Chapter 365: Good works are piled up with money

The Edo International Film Festival is more famous than the Busan International Film Festival.
This has a lot to do with the strength of the country.
Japanese benzene has crushed Taiji in any way, so the Edo International Film Festival naturally has to be better and bigger.
For the last "Love Letter", Zhu Mei chose to premiere at the Busan International Film Festival, which made some viewers who later saw the film very regrettable.
They felt that movies like "Love Letters", full of strong Japanese benzene and fresh style, should be sent to the Edo International Film Festival to participate in the exhibition.
"I've encountered a good movie, wouldn't we be more prize-winners than Tai Chi people?"
This is what a respected judge said.
Now this time, "The Gift of Room Seven", which is more tear-prone than the "Love Letter" and caused a greater sensation, is finally the Edo International Film Festival as a station for publicity and participation. They are of course very happy.
The intensity of Shanhai.com's advertising is absolutely unimaginable.
The advertisement of a literary film is usually based on the spontaneous dissemination of young literary artists. At most, a little elegant posters and some plausible movie footage are sufficient.
But Shanhainet is different.
"Gift in Room 7" cost almost 10 million US dollars in publicity expenses in Venice. Generally speaking, this is equivalent to all the box office of an excellent Chinese literature and art movie!
Not only that, Busan also spent a lot of money, and now Edo spends more.
This area of ​​Edo, which is considered to be the world's largest metropolitan group, Shanhainet smashed more than 20 million US dollars without blinking, all spent in the two weeks before and after the Edo International Film Festival .
Whether it is posters, posters, brochures distributed on the street, or the "Who's Your Best Gift in Room Seven" competition, or 10 movie halls have been arranged to broadcast " "Gift in Room No. 7" ... these have guaranteed that most Edo people can see the movie "Gift in Room No. 7" in these two weeks.
The world ’s favorite country for reading is Israel, but the Japanese are definitely in the top five.
The sales of the book "Gift in Room No.7" in Japan has already exceeded 10 million copies, which is equivalent to one-fifth of the Japanese people buying this book.
This kind of achievement can only be achieved by one or two people in Japan.
So if you think about it, the Gift of Room 7 was so well-known, and now it has welcomed overwhelming publicity, plus the golden lion awards, fans of the whole Edo and even Nihon fans, Do n’t be crazy!
The 10 movie theaters at the Edo International Film Festival have also become the first places to broadcast movies 24 hours a day from morning to night.
It is a lively place where people are standing in line 24 hours a day.
As in Italy and Tai Chi, fans of Japanese benzene saw tears running after watching it.
The crew meeting once a day, although only less than 10 minutes, but always crowded more than 10,000 people, no different from a concert.
Under such a wildly sought-after situation, "Gift in Room No.7" became the winner of the Golden Unicorn Award in Nihon City, and won the best director, best actor and heroine, best screenwriter, etc.7 It's not unusual for a grand prize.
"It's a shame for the movie that" Gift in Room 7 "doesn't get so many awards!"-Sogo Koda, the famous host of Edo TV.
Although this time it was played 24 hours a day in 10 movie halls, but now the halls are small halls with limited capacity. There are still more than 10 million movie fans who cannot see the movies.
Now "Gift in Room Seven" is gone, but they rejoice at the same time.
Because, after completing the Edo International Film Festival's participation, "The Gift of Room No. 7" will be officially released worldwide.
Full screen.
You will never have to worry about being out of position again.
You can watch as many times as you want.
Coincidentally, among the movie fans who have watched movies the most times, Nihon is in the top five again.
Often a good movie, they are three or five times a small card.
Therefore, before 2012, Japan Benzene was always the second largest ticket warehouse in the world, and it was the most important overseas box office location of the country.
Nowadays, with the continuous rise of Chinese movies, Japan's second largest source of overseas movies has also been Chinese.
But in the past, the Southern Department among the four major factions in the film and television industry has made a significant contribution to this.
Zhou Dou, Chairman of Verbatim Television, is absolutely superb in terms of operating the entire Asian market and is worthy of admiration.
After decades of hard work, he continuously exported Chinese movies to Japan. Japan, Tai Chi, and Southeast Asia gradually gained a place in Chinese movies. Otherwise, these places are firmly ruled by Hollywood. , Hua Guo film can only go to eat some leftovers.
Among them, Chen Hao, the country ’s number one superstar, led the market of these movie markets with his kung fu movies.
Then Sun Dahe and Jin Weijie from the Southern Department also quickly followed up. With wonderful plots and excellent performances, they also captured a group of fans.
Strange to say, as the representative of the Beijing Department, the film star Ma Xing is full of acting skills and full of sense of humor, but still can only dominate the king in the north of China. It is far from overseas.
However, the newly emerging Fei Qingyang, with his handsome appearance, natural humility and hard working spirit, impressed overseas audiences and became a well-known Asian superstar from China.
Then Song Yan, who is the same age as Fei Qingyang, has a slightly confusing comedy style, but because it is very interesting, it can make people laugh, and he has also won a lot.
For the countries of Southeast Asia based on the Chinese culture, in fact, they are very interested in the stars and culture of the Chinese country.
In particular, they have a common education, so they can understand many passages, even if they are in different languages, but they can feel the taste for the first time.
Europe and the United States are different. Many times they will be dazed. What's wrong? What's the situation? Why is there a sudden laugh in the movie? The actors didn't say anything particularly funny?
Therefore, Song Yan's characteristics can be very popular in Southeast Asia, but it can't be opened in Europe and America. It is also a pity.
Song Yan is also from the Southern Department, and is also a member of Weibao Film and Television.
So you can see that in fact, only the Weibo film and television company has a strong box office appeal overseas.
Shanhai.com, a company that has only stepped into the film and television industry, has no way of borrowing a little potential to turn it into its own strength.
Therefore, after receiving the "Gift in Room 7", the princess was so ecstatic that he regarded it as a magic weapon for Shanhai.com to consolidate and further develop overseas markets.
The previous global release of Love Letters has actually opened the door for Shanhai.com.
But it ’s still not heavy enough,
In other words, because the release of "Love Letter" has not been well publicized and prepared, its effect has not been maximized.
Without a holistic and detailed plan, there are not a lot of plans that can be used interchangeably, and the overall plan to continuously improve the popularity of the movie is just missing a bit of meaning.
But with this experience, Shanhaiwang spent a lot of effort when it was running the movie "The Gift of Room Seven".
From the beginning of the film project, to the shooting, and now to participating in various film festivals, Shanhai.net is making subtle publicity every moment, and always let the "gift of room seven" film appear in people's sight ~ www .EbookFREE.me ~ Remind them that this masterpiece is coming soon.
Such publicity, apart from spending a lot of money, is nothing wrong.
Just like in previous lives.
Many people are amazed by the high box office of Avatar.
But many people don't know that the global promotion cost of "Avatar" also ranks first in the world in film history.
Even in 2020, there will be no movie announcement costs that can be compared with "Avatar".
I am afraid that it can only break the record of its published expenses, and it can only be "Avatar 2" which has been sharpened for more than ten years.
"The Gift of Room Seven" is also an excellent movie, but if there is no investment in shooting at Shanhai.com without cost, and it is not like the desperate money promotion of Shanhai.net today, it would not be as good as it is now!
Good things are piled up with money.
This sentence, to a certain extent, still makes sense.