Chapter 233: New mode of operation

Yang Guang on the side also said: "Mr. Wu, if there is another time, I will fire him directly."
"That's good." Wu Tian nodded and didn't care about it anymore.
"Mr. Wu, our mistake just now affected your appetite. We will prepare another table for you as an apology." After Yang Guang said this, he turned to Lu Kang and said: "Go and arrange the kitchen, We cook all the signature dishes of our hotel, and I will entertain myself..."
"No need."
He was interrupted by Wu Tian before he finished speaking, "I'm already full, so I don't have to bother Boss Yang."
"Well, in the future, as long as Mr. Wu wants to eat, he will come to the hotel at any time, and I will treat him." Yang Guang is quite good at flattering, smiling to please.
"Thank you Mr. Yang for your kindness." After Wu Tian thanked him, his eyes rolled slightly: "By the way, Mr. Yang, do you have any thoughts about me?"
"No...no idea." Yang Guang was asked for a moment, then smiled and flattered: "I think Mr. Wu is a good young man with a broad mind."
"Stop flattering."
Wu Tian waved his hand impatiently, too lazy to bend around, and said straightforwardly: "Mr. Yang, I am very interested in your hotel."
"It is an honor for our hotel to be favored by Mr. Wu. As long as Mr. Wu likes it, he can come anytime in the future..."
"No, no," Wu Tian waved his hand: "Mr. Yang, you don't seem to understand what I mean."
"Then you mean...?"
"I mean I want to invest in your hotel and become a partner with you." Wu Tian directly stated his intentions.
From the beginning of entering this hotel, I was attracted to the hotel's location, layout, and decoration effects, and I felt an urge to invest in it.
He currently has two restaurants in his hands, relatively small in scale, and currently lacks a comprehensive hotel.
"what?"
Yang Guang was shocked by these words, and said in disbelief: "I didn't expect Mr. Wu to be interested in dining?"
"Actually, my staff are currently operating two restaurants, but the scale is relatively small." After Wu Tian said this, he asked again: "I wonder if Mr. Yang is interested in working with me?"
"This..." Yang Guang hesitated a bit.
At present, the hotel operation is normal, and the profits are fairly high. They don't need investors to enter, and they don't want to get a piece of the pie.
But if he refuses, it will be a matter of minutes for Wu Tian's forces to crush his hotel. This is a disaster for the hotel.
This matter made him feel dilemma, and promise was not good. If he didn't promise, he was afraid of causing trouble to the hotel.
"Mr. Yang, do you know why I want to invest in your hotel?" Wu Tian saw Yang Guang's concerns and asked with a smile.
"do not know."
"Then I'll tell you." Wu Tian pulled a chair and sat down and explained seriously: "The reason why I want to invest in your hotel is not because of your current profit, but because I think this hotel has unlimited potential. If I take charge, it can increase hotel profits by three to five times, which is also of great benefit to Mr. Yang."
"Mr. Wu, take the liberty to ask, how can you increase the hotel's profits by five to ten times?" Yang Guang felt that this was a bit exaggerated.
I feel that the operation of the hotel is very hot now, the profit has reached a high proportion, there is really no room for improvement.
"The reason why your hotel is so popular now is that it uses a high-end environment to make low-end dishes and services, which creates the illusion that it's popular. In fact, the profit is very low."
"It makes sense." Yang Guang nodded in agreement.
Unexpectedly, Wu Tian pointed out the shortcomings of the hotel.
In terms of the current location, environment and interior decoration of the hotel, the initial positioning is indeed a high-end hotel.
But the positioning is too high, the passenger flow is very low, and the price of vegetables is simply lowered, and the mode of small profits but quick sales is adopted.
Yang Guang thought for a while and asked, "Mr. Wu, what good way do you have to change this situation?"
"It's very simple. As long as you introduce refined management, you can change the status quo."
"streamline?"
"Yes." Wu Tian nodded and drank a sip of tea before saying: "Your hotel's service is too poor. First of all, we must improve the quality of service and improve the management level."
"but……"
"I know that your hotel is now in a mode of small profits but quick turnover. You can't spend any more money in the service. That's what I'm going to say next." Wu Tian paused, then continued: "Your food prices It's very low, but the dishes are also very poor, which is a level behind other hotels of the same level."
"We are geared towards low-end and medium-end customers, who don't have high demands on dishes, so we can save costs."
"This concept is wrong." Wu Tian took out a cigarette and lit it with a self-confidence: "Being low-end is tantamount to smashing the brand. Your income is getting lower and lower, the service is getting worse and worse, the dishes are getting worse and worse. Prices can only get lower and lower, and profits will naturally become lower and lower. To put it bluntly, this is a vicious circle. In the long run, the consumers you cultivate will only get lower and lower."
"Listening to your words is better than reading ten years." After hearing these words, Yang Guang couldn't help but stretch out his thumb.
It's not flattering, this time I was really impressed by Wu Tian's remarks.
The young man in front of him is worthy of being knowledgeable. After having a meal in the hotel, he clearly understood the shortcomings of the hotel's operating model.
"The next step is the focus." Wu Tian shook the soot in his hand and said with a smile: "In addition to fine management and improving service quality, the most important thing is to improve the quality of dishes."
"This is easier said than done, but I am afraid it is difficult to do."
"It's not difficult, just let the hotel introduce special dishes."
"What special dish?"
"For example, Fuyuan Restaurant has a lot of specialties. The price of the food in that small restaurant is higher than that of your star-rated hotels. Needless to say, the profit is self-evident. If those dishes can be introduced, the hotel's signature will be immediately launched."
"The idea is good." Yang Guang nodded in approval, and then poured cold water: "Fuyuan restaurant is a private kitchen and specialties, let alone the introduction, some dishes can not even eat, you must book in advance."
"The dishes you can't eat are marketing and gimmicks."
"Fuyuan Restaurant is really a different kind." Yang Guang smiled bitterly and shook his head, and said with emotion: "I really admire the owner of Fuyuan Restaurant for having such a smart business strategy and marketing methods, even many big hotels are beyond the reach."
"Good marketing is just the icing on the cake. The trump card of Fuyuan Restaurant is the chef with a group of special dishes, and the dishes are the trump card."
"Yes, what you said makes sense."
"If you can introduce Fuyuan Restaurant's dishes into your hotel, what do you think?"
"It's very hot." Yang Guang finished answering this, and then changed his tone: "But this is a bit unrealistic. It is impossible for us to introduce the dishes of Fuyuan Restaurant. Many big hotel owners want to buy Fuyuan Restaurant. I refused one by one. I heard that someone had bought the restaurant forcibly. As a result, the chefs all ran away with the boss. The Fuyuan restaurant without a chef is useless at all."