is far more attractive than the fictitious one, and the price is naturally several times higher. ."
"Creative expenses, two of them will give you a total of 360,000, which is right. Judging from the advertising effect this time, I have actually taken advantage of you. Even if you use CCTV advertising, you may not have such a good effect. ."
He Youlong is a real person. Even if the advertising fee for Li Quan is increased, it is within a reasonable range.
"Well then! I do need money, too." Li Quan did not refuse.
This advertising fee was originally his labor remuneration.
Deserved.
The creative fee and advertising fee add up to 505,000. If it is in an ordinary second- and third-tier cities, it is enough to pay the down payment for a house.
In a place like Magic City, it's still a bit short.
Even for the first house, the down payment is 30%.
If a house is 5 million, that is a down payment of 1.5 million. Coupled with deed tax and other expenses, at least about 1.8 million is required to be sufficient.
After playing two ads on Douyin, he made 505,000 yuan, and Li Quan was happy.
This speed of making money is too scary.
He couldn't even dream of it.
Ordinary people, even those with higher incomes, earn 500,000 yuan a month, which would take more than four years.
The income from two random advertisements is worth the salary of an ordinary white-collar worker for more than four years. Li Quan was definitely a wise choice when he started Douyin.
"What I just gave you was the money for the two video ads on Douyin. I'll calculate the cost of endorsement. It depends on how you choose. We ask people to endorse. Generally, there are two modes, one is zero endorsement fee , Get a sales commission. If you sell one piece, the endorser will get a part of the commission. The other is a one-time buyout."
"The endorsement fees of first-tier big-name celebrities are basically more than 10 million. Although you are now popular on the Internet, your influence and fan base cannot even meet the standards of third-tier celebrities. If you choose the second settlement method, it will be very Lose money. The company can pay you one million in annual expenses."
The one million that He Youlong pays out every year is actually quite high.
Because if you ask other fourth-tier celebrities to endorse, it will cost hundreds of thousands a year, and no more than 500,000 at most.
"I will choose the first commission model."
Li Quan made a choice.
In fact, as long as you are not stupid, you will choose the first one.
Because weight loss pills have already begun to sell, he will be able to get a commission for every box sold in the future.
"You know that you will choose the first commission model. This commission is not based on the final price of the weight loss drug, but based on the shipping price of the pharmaceutical company. The shipping price is now set at 499 yuan. Each bottle, a box is 10 bottles, which is 4990 yuan."
"If you sell a box, the sales commission you get is about 4.99 yuan, which is equivalent to five yuan."
When He Youlong talked about these expenses, his tone was serious.
This sales commission will be very substantial.
"I accept!"
In fact, Li Quan can only accept it. Because these prices are basically the same for any company.
He is very satisfied with the endorsement commission of nearly five yuan for selling a box.
"Let's talk about this period. You can get the commission until the second month after the end of the endorsement."
This is not a pit, on the contrary it is very humane.
Because even if the endorsement ends, the influence of the endorsement will continue for some time.
The company is not a philanthropist, and it is very sincere to be able to give you two more months of endorsement commission.
"If the endorsement fee is generally counted once a month, you can choose between monthly or annual accounts. If you are in a hurry to spend money, then you will be given monthly accounts. For monthly accounts, the financial statistics will be calculated on the first day of each month. After calculating the corresponding costs, I will pay you on the 5th."
He Youlong told Li Quan what he had to say.
"Row!"
Li Quan has no opinion.
On the fifth of every month, he can send money to his bank card, which is already very good. Most companies have to postpone their salaries until the 15th, or even the 20th.
"For the Douyin advertising costs, I will let the Finance pay you now, and you will pay attention to it later. If you have the opportunity, you can continue to advertise for the weight-loss drugs we cooperate with. I will charge the market price for every advertisement. Settle your reward."
"In addition, if there are other secret recipes, you must take care of me first."
He Youlong said it for most of the day, and it is estimated that this is the last sentence.
Cooperating with Li Quan to produce weight-loss drugs has already given He Youlong a preliminary taste.
