Vol 2 Chapter 794: Oscar effect


"Cheers!"
In the banquet hall of the Hilton Hotel in Beverly Hills, Duke and the crew members toasted together again, and many people around also toasted together. The crew of "Gravity" was undoubtedly one of the protagonists of the party.
The other protagonist is naturally from Weinstein Pictures.
In the four most important awards, "Gravity" took away the best director and best actress, and "The King's Speech" won the best film and best actor. This is undoubtedly a very The successful split pork operation.
"To our best director!"
At the table where Duke and others were sitting, Sophia Coppola, who came to join in the excitement, raised the glass high, gestured to Scarlett Johansson, and said loudly, "Also to our best actress. !"
"Cheers!"
Amidst the echoes, Duke could only drink the champagne in the glass with everyone.
He has a limited amount of alcohol. He has drunk a few consecutive glasses before. This glass of champagne was poured into his stomach, and his stomach seemed to have a tendency to rebel. He quickly sat down and took a sip of water, but the people around him would easily let him go. Fortunately, ha Viveenstein came over, and Duke took advantage of this to get rid of the entanglement of Sofia Coppola and others.
"Congratulations, Harvey."
The two went to the rest table next to him. Duke smiled at the Jewish fat man, "Weinstein Pictures once again took the best picture."
"Hey, Duke."
Harvey Weinstein responded with a smile, "We are all winners, aren't we?"
With the end of the Oscars ceremony, the short-term alliance of interests established by the two was also disbanded.
After a few polite words, Harvey Weinstein suddenly asked tentatively, "There is a voice inside the academy, saying that your future production line will be closer to the academy?"
From this Oscar, he has seen the strong strength of the other party. Once Duke is really interested in the Oscars, he will devote himself to the annual Oscars. Weinstein Pictures, with Chong Ao as the core of its operations, will inevitably be greatly affected. influences.
When it comes to networking, Weinstein Pictures may have a slight advantage. But when it comes to Chong'ao's most critical funding, their brothers can't match each other anyway.
Duke can roughly guess some of Harvey Weinstein's thoughts and has heard related rumors.
"Do you think it's possible, Harvey?" he said directly. "This Oscar is just a special case."
Just like what he said, if it weren't for Natalie Portman, how could he have joined this Oscar game.
Harvey Weinstein's face showed signs of relaxation, "Say, I also think the wishful thinking of those old guys in the college is out of date."
Duke just smiled. But didn't say anything.
"According to my guess..." Harvey Weinstein continued, "You have "Avengers" and the next episode of Batman. You won't have time to pay attention to Oscar."
"Relax, Harvey."
In this regard, Duke is still very credible, "I will not join the ranks of competing with you for the Oscar trophy."
In fact, even without his joining, it is not easy for the Weinstein brothers to want to make trouble at the Oscars as before.
After all, this society is constantly changing, and the college has made various reforms. In fact, it is more conservative, and the Oscar assembly line works of the Weinstein brothers will eventually be rejected.
After Harvey Weinstein left, Sofia Coppola walked over.
"Is there any special feeling?" She sat across from Duke and said with a faint nasal voice, "My best director."
Duke looked at her and asked, "What special feeling do you think I should have?"
Sophia shrugged, "You are still the same, if you are known by those who want to take Oscars crazy, you will not be able to stand it."
"Not necessarily?" Duke turned to look at Leonardo who was drinking with Scarlett. "Leo is normal."
"He?" Sophia raised an eyebrow. "He is used to it."
Having said that, the two couldn't help laughing at the same time.
For the Oscar loss, Leonardo is indeed very open-minded. I don't mind my friends joking about this kind of thing. Just now, he even laughed at himself that he wouldn't win a prize before he was fifty.
The Oscars night party is still going on, usually lasting all night, but Duke didn't stay much longer and left Beverly Hills before midnight. Back to Malibu's home.
The Oscars award ceremony has ended, but the moment that belongs to the media is far from the end. From the moment the award ceremony ended, various interpretations, reports, and turbulent remarks, like a turbulent ocean, continue to rise and fall. It reached a peak in the second day.
This is a routine activity of the media every year. Even if the big hit they predicted before has won a big hit, the media still has something to say and will still complain about the frustrated people or the film, because only in this way can it attract public attention. .
