Chapter 698: What a passion!

Shen Huan did not expect the fans to be so crazy.
'S original itinerary in Beijing was one day, but because tens of thousands of Beijing fans refused to leave long before the Adidas flagship store, he had to change the ticket and delayed another day.
He will make the same arrangement the next day, come over in the morning to give fans signature shoes, and then host the promotional activities, and then invite the fans to interact for a while.
Then Shen Huan couldn't leave. After a simple lunch, Shen Huan would sign the sneakers purchased by the 1,000 randomly selected numbers, and then return to the hotel to sleep at night.
On this night, Adidas' flagship store is open day and night, and has been selling continuously.
At the same time, everyone was holding the number plate in his hand tightly, hoping to be able to go in alone and get the signature shoes presented by Shen Huan, just like the lucky ones in the first morning.
Is actually the same as buying it, but the feeling of luck is different.
Since many lucky fans came home and sent out the photos, it caused envy, jealousy and hatred of not many people.
On the Internet, Shen Huan's signature version of the shoes has been priced out.
There are rich children willing to buy at a price of 10,000 pairs.
There are a few rich girls who are even more exaggerated. When they couldn't get the signature version of the sneakers on the spot, they opened a sky-high price of 20,000 pairs. Many pairs were collected.
However, the number of transactions is very few.
Although there are enough 10,000 or 20,000, they can't buy the hot feelings of the fans.
Maybe they will change when they die in their middle age, but now, Shen Huan's winning version of the sneakers is not changed.
Huajing fans' behavior also inspired the fans of Shanghai and Guangdong.
So he waited until Shen Huan got the whole itinerary. It was already 8 days later, and it was already August.
During this time, more than 3 million pairs of Shen Huan's championship shoes have been sold, of which more than 400,000 pairs have been sold in these three major cities in China, which fully allowed Adidas to see the Chinese market. potential.
Didn't say anything.
This time, the 8 million pairs are definitely stable, and there is no possibility that unsalable sales will not happen.
Adidas' sales of 13 million pairs of Shen Huan championship shoes will reach an astonishing 1.12 billion US dollars!
Only this one, their net profit reached more than 200 million US dollars.
With the two previous T-shirts, the outside world exclaimed that Adidas had almost earned Shen Huan ’s lifetime contract.
Because of the huge sales effect brought by Shen Huan, and because of Shen Hua's hard work and complaints, Adidas also specially granted Shen Huan a "compensation fee" of 10 million yuan this time.
As a result, Shen Huan didn't enter the account, turned around and gave it to Adidas, and asked them to use this money to buy a batch of our company's shoes and give them to the children in the poor mountain areas.
Adidas saw it, and quickly took out 10 million and made up 20 million shoes, ready to be grandly given to children in the poor areas of Southwest China.
This gave Adidas another chance to make a show. This is very satisfying for both the China headquarters and the global headquarters.
Cooperation with Shen Huan, there are really many surprises!
No one dares to talk about the big contract for Shen Huan in the headquarters. Instead, he praises all the executives for their wisdom and foresight.
……
After the event, Feng Yushou, the president of Huaguo District, specially invited Shen Huan to have a light meal.
Feng Yushou is not a Chinese, but as a German, he only came to the country to follow the custom and took a name for the country.
In fact, he can't even speak Chinese, and he speaks English with Shen Huan.
When he was eating, he told Shen Huan frequently, Adidas' recent changes in sales.
Not only the T-shirts and sneakers related to Shen Huan, but also various products of Adidas, all have substantial performance growth, with an average growth rate of more than 20%.
Cannot be said to be Shen Huan's credit, but a large part is related to Shen Huan.
It was his super popularity that drove the great improvement of Adidas brand image.
Especially in China.
Not to mention the kids who love basketball, those ordinary sports enthusiasts, can't help but choose Adidas.
Adidas has the fastest growth in sales in China, reaching more than 40% in one month. This year's performance is definitely very eye-catching.
Why don't you say that the Germans don't know how to love people?
Feng Yushou said so lively, if you change another person, you will definitely think, I brought you so much, but in the end, you did not say anything to give more rewards, I am not losing?
But Shen Huan could not have such an idea.
If they do n’t know the sales volume, they dare to give a lifetime contract, which is a kind of courage and trust in the widowed.
Selling well now only proves that my charm is amazing, what dissatisfaction do I have?
Said, Feng Yushou took the topic back to the shoes again.
Compared to clothes, Adidas shoes are the biggest source of profits.
"The headquarters here estimates that the second batch of 8 million pairs of sneakers should be sold out in August. So they are all considering whether to release a limited edition sneaker at the end of the year." Feng Yushou revealed With gossip.
"Come back?" Shen Huan was surprised, "Will this run out of fish."
The word "exhausted and fished", Shen Huan also deliberately used easy-to-understand English.
No way, foreigners know nothing about these beautiful and profound Chinese ancient idioms.
Feng Yushou shook his head, "It's different. Didn't you win the championship and FNVP this year? This is your year! Plus you won't play the NBA anymore, this limited edition is out of print. If you don't come back in the future, There can never be another! "
Shen Huan thought too.
Isn't this the case for business?
Take advantage of the heat and sell more, no matter what version, as long as it can be sold, all the brains are on, and the money that should be earned is earned.
"And this limited edition will not be too much, just like Shen Huan Fermat's Theorem Limited Edition, it may only be 1 million pairs." Feng Yushou said, "Because this represents the most important commemorative significance, we will do It ’s very elaborate, so that fans can buy the best and most memorable shoes. "
Shen Huan laughed.
It is best to have the most commemorative value, does that mean it is expensive?
Foreign ordinary shoes are actually not expensive, 50-100 US dollars are everywhere, including Nike and Adidas have this, and are the main sales force ~ EbookFREE.me ~ This time priced at 99-199 US dollars Shen Huan The winning version of the sneakers is actually a bit more expensive than James's regular version.
Of course, AJ, in fact, do n’t look at it for a pair of three or five thousand yuan, that is, five or six hundred dollars, but there are fewer shipments of expensive sneakers like this, that is, one or two thousand pairs, three or fifty thousand pairs.
Really sell AJ sneakers in large quantities, how different is the different 100 dollars?
Feng Yushou did n’t know what Shen Huanxiao smiled, but he continued to say: "Of course, the company hopes that you will have a signed version of 1000-2000 pairs by then, and mix it to sell to those fans. A benefit. "
"I'll sign 5000 pairs!" Shen Huan said angrily, "Anyway, it's such a model. It's good to give more feedback to fans all over the world."
"You are really a generous and enthusiastic person!" Feng Yushou smiled wrinkled.
And Shen Huan is really a good decision.
Not only does not have the eccentricity of a superstar, but also does not have a lot of messy things in the agent team.
People actively cooperate and don't say, but also actively request to increase the amount of tasks.
If all the co-stars are cooperating, what would Adidas pay a little more?
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