Chapter 2607: Product naming

Lin Guodong was very entangled. He didn't know if it was because of his prejudice against Li Chuan. Because of this matter, he had a grudge against him, so he had such an idea.
However, even if this is aside, why should Li Chuan treat himself this way? Why do you treat your company like this? Is he really that good? After doing such a thing, sincerely come to apologize to yourself? And give yourself such a great benefit?
It is precisely because of this that Lin Guodong's heart has always been anxious, and Li Chuan can't have such kindness. Since this can be set aside, then, what is he doing?
In fact, sometimes, for Lin Guodong, if he knew about the conversation between Li Chuan and Liu Jiaying, he would naturally no longer have such concerns, but it is realistic. In many cases, this kind of thing happens. Sometimes a simple sentence can make a person think about it. In fact, they don’t have that much meaning, but this person who listens can interpret ten thousand. A different meaning.
Recently, Fang Zhiqiang was also quite puzzled. Regarding the last holographic projection technology, it has reached the final stage. The concept product has now completed all the progress. According to the original plan, the new product will be released in a month. However, only ten days or so have passed, and it seems that the product will be available in three or five days.
However, during this period, Huaqiang was not targeted or attacked, and even the background of the system was quiet and terrifying.
Too quiet is a danger to Fang Zhiqiang, but it makes him a little restless, not thinking about food and tea.
And Liu Jiaying has never contacted Fang Zhiqiang during this period. She knows that she is now the biggest enemy to Fang Zhiqiang. At this time, it's better not to find yourself boring.
As for what the truth is, just wait for the answer at the end of time.
"President Fang, what did you think about the question raised by the director at the last discussion meeting?" Zhang Zhenguo asked Fang Zhiqiang in Fang Zhiqiang's office.
"As for the name of'front-projectedholographic display', I don't think it needs to be changed. In fact, this is just a conceptual name, because there is no product on the market that can achieve this technology, and our technology will As soon as it comes out, it is considered to be truly suitable for this name." Fang Zhiqiang replied.
"So Fang always felt, how should we name our first product?" Zhang Zhenguo continued to ask.
Fang Zhiqiang was stunned. He really didn't think about this issue before, but the current situation is completely different. It seems that the product can be developed almost at any time. Once the product is released, it will obviously need a loud name.
Fang Zhiqiang frowned and thought for a long time. When he raised his head again, his face was already serious. After a moment of indulgence, he opened his mouth and said: "Let's just use Chinese, Huaqiang-Chaos World."
"Chaotic World?"
Zhang Zhenguo frowned with a puzzled look. He didn't even know which words Fang Zhiqiang said.
Fang Zhiqiang looked at Zhang Zhenguo's puzzled expression, then picked up a pen and wrote down his own two words.
After reading it, Zhang Zhenguo still had a puzzled face. After he pondered for a moment, he said solemnly: "President Fang, I don't object to your Chinese name, but the name must be easy to understand and easy to remember. Conducive to the spread of our products, I think this name is not particularly good."
"Yes, basically everyone in the industry knows the truth you just said. At present, all products on the market do follow this point. Then, why can't we break the routine?" Fang Zhiqiang said again.
Zhang Zhenguo still frowned, while Fang Zhiqiang continued to explain: "First of all, our product must be aimed at young people. Because we involve many cutting-edge technologies that non-young people will not use, and at present, The quality of all humanities in our territory has also been greatly improved. It is completely different from a dozen years ago. This name may sound a little confusing, but it has a lot of meaning. Once young people see this name, I can't help but wonder why such a circumscribed name? In this way, it can deepen the impression of this name in their hearts."
Fang Zhiqiang's detailed explanation, Zhang Zhenguo also listened very carefully, but after listening to it, he still frowned with some doubts, because for him, even so, it is indeed a difficult to remember and confusing. Names. For so many years, regarding naming, there has been almost a norm in the industry. No one has broken this norm. Moreover, no matter what the industry, those that have matured have formed a normal way of operating. All of them must have their own reasons. Breaking these rules easily is obviously not a low risk.
Fang Zhiqiang watched Zhang Zhenguo still frowning in doubt, and then said again: "Of course, if Mr. Zhang has any doubts in his heart, he can speak up. We are now discussing it. If there are disagreements, of course everyone can communicate with each other."
Hearing this, Zhang Zhenguo couldn't help but raise his head, looking at Fang Zhiqiang seriously, but when the words came to his lips, he stopped again, and then pondered for a moment, before saying: "I think I will hold a special discussion meeting on this issue. Well, my opinion alone does not represent everyone's opinion. Then, listen to what everyone thinks."
