Chapter 529: Sky-high live broadcast fee

I don't know what the reason is. In this world, even if the video sites have giants such as Youyi.com and Shanhai.com, they haven't bought the right to broadcast some important sports events.
For example, the last time NBA came to China for the preseason game, Shanhai.com temporarily bought the rights to play the Lakers' two games.
But the situation of buying the entire NBA event continuously is not.
Maybe it's because most of NBA has been broadcast on Huaxia TV Station. They feel that even if they buy the live broadcast right, they won't get much benefit.
However, the cost will be particularly high.
But now it's different.
Now Shen Huan came to the country and participated in the NBA playoffs. It has already passed the Internet and spread to all parts of the world. Of course, the Chinese people all know.
I don't know how many media have reported it.
Wu Yang. Mom directly made a decision and will broadcast the game to the Lakers.
As the Shanhai.net that has the most cooperation with Shen Huan, I also smelled this time, so I found the Lakers and wanted to buy the rights to the playoffs.
As long as you know the live broadcast mode of the country, you know that this nba live broadcast is a very complicated thing.
The league will package all important games to pay TV stations such as espn and tnt, and let them broadcast these games live.
But because people's energy is limited, if all the regular season games of the 30 teams in the league are 82 games, so that more than a thousand games are broadcasted, 24 hours a day will not work.
What's more, if you have several teams playing at the same time, you can't play several live broadcasts at the same time?
So usually a season, regular season matches are selective live.
Then those games that are not live broadcast, can't they sell money?
of course not.
Like the Lakers, he sold his 82 games to Time Warner alone. Time Warner will broadcast these 82 games to fans in the Greater Los Angeles area, but it is a fee.
The price is also very touching.
4020 billion US dollars in 20 years!
Although this money needs to be divided into half for the teams that play with them, the net income of 100 million a year is still very fragrant!
And the live broadcast of these games, various tidbits, each break time, intermission time, post-match interviews and other shots, are not different from the league.
After all, if there is not a differentiated service, why would anyone spend so much money to buy live broadcast rights?
Now Shanhai.net wants to buy this kind of live broadcast right.
For the most possible 25 games to win the championship, Shanhai.com's asking price is 10 million US dollars, which is a very high price.
However, what they asked for was to monopolize the entire network of live broadcast in China, and the signal was not allowed to other Internet companies.
I also demanded that if they didn't reach the Western Conference Finals, they would be refunded 5 million.
After all, I didn't reach the Western Conference Finals, that is, about 12 games, it is normal to return half.
Bass Jr. and Kupchak have been discussing this for the past two days.
If the contract is signed and $ 10 million is used to subsidize the team, it will also be a very good income.
Just this morning, Buzz had decided to call Shanhai.com, and when he was ready to agree to their offer, Kupchak broke in.
"President, there is a quotation from Hua Guo again!" Kupchak excitedly held a fax, "Look! This online video company is going to buy live broadcast rights for 30 million US dollars!"
"30 million dollars !?"
Buzz felt that he couldn't breathe smoothly.
The price that the alliance sold to Huaxia TV was only $ 50 million a year.
价格 This price is definitely a little lower, but considering the market cultivation of 1.5 billion people, it is also normal to give in to the live broadcast right.
Wait until there are more nba fans in the future, so it is not a matter of course to raise the price again?
But some people now say to Buzz, they are willing to pay 30 million US dollars to buy live signals of the Lakers playoff game. This is definitely a wealth of wealth!
Buzz swallowed, "Have you told them, if we only played in the first round of the playoffs? What should they do?"
"I asked, they said they believed that Shen Huan can do wonders," Kupchak said, "but they have two requirements."
"Say!"
"The first is the exclusive online broadcasting right of Huaguo."
"No problem." Little Bath promised lightly.
第二 "The second is to respond within three hours."
"Ok?"
Buzz is not stupid, but understands, "Oh, they are worried that someone will grab them."
"Yes, they are so anxious! How could someone grab them for the price of 30 million US dollars?" Kupchak laughed.
"Well, this video site called ... Watermelon.com, have you inquired about it? What kind of site is it? Don't be fooled." Little Bath warned.
"I just called them and asked friends in Huaguo." Kupchak said, "They are second-rate video sites in Huaguo, not listed companies, but the market value should be more than $ 1 billion, 3000 Ten thousand dollars in cash may be a little difficult, but if they sign the agreement, they dare not give it away.
