Chapter 157: Annual catwalk
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Made in Hollywood
- White thirteen
- 1772 characters
- 2021-03-04 10:54:33
"Why don't you stay with the crew?"
When walking across the red carpet and entering a relatively quiet place, Mrs. Leah looked at Duke who was catching up and asked, "Didn't you plan the promotion?"
"Tom is enough, he attracts the media more than me."
Duke looked back to the rear. Tom Hanks had just walked on the red carpet. Audiences and media reporters could only describe it as crazy. When it comes to the appeal to the media and the public, the first-line directors cannot catch up with the first-line actors even on the train. Besides, Tom Hanks still brought Rita Wilson to attend.
It’s not easy for Tom Hanks to appear on Victoria’s Secret’s annual catwalk. Although he is obliged to cooperate with the crew, this is a temporary increase in the itinerary. After several communications with his agent, Eno Martin , Only contributed to this trip.
However, Duke will not be very relaxed. After standing under the background card and taking a photo with his mother, he was taken to the interview area by the public relations staff of Warner Bros.
A reporter immediately came over and asked, "Director Rosenberg, is your new movie "Saving Private Ryan" finished?"
"You will be able to see the summer file." Duke replied.
"I heard that Victoria's Secret set up a professional angel model team from your suggestion?" There was ∫∽, the person asked.
"I just mentioned it casually." Duke did not forget to promote his own advertising company by the way, "It was Santa Fe who turned my immature ideas into reality."
"As everyone knows, you never lack beautiful women in your movies. Will angels have a chance to appear in your movies?"
"Of course, as long as there is a suitable role."
The propaganda of "Saving Private Ryan" has been launched. As long as it can arouse topics and attention, Duke will not refuse reporters' questions.
"Congratulations, Director Rosenberg, "Independence Day" has exceeded $900 million at the global box office!"
A reporter squeezed out of the crowd. With a sincere smile on his face, Duke nodded gently at him, "Thank you."
His next question is not very polite, "But your film has been criticized by countless industry professionals, and the professional rating has dropped to 2.92 points. What do you think?"
"There are such people in the world. When they can't eat grapes, they will tell everyone that grapes are sour, bitter, and the most unpalatable thing in the world."
Hearing Duke's analogy, the surrounding reporters were a bit stunned, and then they were blocked by a few big men in suits. Duke nodded to the organizer's security officer, turned and left the interview area, and entered the venue.
I looked for it roughly. Duke saw where his mother was and walked straight over.
Like the publicity strategy of all films, the publicity focus of "Saving Private Ryan" will not be on the director. Tom Hanks is the top priority of this mutual support event with Victoria's Secret. Leonardo DiCaprio and other actors, also under the leadership of Robin Grande, will rush to the venue and appear in front of the media.
The only thing that makes Duke feel a little regretful is that. Leonardo DiCaprio and his agent rejected the suggestion of the crew to have a fake relationship with a model of Victoria's Secret. Xiao Li, a child star, is different from Keanu Reeves. The journey has been relatively smooth, and I probably don't want to make a fuss about my private life too much.
"Duke, come here."
My mother was beckoning here, and when Duke walked over, she introduced several people around him one by one, "This is Lori Grille, the president of Victoria's Secret Store. This is Rebecca Fein, the vice president. , This is Bill May, Director of Operations..."
The introductions were all senior executives of Victoria's Secret, and Duke greeted them with a polite greeting.
Mrs. Leah stood aside, with a proud smile on her lips, Duke did exactly what he said. Become her greatest pride, even better than her most extravagant imagination!
Looking at the entire Hollywood, looking at the United States, and even looking at the world, how many film directors can achieve Duke's results? Can any director create such an achievement at an age like Duke?
Not to mention that the total box office of the past three movies has exceeded 1.5 billion US dollars. For "Independence Day" alone, the North American box office of a film has reached more than 360 million US dollars, and the global box office has exceeded 900 million US dollars. What kind of brilliance is this? If she is not proud of this, it would be too hypocritical.
As a businessman and a relatively successful businessman, Mrs. Leah knows that in this highly commercialized society, although commercial success cannot represent everything, it is the basis for winning respect and recognition. What's more, Duke has entered the extremely realistic Hollywood , It is a circle that speaks with commercial data.
After a few words, Victoria's Secret executives went backstage. Duke sat with his mother in the front row near the extension platform. While socializing with people who came to say hello, he was also observing the situation in the field.
