Chapter 1212: The first stop is London

After breakfast, Shen Huan sat on the sofa and read a book. After Wang Zhen and Ji Yinmei cleaned the table and cleaned them, they also started their own work.
Both women are writing articles on their laptops and will send them to the company later.
The company will post these articles on Weibo and the website.
This is work. They can't publish formal articles on their own meagerness to make a name for themselves.
After all, the salary is still issued by the company.
What they usually send to their meager is some tidbits.
For example, last year Wang Zhen took a photo of Shen Huan resting in the car with his eyes closed.
That photo of a teenager in the setting sun even surpassed the photo that Shen Huan won the championship last year, becoming the most clicked and downloaded photo.
The two people's team got off the plane early this morning, and they were still doing crazy editing and collections. They would have a whole day of vacation after it was finished at noon.
They are really busy on weekdays.
Even if Wang Zhen and Ji Yinmei had a rest, they had to constantly organize and edit the material, so that the videos would continue to be sent to the country.
The watermelon team actually took advantage.
Even if Wang Zhen is determined not to use his personal relationship to interview the Lakers, but because of Shen Huan's relationship, everyone knows the hostess, and he took the initiative to accept her interview.
Then other stars still remember Shen Huan next to her, as long as they see Wang Zhen in an interview, they will come over and say a few words.
Even Barkley and O'Neal have appeared on Wang Zhen's simple talk show.
This is a very leathery thing.
They are just narrators and have no obligation to participate in the interview. They will come with a smile because of Shen Huan's relationship.
From this point above, Ji Yinmei still suffered a bit.
Because she didn't invite those superstars.
But this year Shanhai.com has been too well prepared. All the affairs of the Lakers have been reported by them, and it looks like everything is fine.
So this NBA show on Shanhai.com has become the favorite to watch for all fans outside of North America.
On average, each episode will be watched by more than 500 million people. After the Western Conference Finals, there has been no less than 1 billion people.
The princess is already preparing for the roadshow here.
But because of the huge traffic surge, the increase in advertising business and the increase in the number of new members, investment banks such as Goldman Sachs and Citigroup in the United States once again urgently discussed with the princess whether the IPO valuation we set was a little lower. ?
From this perspective, the 200 million U.S. dollars spent by the princess for the buyout and the various shooting and recording costs of more than 300 million yuan have already been earned back, and it is several times the benefit.
...
Los Angeles in mid-June, even in the morning, the weather is already very hot.
In the living room with air-conditioning and enjoying the sunshine outside, it will feel very good.
After Wang Zhen finished writing a paragraph, he remembered something, "Shen Huan, is your itinerary determined?"
"Well, it's arranged. The two of you are doing a good job. Neither of them has too much disagreement." Shen Huan nodded, "So it's basically determined. The first stop is London."
Although the major brands are Shen Huan who signed the contract together, their respective interests are different, which has also led to their different requirements.
They want to compete for Shen Huan's better time and more opportunities for publicity, and they will naturally fight.
In fact, since last October, the two-month publicity and advertising matters have been set up, but how to arrange the specific itinerary and how to make a detailed plan? After Shen Huan came to the United States, Wang Zhen and Ji Yinmei were picked up together. This job.
Shen Huan has to concentrate on training and competition. They can be regarded as close to Shen Huan and graduated from media-related universities. Combining the opinions of all parties, it is not difficult to draw up an itinerary plan.
It's just that there are a total of 6 international-level companies, involving more than 20 countries and more than 30 cities, and the time is only 70 days at most. Actually, it really tested them.
The two women fought for more than 20 days before they made the first draft.
Then came the communication and coordination of various aspects, and made 5 consecutive revisions before finally taking shape.
Wang Zhen belongs to the hard work of nothing, but because Ji Yinmei wants to go with Shen Huan, she can better grasp the opportunity of this publicity and bring herself greater exposure.
It is equivalent to Ji Yinmei's trip to most of the prosperous cities in the world. Netizens of Shanhai.com can follow her to browse the customs of these prosperous cities.
The reason for choosing London for the first stop was that it started from Los Angeles and the first major city after passing the Atlantic Ocean was London.
Although basketball in England is not very popular, they prefer football and rugby, but for someone like Shen Huan who has surpassed the scope of basketball and became the world's number one sports superstar, they are also crazy about it.
The NBA live broadcast of the playoffs. When Sky Sports was broadcast, more than 5 million people in the United Kingdom followed every game. The Western Conference Finals quickly rose to 80 million. The record in the first three games of the finals was even greater. It has reached more than 10 million...According to this trend, the final fourth game of the championship should be more than 15 million.
The total population of England is only 66 million people. This ratio is equivalent to that of fans who like to watch sports games. Almost everyone has watched them, and some people who do not watch sports games also watched it this time.
Burberry, which signed with Shen Huan in October last year, is a British company.
After the new windbreaker endorsed by Shen Huan was launched around Christmas, more than 2 million pieces of the same style were sold in the British Isles alone. This appeal is stronger than Beckham in his heyday!
This performance is not surprising.
Boss Joe has always occupied the first place among sports stars. Next is Kobe, and then James.
Even when Messi was the most prosperous, his income and influence were a bit worse than James.
Not to mention Shen Huan who is "rare in a thousand years" and "unprecedented".
Burberry made a lot of compromises to promote Shen Huan's advertising in the three cities in the United Kingdom, but it is absolutely impossible for them to miss this kind of improvement of their own size.
In addition, Adidas also pays the same attention.
After all, their hometown is on the European continent. Adidas has a great appeal in football. England is where football culture is very hot. Adidas naturally harvested a lot of leeks.
This time Burberry can succeed, and Adidas' cooperation in it is also essential.
At that time, the three publicity cities will also have Adidas activities in them!
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