In fact, few media outlets care about why the winners should respond and why the losers lose. All they want is attention.
Just like the Oscars awards ceremony in 1995, "Forrest Gump" won a big win. As long as anyone with a good head knows, this is the normal situation of Oscars and Hollywood, but the media still praises another film. Unfair, are they really optimistic about that movie?
This is just to attract attention.
After the end of the 83rd Oscars, the voice of injustice for David Fincher became the mainstream of the media. Unfortunately, people in the industry know that David Fincher’s style itself is not the type that the college likes, and he has never actively participated. Public relations activities, wanting to get the best director Oscar is basically a delusion.
No amount of these voices can change the fact that the academy dislikes David Fincher, nor can it change the situation in which David Fincher still wants to win prizes in the future.
"Just as the academy advocates..."
On the beach in Malibu, Duke sat on the trestle bridge of the small pier, closed the bait in his hand on the hook, and said,
Public relations are the embodiment of the so-called will to compete freely. If he does not even express his willingness to compete for Oscars, Those old men will not choose you either."
"You seem to be very knowledgeable?"
Scarlett brought up her fishing rod, took a look at the hook, and threw it back into the sea. "Just start a public relations company specifically for the awards season."
"Honey," Duke threw his hook into the sea, "if you are willing to be the CEO, I can invest in such a company."
"Me?" Scarlett pointed to herself, shook her head quickly, "Last awards season, attending those events one after another, I was going crazy, if I did this every year, I would definitely go crazy!"
Announcements, parties, pull-ups...These routine activities during the award season are really tiring.
The sea breeze blew gently, and the Los Angeles area in February was not considered hot. Scarlett moved her body a little closer to Duke, leaned on him, and looked at the rippling sea as if she was distracted.
"What do you think?" Duke asked, looking at her.
"Nothing." Scarlett came back to his senses and said, "Godmother is back in New York again, and she refuses to stay with us for a while."
Duke patted Scarlett on the back lightly, "Mom can't let go of Santa Feia."
Scarlett nodded slightly.
Although this advertising company was affected by the economic crisis, it quickly got rid of its decline. The business has grown rapidly in the past year and has returned to the most prosperous stage in the past. Just like in previous years, Mrs. Leah has become busy again .
Duke also understood that it is impossible for a mother to be idle, and many busy people will always have various unexpected situations when they are idle. Now mothers no longer do everything by themselves. Taking care of Santa Feia with the assistance of the company is also a good thing.
Just like himself, if he retires here, he can spend the rest of his life comfortably, but Duke has never planned to do so. Doing nothing all day will definitely make him depressed.
Some people in this world may like that kind of casual life, but it is not suitable for everyone, especially him.
Therefore, Duke will not stop his footsteps and will still go on firmly.
Although the Oscar is becoming more and more niche, no one can deny its influence, especially films that have won heavyweight awards, which can always make a lot of money in the market, otherwise Weinstein Pictures will not consume it every year. With such a great effort to public relations, people like Harvey Weinstein's pursuit of commercial profits far exceeds art.
Perhaps it is more appropriate to say that the Weinstein brothers have no artistic pursuit at all.
Reaping eight statuettes from the Oscars ceremony, including the best director and best actress, "Gravity" can certainly enjoy the Oscar bonus.
On the second day of the awards ceremony, the number of theaters for the film in North America expanded from more than 800 to nearly 2,000. The box office that has been declining also staged a good show of downturn. In just one week In time, the single-day box office directly doubled from the original 500,000 U.S. dollars to 2 million U.S. dollars. In the seven days with the strongest Oscar dividend effect, more than 17 million U.S. dollars were taken from North America, which pushed the North American box office past 350 million. The dollar mark.
However, the role of the Oscar effect in overseas is slightly worse, and overseas box office has not seen explosive growth.
As of the end of February, the box office of "Gravity" in North America reached US$356.21 million, and the global box office broke the US$800 million mark, reaching US$811.24 million.
The Oscar effect also gave "Gravity" its ultimate potential. Although the film will continue to be shown in North America and overseas for a long time, the rate of increase in the box office has become abnormally slow, and it can only be accumulated over time.
With the start of a short vacation, Duke's energy was also devoted more to the movie. (To be continued.)
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