Unlike the future catwalks where celebrities gather at every turn, the appeal of Victoria's Secret is obviously insufficient. Although there are some familiar faces among them, there are not many real big-name celebrities, especially celebrities from Hollywood, except for Tom Hanks. Apart from the members of "Saving Private Ryan", there are not many.
The few who can come are also related to Duke’s invitation, such as Christopher Lee and Uma Thurman, and the contracted actors under Nancy Josephson.
Among them is Rachel, who became popular with a sitcom last year-Jennifer Aniston.
Although this actress took the typical American silly big sister route, in reality, she was not a silly big sister. She came over to greet Duke as soon as she came in, chatted with Mrs. Leah enthusiastically, and even shouted Auntie...
Few people who can become famous are fools. Obviously, Jennifer Aniston understands the situation of actors who rely on TV dramas to become famous. If there is no suitable role transformation, the whole life is limited to this, and the most ideal and most suitable transformation direction for TV drama actors is big screen.
"Back to Los Angeles, have time to eat together?"
When bidding farewell, she softly invited, and Duke naturally had no reason to refuse, "Okay, I'll wait for your call."
Jennifer Aniston drifted away. Duke straightened his face when he saw his mother's turning eyes, and sat back on the chair calmly, temporarily throwing the matter behind his head.
The catwalk is not just a catwalk. As a promoter, Santa Feia has signed a broadcast contract with abc and Sky TV. It will broadcast to North America and Europe through the two TV stations. As long as the effect can meet expectations, such catwalks will become normal.
It didn't take long for the catwalk to kick off. Although it was different from the videos that I had watched before, in Duke's view, the models and the overall operation on the runway seemed to have some embryonic forms for the future.
Victoria’s Secret’s operating strategy is not to build itself into a high-end luxury brand, but the world’s most famous and popular underwear brand. Therefore, the models who walked onto the runway did not have the glamorous and noble clothing on the catwalk, but frequently kissed. , Laugh, wink, wave and even make victory gestures to interact with the surrounding audience and camera lens.
The makeup artist has also worked the makeup of the models. The long hair of the angels is naturally slightly curled, just like they have just woke up and have not yet been groomed or have just experienced a perfect sex. Love, their faces are natural and charming, their faces are red and scarlet. The misty eyes looked like the lips that had just been kissed.
What surprised Duke most was that this catwalk invited Madonna Siconi as a guest singer. The big sister of the pop music scene wore lingerie and sang the classic title "Beautiful Island" on the runway. The first climax of the scene was set off when high-fiving the model passing by.
"Is this invited by Santa Fe?" Duke pointed to Madonna on the stage and asked his mother in a low voice.
Mrs. Leah nodded, "The suggestion of a creative deputy director of Santa Feia, I think it is very good."
Although he knows that Victoria’s Secret show has a tradition of inviting guests to perform, Duke remembers it clearly. He did not mention this. The reason is simple. He forgot at the time. Now it is brought up by other people. In fact, it is not particularly strange. Many Just point out the key, and some additional things will come naturally.
Duke has never underestimated the elites of this era. With more experience, all creativity will only come from him or success is a matter of course. It is impossible. He has neither a hard drive nor Google in his mind. How can you remember everything, even those with memories, remembering is one thing, and making it a successful fact is another matter.
Subsequently, the catwalk set off another climax, the same thing Duke knew but forgot to mention!
Claudia Schiffer, one of the top five supermodels, walked onto the runway wearing an expensive underwear made of diamonds. This underwear, which is said to be worth 2 million US dollars, is set against a world-class supermodel and the bright lights on site. , Flashing the eyes of many people, especially some of the men in the back row, already whistling excitedly.
"Whose proposal is this?" Duke asked his mother in a low voice, and the corners of Mrs. Leah's mouth turned up slightly, "Mine, it seems to work well."
Expensive diamonds, beautiful angels and underwear, together can kill many people in seconds, of course, the effect is not much worse.
Duke admired his mother very much. Unlike his cheating guys, after the failure of his marriage, his mother, excluding the few interpersonal networks left by the Rosenberg family, succeeded more on his own efforts.
The first annual runway show of Victoria's Secret is coming to an end. The high-priced underwear worn by Claudia Schiff has become the focus of many people's contention, and even more attention than Madonna. The event has not ended yet, there is one The wealthy from southern Europe paid out 3 million US dollars to pocket underwear.
The catwalk was also a perfect curtain call, which was definitely a success. After the successful event, the organizers would naturally have to hold a thank-you dinner. (To be continued...)
ps: Well, the next chapter is a bit heavy, people who don't like it can bypass it. . . . .