Chapter 722: Crazy expansion (15)

Chapter 722 Crazy Expansion (15)
Especially in the recent, busy situation, Fang Zhiqiang can see how much time, experience and effort Nie Qian has put in by the results of recruitment alone, but she still insists on doing this, thinking about it, she has worked overtime. He noticed that the last few messages were sent at two or three o'clock in the morning. It is estimated that Nie Qian was busy with everything, and then searched for materials and made copywriting until that o'clock. These are very simple and common to say, but the problem is that no one thought of doing it, only she thought of it and did it silently.
If Liu Yan were here, it would have suddenly dawned on her: Those few times when she got up in the middle of the night and saw Nie Qian busy holding the computer, she was busy with this.
Fang Zhiqiang naturally didn't know this, but what he saw was very telling. If someone else did this, he would be very moved and appreciated, but for Nie Qian, to be honest, his mood is a bit complicated, and his hatred has gradually faded, but he still does not want to get closer to Nie Qian distance. So he still kept his face straight, nodded and said: "Yes, Minister Nie is very mindful, has ideas and can boldly try, which is very good. Especially in such a busy situation recently, he is still insisting on doing this, it is really hard. Up."
"It is my duty to contribute to the development of the company." Nie Qian said seriously, and immediately discussed with Fang Zhiqiang about her marketing and publicity. Fang Zhiqiang has done planning, has certain experience, and is willing to give her advice. She immediately pointed out a few imperfections in her plan, but Nie Qian became excited: "Why didn't I think about it, I will write it down and revise it when I go back."
Basically, Fang Zhiqiang agreed with Nie Qian's overall plan, which is about a unified store opening plan and a series of supporting marketing measures. Because Nie Qian's plan is really complete, and they are all justified and supported by a series of analyses and data, so he can't think of any objections. Can't he just insist that they are not doing well because he doesn't like Nie Qian?
"As for this last one, celebrity endorsements and store promotion..." Fang Zhiqiang groaned for a while, carefully looking at Nie Qian's information. Nie Qian also considers fully. On the one hand, it is for the establishment of a store to create momentum, on the other hand, it is also for the company's overall brand. It can be said that Nie Qian's vision is also long-term, and they are all aimed at brand image and long-term market share and maintenance. .
But Fang Zhiqiang still shook his head: "Now is not the best time. It will be more appropriate to wait until all eleven stores are opened and gain a foothold in the fresh food market. After the entire level and scale of the company are up, it will be more appropriate to consider this. The unified opening of stores will create a wave of enthusiasm in the market and drive sales for a period of time. As the craze recedes, the market gradually stabilizes, and each company re-forms a competitive situation. At that time, we will be celebrity endorsements. We have enough Funds will also form a new upsurge and momentum, what do you think?"
After deciding on the idea of ​​expansion, Fang Zhiqiang has already decided that he must make the company bigger, so the celebrity endorsement is not a whimsical thing for him, and he can accept it. But he thinks more about the best time.
Nie Qian thought for a while and nodded admiringly: "Yes, Mr. Fang, I may be anxious for success, but I didn't expect this."
"You don't have actual store experience, and you still don't have a practical understanding of sales. This is not your fault. Your overall idea is already very good." Fang Zhiqiang said.
Nie Qian thought for a while, and said: "But I think that when opening a store, I can pick a location, specialize in an opening celebration, and engage in some performing arts. Then add some recent popular stars, just take a show. , The cost will not be too extraordinary, but it can attract a lot of popularity. Moreover, it can also combine WeChat and Weibo activities for advance promotion, I believe the effect will be better."
Fang Zhiqiang thought for a moment: "You have this idea. Can you make a specific event plan and show it to me? If it's appropriate, you can."
"Okay, Mr. Fang, I'll get ready right away." Nie Qian said, walking out of Fang Zhiqiang's office.
Fang Zhiqiang picked up the phone and began to carefully read the Weibo and WeChat accounts made by Nie Qian. To be fair, Nie Qian has always had a good writing skills and a delicate mind. She probably only made these things.
Fang Zhiqiang began to consider, once the expansion is successful, and the company's scale increases, should he formally consider assigning a group of people to plan separately. He himself started in the planning position at Sammy, and he knows what impact a good plan can bring to a company. It’s just that in the past, he still belonged to the uninfluenced wild team, and the financial personnel were limited in all aspects. It is impossible to think about these. But now, basically the expansion can be said to be successful without any suspense. Then, next, for the company’s further development Development is a matter of planning.
While he was thinking, the office door was knocked again. This time it was Liu Yan, holding a pile of reports and waiting for him to sign. By the way, she also whispered: "What are you talking about with Nie Qian, the door closed for a long time? What? I saw her with a bright smile on her face when she went out."
Fang Zhiqiang stared at her speechlessly: "This is in the company, what do you think? She has worked hard to make some plans to open a store, and we are discussing business matters. Besides, it is possible that you think I can still treat her. Have any thoughts of resurgence?"
"That's not enough. Now you can sit around with Xiaoxiao and have a hard-hearted heart. It's impossible to just love to eat the grass." Liu Yan said, Fang Zhiqiang has the desire to die, but her eyes are quick and fast. Fang Zhiqiang had already signed the letter, and quickly collected the report and picked it up. Before leaving, he leaned in front of Fang Zhiqiang and dropped a sentence: "Besides, how can you drop people with your peanuts?" Just ran and closed the door with a bang.
The employees outside the door didn't know what was going on, their eyes widened in surprise, and their smiles were distorted as they watched their finance minister rush out of the boss's office like the wind.
Fang Zhiqiang turned black with anger, gritted his teeth for a long time and vowed to go back to Liu Yan to settle accounts.
Nie Qian made a new planning for the opening activities, and once again looked back to Fang Zhiqiang. The planning this time was more detailed and specific because it was prepared and targeted. Nie Qian has not engaged in event planning, so she is lacking in this aspect, but her personality pursues perfection, so she checked a lot of information and finally finalized it.