Chapter 227: 【Cooperation talks】


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Of course, a cooperation can not be completed in such a few words. There are still many details in the follow-up. The terms of cooperation need to be discussed slowly by each party. However, Jiang Fengxian and Jiang Xin will be responsible for the discussion with the staff of Jingcheng TV. .
Director Zhang did have a straightforward and straightforward temperament. He greeted the staff of several TV stations that accompanied him, and they discussed some details of cooperation with Jiang Xin and Jiang Fengxian and drafted preliminary contract terms.
Jingcheng TV is indeed full of sincerity. Jiang Fengxian's request basically basically nodded directly, and when he was not sure, he looked at Deputy Director Zhang to let him take his idea. Deputy Director Zhang still carried forward his simple personality and could do it. Say okay directly, say no if not, and then discuss.
After you come to me, in just one hour, the contract that originally might need to be discussed and discussed for a day or even longer has been released, and the efficiency is amazingly fast. Of course, this is also because Beijing TV does not care, sincerity, Liu Chi Yan can also make appropriate concessions. In this case, consensus is reached quickly, so the contract is drafted quickly.
Of course, there will also be differences when drawing up a contract.
The program adopts a production model with separate production and broadcasting, with Xianqi Entertainment and Jingcheng TV jointly investing, sharing copyright, and sharing risks, and divides the advertising revenue such as program title, special screening, and hard advertising according to the agreed ratio.
The biggest differences are two. One is the sharing of advertising costs. The two parties argued for a while and have not settled. The highest price given by Jingcheng TV is the advertising fee for 40% of Xianqi Entertainment. This price is not bad. To be fair, the original advertisement of Yeguang ’s Journey to the West ’s storytelling program was only 15%. Although the other party was CCTV, the price was very low. The key is that Yeguang ’s production cost was low after all, and a copyright fee was already sold at the beginning. The naming fee of CCTV is also not caught, and it is normal for the subsequent advertising fee share to be low.
This cooperation is different from the Journey to the West Journey, which was directly produced and sold to the TV station. This time, the two parties jointly funded, co-produced, and shared the copyright. Therefore, there is no immortal entertainment in the copyright income, and the income depends on the advertisement. Naturally The advertising share is higher. The luminous side insists that the advertising fee is divided into 50% and 50%, but Jingcheng TV refuses. They believe that the advertising investment is led by the TV station, and they are broadcast platforms. They should be co-produced in the case of co-production. The account of the big head, Yeguang believes that everyone contributes money together. I am responsible for the creativity and production of the program. You are responsible for advertising and investment. It is fair to divide 50% to 50%. So, it was a stalemate for a while.
In the end, Ye Guang suggested an idea, "Director Zhang, we can't fight this way anymore. I have a suggestion. Listen to it."
Zhang Taichang, "But it doesn't matter."
Luminous: "It's better that we bet."
Zhang Tai looked at Yeguang, "How do you gamble?"
Luminous: "We cooperate to make a show, the purpose of both of us is the same, both to make money, can we make money, then you have to watch the ratings, the ratings directly affect the benefits of the follow-up program, so let's bet , I am confident that the ratings of this program will be the highest in the same period, at least 1.4 or more. If the ratings of this program cannot reach 1.4, then we don't have to pay one point for the advertising fee. "
The eyes of Zhang Zhi, who was just opposite the words, had changed, with a rating of 1.5. This young man really dare to say, do you know the current market? Now the number one variety show is the happy base camp hosted by Ren Keling. The ratings of this show have been hovering at 1.3. At the highest rate of 1.38, it has never exceeded 1.4, and Yeguang wanted to rank it. The first program stepped on my feet and directly released the rhetoric of confidence to 1.4. How can I not let Zhang Taichang be surprised.
Liu Chiyan listened to Ye Guang's words and was frightened. She quickly pulled Lu Guang, Lu Guang just smiled at Liu Chi Yan, gave her a reassuring look, and then continued, "But if it exceeds 1.4, then We have a 50% to 50% advertising fee, and if the viewing rate reaches a higher level, reaching 1.7, then we have a 60% to 40% advertising cost, a 2 to 70% rating, and a 2.3% to 82%. "
Zhang Zhi frowned and considered that he only wanted to meet the condition of 1.4 five-fifths. As for a lot of things behind Luminous, 1.7, 2.3, etc., he filtered directly, right when Luminous bragging, so high ratings. Rate, I dare not think about it, except for the strongest sound broadcasted every three years in the world, other programs are impossible!
Luminous is a bragging ratio. Except Luminous, everyone feels that way. You said that it is possible to make the show the first thing you want, then it is only 1.4, and the people who are behind are 1.7, 2, 2.3 and so on. Is it not bragging to get up, but Ye Guang has this confidence, and he is not a complete entertainment. He is also aware of the ratings of variety shows because of the original Journey to the West Journey Storytelling program, dare to do so Boasting that Haikou is Luminous with absolute confidence. If he wants to make a show now, in this world where entertainment is still scarce, even 1.4 ratings cannot be reached, then he does n’t have to think about seeing the world in his dreams. Like entertainment.
Others think we are joking and bragging, but we are serious!
Liu Chiyan was secretly anxious, but now this kind of occasion is not suitable for singing a show against Ye Guang. The two sides negotiate with each other, and they fight each other first. This is what is going on.
On the other side, Zhang Zhi also considered it and said, "Mr. Yeguang is really young and confident, confident, admire, admire."
I don't know if this sentence is derogatory or derogatory.
Zhang Zhi continued, "Since Mr. Ye Guang is so courageous, the conditions are all open, then I am not unambiguous. So, I agreed to this condition, and I included one, as long as the program ’s ratings can reach 1.1 I will give you 30% of the advertising fee income, which can enter the top three in the country. That ’s still based on 40% of the advertising revenue.

As soon as Ye Guang listened to the music, I didn't expect that Zhang Zhi was still such a wonderful person ~ EbookFREE.me ~ Everyone said that the merchant's profit-seeking Zhang Zhi looks very kind. They have said that Ye Guang should not be vague, "Chairman Zhang Atmospheric, then we have to show that, so, if the ratings of the program are good, no matter how high it is, it will break 3, and we will only take 70%. "
Zhang Zhi waved his hand, didn't care what Ye Guang said, no, he didn't care about Ye Guang's blowing cows, "That's it."
Zhang Zhi does not value his interests. At first, he was kind and did n’t like to pit people. Ye Guang was a little younger to him. He was even more reluctant to pit them. As a man, he still talked about conscience. Yes, and Liu Chiyan is a queen, and his status is there. Instead of looking at the monk and looking at the Buddha's face, the right is to sell Liu Chiyan as a favor. Moreover, Zhang Zhi feels that the program ’s ratings can reach 1.1. 40% of advertising costs, he proposed to the top three nationwide to 40% is already earned.
Liu Chiyan was also relieved. Although there was some complaint in the heart that Luminous was in chaos again, but with the conditions behind Zhang Zhi, he was also assured a little. With the luminous talent, it should still be possible to achieve 1.1 ratings, 30% The advertising fee income should not be lost, right?
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