When Fang Zhiqiang heard the words, he nodded. Fang Zhiqiang obviously agreed with Zhang Zhenguo’s approach. In fact, Fang Zhiqiang himself knew that breaking the rule is obviously a risky behavior, although for Huaqiang developed this time. The product is still confident, but after all, it is a new product. The public’s acceptance has not yet been tested. At the point of naming, there will be such a thing. At that time, once the public does not buy it, it will be for Huaqiang In other words, it was a huge blow.
"There is another point, when will our concept product be released?" Zhang Zhenguo continued to ask.
Fang Zhiqiang frowned. In fact, he had thought about this issue before, but from the current situation, Fang Zhiqiang himself was a bit entangled. If it is released now, although it can have a good publicity effect, once the product is released, Popularity will also be high.
On the other hand, Fang Zhiqiang is worried that if it is made public now, it will attract more people's attention. Once Juying notices it, it will be a completely different result. At that time, once Juying will target Huaqiang, and before Huaqiang products are released For Hua Qiang, it was almost impossible to fight back.
This is also what Fang Zhiqiang worries most.
"On this issue, wait until the issue of naming has been discussed before deciding."
After thinking about it for a long time, Fang Zhiqiang said something like this.
The reason for this consideration is that Fang Zhiqiang feels that once everyone agrees to their own name, then maybe they can consider it, and start to announce the concept product now, because this name may affect the product after the launch. Because of its popularity, it is necessary to carry out publicity work in advance. Even if it does, it may attract Juying’s attention, but at this point, it is obviously not so much.
If you don’t agree with your own name, then the situation is completely different. If you use a more conventional name, even if the publicity work is delayed for a few days, it will not have much impact.
Zhang Zhenguo also nodded. He obviously has nothing to say about Fang Zhiqiang's decisions.
After the discussion, neither Fang Zhiqiang nor Zhang Zhenguo planned to waste time, and directly began to gather people from various departments.
In the meeting room, Bi Luochun was the last person to come in. After closing the door, he stood beside Fang Zhiqiang, facing the dozens of people sitting in the meeting room at this moment.
"Everyone, there is a question, I want to solicit your opinions." Fang Zhiqiang did not talk nonsense.
Due to the rapid progress of research and development in recent times, the frequency of seminars is very high. Everyone seems to have adapted to this frequency. Therefore, everyone at this moment looked at Fang Zhiqiang and nodded, listening carefully. Fang Zhiqiang's next words.
"The product is about to be successfully developed. Now there is a question about product naming. Mr. Zhang and I have different opinions, so I want to hear your opinions."
"What I think is to name it in Chinese, and break the convention, to use a relatively uncommon name: Huaqiang-Zhuan Shi. And Zhang always thinks that my name is not good, he doesn't agree with it too much, what do you think?"
Fang Zhiqiang briefly described the problem, and after everyone heard it, they were quickly caught up in a heated discussion.
Obviously, for this name, two gangs soon formed. One gang obviously thinks that such a name is not good. It is better to use a more conventional name. At least, it can reduce a lot of risks.
The other gang feels that after hearing the name, they think that the name is very special and has a certain meaning. The so-called "Chaotic World" is like the current mobile phone industry. Foreign companies and state-owned enterprises have already It has entered a fierce struggle stage. Every year, looking at the mobile phone sales rankings, everyone knows that state-owned mobile phones still can't beat the big brand that has led the mobile phone industry for nearly a decade: Juying.
Isn't this situation in the mobile phone world a chaos? It is obviously the most appropriate to describe it by the name of Chaos World.
"I think this name is very good. It is not only refreshing, but also has a meaning that fits the current situation very well. I believe that for users, this name must be unforgettable at a glance!"
"I don't think so. I think that the mobile phone industry has developed for so many years. It is difficult to change the things that have formed habits. If they want to change, they will face huge risks, and this is for a new company like us. That said, it is obviously impossible to bear, so I don’t think we need to create this precedent, nor do we need to take this unnecessary risk."
Soon, the two gangs were caught in a debate, and Fang Zhiqiang did not stop them. At this time, Fang Zhiqiang deliberately left them the debate time. Only enough debate can let everyone get their last real thoughts. The answer you want.
Of course, Fang Zhiqiang knows that every sentence they say is actually what a variety of users have in mind. Now, if you listen to everyone's thoughts more, it can be regarded as an understanding of what users think after seeing this name.
Fifteen minutes passed unconsciously. Fang Zhiqiang looked at the time. At this time, he finally said suddenly: "Okay, let's end the discussion!"