Chapter 703: The rise of short videos

The male number one in this play can be said to be absolute, but the choice of supporting roles should not be too random. Fortunately, after so many years of accumulation, Happy Twist can make up two teams casually.
Lin Dong had a meal with them and finalized some details.
The most important thing is that there are several points that can lose money, and he has arranged them.
One is Buffett. First, he took a picture of his lunch, and then Kleist revealed his intention to be listed on the Nasdaq, which would definitely allow this old man to cooperate obediently.
It is estimated that it will cost at least 30 million to take lunch.
He may even have to ask for his permission to appear on the scene, otherwise he may directly sue the film's creator. Crooked Guoren is very true in this regard.
Coupled with other miscellaneous things, maybe you have to go to 50 million.
The cost increased by 50 million to achieve the achievement.
The other is to form a temporary team. If you select a lineup from major domestic teams, the money is unlikely to be less than 10 million. If you ask these people to cooperate with the acting, 20 million is possible.
There is also service, and Boss Lin wants to be good.
Calculate, after eating this meal, the cost of the movie soared from 200 million to 300 million.
The most important thing is that.
Boss Lin asked the crew not to be too unpalatable in a suggestive way.
No matter how poor you are, you can't have poor children, and no matter how hard you are, you can't have lunch.
By the end of October, the second seasons of "I'm going to make a record" and "Ultimate Challenge" have come to an end.
The two variety shows broadcast simultaneously on Shanghai TV and Station m became the top and second place in the ratings of variety shows at the same time, with ratings exceeding 3.5%. Only the first half of the "Run" can be compared with it.
There is no doubt that Kleist successfully completed the betting agreement with the TV station.
If the audience rating is higher than 3%, Shanghai Satellite TV will bear 80% of the production costs, plus give up 80% of the advertising revenue.
When the TV station has settled, apart from receiving 1.74 billion yuan for variety shows, Kleist can also recover the cost of 500 million yuan invested.
The Variety Show Department has received 2.24 billion yuan this year. Even if 5% of the Miaoliang Cultural Fund is deducted and part of it is used to pay employees’ salaries and bonuses, the Variety Show Department can contribute at least 1.5 billion yuan to System account.
It's really desperate to think about it.
Accidentally, a huge wave was rolled up behind him.
In addition to the disgusting income of variety shows, the short video of Miaoyin is not to be outdone.
In the same year, Maochang purchased Rice Music and Yinyue Channel for making music, and later split the Miaoya live broadcast and short video from Yinyue Channel.
The early short video has an embarrassing status. It is basically a subsidiary product of Miaoya Live.
Only a group of diehard users are still struggling to hold their ground.
However, a greater blow is yet to come. Later, Cat Factory acquired station a and established station m, which is also a major video product.
Miaoer Music has an mv channel, Miaoya Live has a video channel, and M Station is a comprehensive website that covers both long and short videos. The short videos are completely rubbed by their brothers and sisters.
Short video users further lost.
At its worst, this product had a daily life of less than 3,000.
Until one day Lin Dong found this pitiful little.
With the nasty thought of letting his own products tear each other, Lin Dong chose Yang Baofu, who had not even obtained his diploma and degree certificate after five years of college, as the general manager.
Next, in order to reduce the advertising revenue of the Variety Show Department, the naming rights of "I Want to Make a Record" were handed over to a short video software named Miaoyin.
It seems that the resource tilt is not obvious. Lin Dong invested twice and gave short videos totaling 700 million yuan. On the one hand, he carried out domestic market promotion, on the other hand, he began to deploy overseas.
The diehards of the short video of Miaoyin burst into tears.
Finally boiled out.
We are not a son or at least a daughter-in-law.
Facts have proved that President Lin is indeed a good leader with a unique vision. Yang Baofu selected by him took a short video to capture white-collar students while walking to rural villages and towns. He completed the market share in just a few months.
Yang Baofu spent all his money on the ground.
Of course, there is also strong support from Crest's public relations department.
With the help of Pei Qianlong, Miaoyin short video has harvested one official organization to settle in.
The newly established technical research institute also contributed.
Brush meow sound, brush meow sound.
Algorithms play an important role in how to keep users refreshing.
There is no shortage of sponsorships from friendly forces here.
My older brothers and sisters, such as Miao'er Music, Miaoya Live, and M Station, who have been bullying their little brother, are now starting to feed back Miao Yin.
Miaoyin provides many karaoke masters and even professional singers.
Miaoya Live provides a lot of anchors and beauties.
There are also many up hosts on the m station being pulled over by the website to settle in Miaoyin.
The more the merrier.
With the strong rise of Miaoyin, more big heads have moved from Weibo or official accounts to the short video camp, and the resources diverted from other software have become popular.
The momentum is unstoppable.
In the process, even some products that were better than Miaoyin were cut off~EbookFREE.me~ You have to say that others don’t have money, there is actually no shortage of being caught by a goose or Weibo. The pride of heaven supported by capital.
Many people feel that Yang Baofu lay down and won, following the general trend to get to where he is today.
However, there are still some sharp people who have grasped the context of the rise of Miaoyin and made a more objective analysis.
Lying to win?
Don't always think that you can do it.
If you really lie there and do nothing, at best it will be a moment of excitement.
Whether it is the assistance of friendly forces or the drainage of competing products, in fact, these users are not strong enough.
Yang Baofu has been immersed in one thing.
That is to cultivate the native master of Miaoyin himself.
Doing strategies and tutorials. The Live University founded by Yinhui Chen has now made a complete set of short video production and promotion tutorials, and the Miaoyin platform is constantly signing and training outstanding users.
Therefore, although Miaoyin started its efforts relatively late, it took a big step at a time, which is completely different from other short video sites.
It has a long-term stable video "supplier".
And these video providers also quickly received the dividends brought by the traffic. In addition to the official subsidy for the short video of Miaoyin, the partners also came to the door one after another. In the initial stage, the platform hardly charged any fees.
One after another, the miracles of making one million a year are born.
Attracting more people influx.
In October, the total number of active users of Miaoyin short video exceeded 140 million, and it climbed to the 24th place of China Aifang, next to the cu browser, and surpassed 365 security guards.
In the ranking of similar products, he is the well-deserved number one.
As a competing product, there are only 70 million active users of slow-handed users, and there are only 30 million left in the other volcano short video. The second and third places combined are not as many as the short meow video.