Chapter 1017: Solid 1 step


In the afternoon, Shen Huan received a call from Zhang Yaya.
Zhang Yaya is a very simple and lovely girl, she and Mu Ruru have similar personalities.
It's just that Zhang Yaya is a bit more arrogant, and Mu Ruru is a bit more arrogant.
Yang Kaixin, who is a little older than the two of them, is more innocent.
Shen Huan likes these girls very much and is willing to get close to them.
Zhang Yaya often calls Shen Huan to send messages on weekdays.
Today, I made two calls in three hours.
What Zhang Yaya said was naturally about the new store in Shui'an Qingqing, Yongxing Supermarket.
Rao is that Yongxing Supermarket is ready. Rao is that they have already highly estimated today's crowded and hot consumption, but they did not expect that the situation is still beyond their expectations.
As mentioned earlier, the product profit margin of Yongxing Supermarket is very low, basically maintaining a gross margin of 10%-15%.
At first glance, you might think, wow, the average gross profit margin is about 13%, which is still low?
But things are not so simple to look at.
Gross profit margin refers to the complete sales of goods in the best state, without any loss, without any rent, water, electricity, labor, taxes, etc.
If you add this expense, do you think the gross profit margin of about 13% will be very high?
not at all!
If you don't control it well, you can lose money every minute.
If you want to make a profit on this level of gross margin, the first thing is to have a large amount of passenger flow, so that more people can buy things, resulting in small profits but quick turnover.
Many large-scale packaging and a large number of promotional packaging in Yongxing Supermarket are the best implementers of this strategy.
Usually the potato chips sold by others are 9 yuan for 130 grams, while 300 grams of the same brand potato chips sold by Yongxing Supermarket are 16 yuan.
Generally speaking, young people will buy big packages and go home immediately after a little comparison.
There are also drinks.
For example, a 12-bottle 330ml Sprite usually costs about 14 yuan in the supermarket.
The local Coke sold in Yongxing Supermarket, although the brand is not very good, but the hygiene quality is good, the taste is good, the price is 12 bottles of 550ml, only 15 yuan.
Under such temptation, they usually move home one by one.
It's not just young people, but there are many kinds of promotion programs for middle-aged and elderly people. Otherwise, there will not be hundreds of delivery specialists who are responsible for accompanying delivery within 3 kilometers. It is not a good thing for Yongxing Supermarket if middle-aged and elderly people give up buying because they are too heavy.
To put it more bluntly, even the hot dog window and the roast chicken window are tools for attracting more people to buy Yongxing supermarket products.
The ultimate goal of losing money is to achieve better turnover.
In such a year's time, this small profit but quick turnover program has done particularly well.
The monthly turnover of Yongxing Supermarket has been ranked among the top five in the country for a year in a row, far defeating the big supermarket alliance in Beijing, Shanghai, Guangzhou and Shenzhen. This is the embodiment of this plan.
Although the scale of such a supermarket is not particularly large, dealers like it very much.
If you sell more, our turnover will be faster.
Turnover is fast, so it will naturally make more money.
The factory is a place where small profits but quick turnover.
Two batches of goods were sold in three days, and two batches were sold in four days. Once or twice, I still can't see it, but after eight times in ten times, the gap also appeared.
For partners such as Yongxing Supermarket who are particularly capable of delivering goods, suppliers are of course willing to give more price concessions so that they can continue to grow and develop.
Like the opening of the sixth supermarket this time, the support from suppliers is particularly high.
Prepared a month's worth of products from a supermarket of the same size to supply Yongxing Supermarket's one week of opening, and there are supplements at any time.
In fact, everyone knows that with the scale of Yongxing Supermarket and its popularity, it will certainly be sold out within a week.
But everyone did not expect that just at noon, the first batch of goods prepared for a week would almost be sold out.
Except for the big-ticket items that are not used daily, almost all of the rest are sold out.
This is still in the state of replenishment.
In no way, the shelf personnel can only use a small forklift to push the goods to the designated location, and there is no need to unload the goods, just push the previous small forklift away and replace it.
At three o'clock in the afternoon, the second emergency dispatch was sold out again.
It wasn't until around 7pm today that everyone was going home to review Chunwan's show, and to reunite and rest, Yongxing Supermarket stopped.
"Today we sold a total of three times the amount of goods in five stores on weekdays! The total turnover is 15 million!" Zhang Yaya proudly declared to Shen Huan.
1500 dollars?
Putting down the phone, Shen Huan smiled and shook his head.
It's really scary.
Usually, Wal-Mart and Carrefour have a single store, which has a monthly turnover of about 600-100 million.
This has to be a large supermarket near the bustling business district.
If it’s the supermarket around the community, it would be the highest to reach 60 million.
The sixth supermarket in Yongxing Supermarket now has 15 million in sales on the first day. How can it not be jaw-dropping?
According to Zhang Yaya, the suppliers all put on a banquet tonight and invited Zhang Duocai and others to a banquet to celebrate their achievements.
Among them, many suppliers are very powerful and have done business throughout Zhejiang and Vietnam.
Before, Yongxing Supermarket cooperated with them, thanks to the family of Xiaohuamen.
As shareholders of Yongxing Supermarket, they are rooted in various industries, not only actively supplying themselves, but also drawing their friends and partners into the supply channels of Yongxing Supermarket.
Many people were a bit disapproving at first. UU Reading www.uukanshu.com
You have five supermarkets in a small area, even if you had a good scale before, it was the number one in Zhejiang and Vietnam, but now with such a small appearance, how can you talk to us about large-scale cooperation?
But after Yongxing Supermarket opened, they felt what is called the top five sales frenzy in the country.
Even the ordinary 10 large supermarkets can't compare to their turnover.
What's more valuable is this development model and what Zhang Duocai often tells them that Yongxing Supermarket must at least take root in the entire Jiangsu, Zhejiang and Shanghai region, which makes them full of expectations for the future.
It is only the sixth branch now.
Wait until the sixtieth, or even one hundred and sixty, how much sales and profits will this bring to everyone?
Being able to supply them with only one supermarket group is enough to make your company and factory earn a lot of money!
So tonight’s celebration banquet, on the surface, is for the opening of the new branch, but the most important thing is to congratulate Yongxing Supermarket for taking another solid step!
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