Chapter 1217: Brilliant publicity
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I Know Everything
- Jun Xiucai
- 1187 characters
- 2021-02-26 01:18:14
Going out to advertise is a suffering.
All day long, it's not about publicity, not meeting with fans, not signing for sales, or on the way to do this.
Not to mention Shen Huan, it was Ji Yinmei who accompanied her, and netizens shouted at her "Why is she thin again".
Fortunately, there is a private jet for rest, otherwise a group of staff do not know how to persist.
When they finally reached the end of August, they circled again from New York, Chicago, and Houston back to Los Angeles. Except for Shen Huan, almost all the people who accompany the entire race were in tears.
This scene happened to be filmed by reporters and posted on the Internet to make countless netizens laugh and cry.
But they had to admit that Shen Huan and others were exhausted this time.
A total of 70 days of advertising tours, they traveled to more than 40 major cities, an average of 1.5 days.
And it’s not all you need to go to this city every day.
After Shen Huan arrived, he immediately had to play basketball and interact with everyone. For example, he had to drive a BMW car, eat in McDonald's, and drink Pepsi at any time... etc.
The fans are crazy too.
Every time Shen Huan’s propaganda activity is expected to be 1,000 people, it must be 5,000 upwards.
The planned medium-sized activities of 5,000 people always had to move to the gymnasium in the end, facing 20,000 to 30,000 spectators.
In addition to resting time on the plane, even when Shen Huan stayed in a hotel, there were crazy fans who passed various guards and knocked on Shen Huan's door.
The problem is that they are not only disturbing Shen Huan, but also other staff who live on the same floor.
With such a high-intensity work, for 70 days, as long as one person is exhausted.
Ji Yinmei and Shen Huan returned to the villa without saying anything. They rushed into her guest room and went to bed without taking a bath or anything.
Shen Huan himself was not so tired.
After taking a bath, he can call Xiao Shui Shui and other women to report that he is safe.
Since the Haoye system, Shen Huan has drunk so many spirit-gathering liquid and bone-strengthening soup, and eaten so much Gubendan, his physical fitness has long become a superman in the usual sense.
So after July, everyone was surprised to see Shen Huan appearing so energetic every time at the event.
In particular, Shen Huan still has an average of 3 basketball training camps a week, and he faces local talented players, even European and South American basketball stars. This intensity is even greater.
But Shen Huan has never released water, and will teach them seriously and rigorously in every game, which makes fans who have spent money on products such as Adidas and Burberry and won tickets for the lottery to watch with relish.
Normal people can usually see what is true and what is showing.
Therefore, the advertising campaign for this trip, with Shen Huan's efforts to cooperate, had a very good effect.
When I returned to the U.S., sales in Europe and South America came out.
The first country to visit in Europe-Britain. In the past two months, the six endorsement contracts in hand by Shen Huan have the least increase in sales, which are all 75% of BMW.
The highest is not Adidas, but Burberry from the United Kingdom, several models endorsed by Shen Huan, and those he wears, all of which have become the super hot models this summer, and sales in the United Kingdom have turned 5 Times!
Such dazzling results can be said to make Burberry and other companies smile.
Taken together, European economic consumption has increased by 2 percentage points because of Shen Huan, which is almost equivalent to the data obtained after an important economic stimulus plan.
The effect in South America has not been fully reflected, but it is also about 1%.
It is no wonder that the "New York Times" also wrote an article specifically for Shen Huan, praising him as "the promoter of the global consumer economy."
Got it!
Think of Shen Huan as a panacea.
The propaganda in the United States is not very specific. Shen Huan just ran to 4 cities, and there was no special propaganda even in Los Angeles.
This is because Shen Huan will come again before the playoffs next year to do a more in-depth national advertising promotion.
At that time, at least 10 cities were waiting for Shen Huan.
There are several important cities in Asia similar to the United States.
Don't underestimate Asian cities. Among the top 20 cities in the world, Asia accounts for one-third.
For example, Huajing, Shanghai, Guangdong, South Bay, Tokyo, Seoul, Singapore, Bangkok, Kuala Lumpur, etc., the prosperous level can completely hit cities outside of New York and Los Angeles in the United States.
Everyone is an urban agglomeration of 5 million, 10 million or even 20 million. Just ask if Europe and the United States have such a dense population! ?
Isn’t the commodity just sold to people?
With the source of customers, everything is there!
Therefore, they are also important for the six major brands that Shen Huan has endorsed, and they are not inferior to any major European and American cities.
In fact, this is even simpler.
Shen Huan’s main activities will be in China in the future, so these Asian countries that are close to China will be a greater focus, and Shen Huan must go more frequently than in Europe and America.
Of course, the frequent mentioned here basically refers to the trip once a year at most, and the itinerary will not be arranged so much.
For example, on Christmas this year, Shen Huan will set off to these cities, by the way, wishing everyone a new year.
Because of this explanation, these crazy fans in Asia are temporarily appeased.
For this time there is no way to return to China with the championship trophy and FMVP trophy for the first time. Of course, the fans in China are most dissatisfied.
Not to mention them, even the six major sponsors, are also very sad that China has not been included in the scope of promotion this time.
After all, China has a population of 1.5 billion, and there are 4 super cities, and there are 10 or 20 cities comparable to Los Angeles.
Such a country, UU reading www. uukanshu.com is almost equivalent to half the consumption of Europe.
Since Shen Huan went to the NBA in April, the sales of these six brands of Huaguo have been increasing, especially after Shen Huan won the championship, their products have experienced explosive sales growth.
If Shen Huan’s itinerary had not been arranged for 70 days, they would have liked to add another 20 days in Asia and let Shen Huan run around in China.
If this is the case, their sales performance will be even better.
Today's rising stock market value is bound to hit a new high!
But it doesn't matter.
Thank goodness that Shen Huan is a Chinese. After he returned to China, he would occasionally take out a weekend to hold an advertisement promotion.
I believe that with the crazy love of Huan fans for Shen Huan, the lively scene will not be weaker than this time in Europe and America!
n.
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