And they are prepared to use the installment model, divided into three parts for us. This looks very sincere and fits their level of strength. "
"Well, you can sign an agreement!" Little Bath patted the table. "Let them pay $ 10 million at the same time they sign the contract, which is a prerequisite."
"I understand!"
Kupchak naturally knew that Buzz was very clever, and first got 10 million dollars in hand, and already had a guaranteed money.
As for the rest, when I saw it, there was generally no problem.
Even if something goes wrong, you can get as much as you want.
Uh ...
After an hour, it was also 11 pm China time.
On the meager, second-rate video website watermelon website, suddenly published a message.
"Congratulations to all NBA fans and congratulations to friends who care about Shen Huan! We have bought the exclusive live streaming rights for all games of the Lakers playoffs this year.
Our signal source is not the same as the nba league bought by Huaxia TV Station. Our signal is exclusive to the Lakers. Not only does it have special features before the game, but it can also shoot its own reporters to interview the Lakers' stars after the game. Dive into their training game.
Even the perspective in various tidbits and breaks, and various comments, will be different!
For this reason, we also specially invited Mr. Su and Mr. Wang, the famous basketball magazine "Basketball World", to be the narrators on the scene.
Want to watch the Lakers playoffs on your mobile phone and want to cheer Shen Huan, please quickly open your mobile phone and download Watermelon.com!
All of our live broadcasts are free this time, as long as you register as a member, you can watch the game! The day after tomorrow will begin, please hurry up! "
条 This meager was reposted more than 300,000 times in just half an hour.
The overall topic volume, after an hour, directly ranked on the meager number one spot.
The various basketball forums are like bombs, and they are discussing this news frantically.
Oh my gosh!
What a big deal!
I can actually buy the Lakers' exclusive live broadcast.
Many people dislike the serious broadcast method and comment method of Huaxia TV Station.
Finally, there can be another channel. You can watch the game of NBA from another angle, watch the game of the Lakers, interview and participate. How do you say they are not happy?
But when someone is happy, someone is worried.
The atmosphere in the president's office of Laoshanhai.com was as cold as ice.
Qi Shangqing, the vice president of operations standing in front of Zheng Rongrong, was a little bit frightened.
"It has been found out that they used a 30-million-dollar price, bought the exclusive live broadcast rights for all the games, and then there was no agreement to refund before the Western Conference finals." Qi Shangqing stammered in the exchange report, "So After the Lakers let them pay $ 10 million in the first installment, they successfully signed the agreement. "
"Why didn't they ask if you would follow up?" Zheng Rongrong looked out the window and asked lightly.
"I think ... I think the price of Watermelon.com is too high, and the Lakers don't think anyone can compete with them." Qi Shangqing said.
"Then they report the price to you? Will you increase the price to compete?" Zheng Rongrong asked again.
"No." Qi Shangqing summoned his courage ~ EbookFREE.me ~ If we want to be higher than them, at least 35 million, 40 million US dollars! Although the Lakers have played well this season, Kobe and Iverson are almost 80 years old. After playing for a season, they have been exhausted.
Even if Shen Huan is added, they can't go far! Not to mention that Shen Huan has never played an NBA game, let alone a playoff game! How much this extraordinary ability can be played must be a problem! "
Zheng Rongrong said indiscriminately: "So you don't like it?"
"Yes! This is the result of our analysis with experts." Qi Shangqing nodded. "We actually bought the Western Conference semifinals for 5 million, and we already feel that we have reached the goal. If they can make it to the Western Conference Finals, that is really luck!
But Ke can no longer continue to be lucky, because this year's Golden State Warriors are extremely powerful! The Lakers must not break! For 12 games, pay 40 million US dollars, close to 300 million yuan, unless we are crazy! "
"Ok!"
Zheng Rongrong groaned for a while and sighed, "Go out, I hope you are right!"
Qi Qi Shangqing saw that Zheng Rongrong didn't blame him, and she felt relieved.
In fact, he really does not like the Lakers, especially Shen Huan's strength.
As far as the princess cares so much about Shen Huan, she likes to use Shen Huan so much, and she treats Shen Huan so much. In fact, many of them have opinions.
Now it is just an outbreak.
And it was justified.
None of the experts in the rice country is optimistic about the Lakers and Shen Huan. Why can he do wonders?
Watermelon.net spent 30 million US dollars this time, just waiting to cry with Shen Huan! !!