I even saw the secret recipe provided by Li Quan, which has unparalleled value.
The weight-loss drug developed by the Hangu Group with a huge investment is less than one-tenth of Li Quan’s weight-loss drug.
What does this show? It shows that Li Quan's prescription is far more competitive than its peers.
He Youlong is really afraid of Li Quan cooperating with others.
"Don't worry, since I called you Brother He, I would never be duplicity. Li Quan, I am not a good person, but I know how to be grateful. When I was in the most difficult and needed help, you gave me a hand. Help. I can't forget this love."
Li Quan also provoked the words.
Lest He Youlong can't sleep.
"Haha, I feel at ease with your words. I have two more meetings to host, and I will talk next time."
He Youlong was a busy man and hung up the phone in a hurry.
In fact, if it was just about advertising and endorsement fees, he would just ask Secretary Zhang to talk to Li Quan.
He made this call in person, mainly because he wanted to contact Li Quan.
Then say hello. If you have a secret recipe, you must remember to work with him first.
After hanging up, Li Quan went to the cafeteria to eat without mentioning it.
With a large sum of money about to be credited to the account, he is also extremely happy. This meal is more fragrant than ever.
Before he finished eating, he received two bank transfer text messages.
One is 145,000 advertising fees.
One is 360,000 creative fees.
The reason why the remittance is divided into two is estimated to be the financial accounting of a large company, and it needs to strictly follow the requirements.
"Oh, I forgot to tell Brother He and deduct the 100,000 yuan that I borrowed from him last time." Last time Li Quan made an advance of 100,000 yuan from He Youlong in order to make up a full 100,000 yuan gift. Piece.
During this period of time, I spent a little to buy food for Sophie and Sophie's mother, but not much.
In total, it is estimated that it will not exceed three thousand yuan.
When he received the Righteous Bravery Award a few days ago, he received a cash prize of five thousand yuan. There are more than 10,000 yuan in the original card. Counting it down, the 100,000 yuan in his card has not been moved.
Add up, Kari still has about 110,000 yuan left.
This time the account was 505,000, and Li Quan's wealth rose to more than 600,000.
He has grown up so much and has never been so rich before.
Looking at the line of balance figures in the bank card, the six-digit deposit, Li Quan felt particularly at ease.
Gone are the days of worrying about the next meal after eating.
He could even use the money to buy a large house in the small county of his hometown.
Or push down the old house at home and build the most magnificent villa in the village.
"I should be able to get a lot of endorsement fees on the 5th of next month, and maybe be able to make up the first down payment." Li Quan wanted to buy a house of his own in Magic City very much.
Only if you own your own house can you really take root in this city.
Otherwise, it is like Rootless Ping, who will leave sooner or later.
When he came to the magic city from his hometown to study at the beginning, when he first saw the prosperity of the magic city, he silently vowed in his heart that one day he would save money to buy a house of his own in the magic city.
Even a small two-room of sixty square meters is enough.
Life always has some ideals.
Because of ideals, there will be goals to strive for.
Li Quan's ideal should be realized soon.
In comparison, he is already considered a winner in life among many of his classmates.
...
In the office of the general manager of the Hangu Group.
"Kang Dang!"
A loud noise came out, and the white-collar workers outside were all frightened.
They didn't know Mr. Ma was fine yesterday, but why he suddenly entered the office with a sullen face, and then heard the sound of smashing things.
"boom!"
There was another loud noise.
With a few documents in his hands, Secretary Wang frowned into Sichuan, and walked quickly into the general manager's office.
The group of white-collar workers in the headquarters building of the Hangu Group were all speculating about what happened. Especially some female white-collar workers, looking for opportunities to whisper, whispering.
In the office, Secretary Wang respectfully put those documents on Ma Wangcai's desk.
At this moment, the floor of the office is messy like a garbage dump.
One of Ma Wangcai's favorite wing-spreading ornaments on weekdays fell to the ground and its wings were broken.
I saw that Ma Wangcai, who was still energetic yesterday, has a sturdy expression today, looks like a devil.
The eyes are red and scary.
