Chapter 352: Box office crazy

By now, Ni Hao had paid no attention to the critical remarks Qin Huaizhang had said.
He even faintly regretted it, feeling that he shouldn't be too sad at the beginning.
And he also thanked Chen Feng even more for his enlightenment.
Indeed, idols are used to break, and the feeling of breaking an idol seems even more wonderful.
Of course, Ni Hao does not have much resentment towards Qin Huaizhang. After all, he is a senior after all, and he has indeed watched Father Qin’s films many times before, and he has also learned a lot of nourishment from it, even if Qin Huaizhang’s attitude towards him is not very good. , But he will no longer take the initiative to trouble Mr. Qin, nor will he deliberately slander and attack others' previous works.
Works and character are two different things, and Ni Hao makes a clear distinction.
As for Mr. Qin, everyone probably won’t have any chance to meet in the future. Let them do whatever they want to say. As a junior, Ni Hao, as a junior, no matter what he says is not appropriate, he can only use himself. Works to prove everything.
This is actually quite good. Besides, after "Crazy Stone" was released, as long as Mr. Qin was not confused, he wouldn't dare to say anything more.
...
Moreover, Ni Hao is actually quite busy recently, and he can't take care of other people's affairs.
Because after disappearing for two days, Ni Hao returned to Kyoto City, and then he began to prepare the next film promotion plan with the people of Tailang Entertainment.
Unlike other movies, which began to promote vigorously at the beginning of the release, a few days after the release of "Crazy Stone", the box office gradually showed a growth trend against the sky, and the Internet was also very flat and tidal before it really started to go further. Plan the corresponding propaganda strategy.
Among them, the most important is network marketing and offline roadshow promotion.
Because Ni Hao, the director and the film "Crazy Stone", although there has been a lot of noise on the Internet before, and it has occupied the hot topic list for a period of time, but for the larger base of movie audiences, about him This director, there are still many people who know nothing about the small-cost movie "Crazy Stone".
Moreover, there was only one Deng Hui article on the Internet that was an in-depth interview with Chen Feng, Ni Hao and the crew of "Crazy Stone", but because it was an authoritative upper-level official media, there were more details and behind the scenes. The story has not been fully exposed, therefore, people are more interested in this miraculous film and director.
Therefore, Ni Hao and the actors have accepted video interviews from some media, including some online self-media, but also some official news media. Ni Hao talked about a lot of interesting things in the filming process and also talked about what he had found before. The embarrassing past that there is no way to make a film without investment. In short, many interviews try to expose as many things that are conducive to film promotion.
This effect is not bad. For example, a live interview video with Ni Hao, edited and edited by reporters, turned into a very interesting five-minute short video. In it, Ni Hao revealed a lot of things, which are the feelings of the audience. Interested, so this video quickly spread on the Internet and easily broke a million clicks.
In the process of the spread of the video, new viewers will be exposed to the movie "Crazy Stone" constantly, and after they checked the online reviews, many people actually booked tickets to watch this movie. .
After all, most of the online praises for this film nowadays, people feel more at ease when buying tickets.
There are many similar promotional videos, not only Ni Hao, but also several other starring actors, such as Wang Bo, Lin Zhehua, Guo Tao and Xu Cheng... These actors have also been interviewed and spared no effort. Recommend your film to the audience.
In addition to these, another more important way of publicity is roadshows.
Roadshows pay more attention to offline, and "Crazy Stone" was released for a few days before the official roadshow promotion began. This has a certain mass base, because this will attract many movie fans into the theater. Two or even three movies.
The first time I watched it was very enjoyable and wonderful. When I watched it the second time, I could analyze the details of the movie more carefully. When I watched it the third time, it was a pure expression of praise and support for the movie.
Of course, more people go there when they can see the film's creative team during the road show. After all, such a good-looking movie can meet with the creators and listen to them personally talk about the film. The experience will definitely be better.
Moreover, venues with roadshows often attract more new audiences. After all, with the same money, you can meet those stars and even interact. Why not?
And when these new audiences have watched the movie, they will be directly conquered by the movie, so they can't help but join the army of propaganda and promotion.
These people are the legendary tap water.
Because these fans did not collect money, it was not organized by someone deliberately. They simply thought that this film was good-looking and that it should be seen by more people, so they would spontaneously continue to watch it. This is the appeal of a good movie to audience fans.
...
With the increase in publicity and promotion, the box office of the film has been further pulled up.
The first day of the second week of the New Year’s Day ~EbookFREE.me~ Although today is still a working day, the box office of "Crazy Stone" still saw a slight increase, with a single day box office exceeding 100 million, reaching 113 million. This kind of growth rate and momentum has already made many people feel numb, even if its box office is higher, it seems that everyone will not be surprised.
Correspondingly, now "Crazy Stone" has far ahead in terms of film volume, but at the same time, its attendance rate has not dropped too much, and this trend seems to be maintained for about a week.
The box office of "Crazy Stone" can be said to have been out of control, which even makes theaters feel incredible. Moreover, theaters in many places are trying to invite Ni Hao to take the film’s main creative team to the local area. Participate in the road show, because as long as they show up, the performance of the theater will be extraordinarily beautiful that day. In this case, no one does not welcome them.
Of course, running road shows is also very tiring. Ni Hao took a group of actors to run in several key theaters in Kyoto City, and then began to run back and forth in the cities around Kyoto City. When they were almost done running in the north, they It is necessary to arrange to go to the south immediately.
Although I was very tired, everyone was very happy to see the box office growing like crazy every day!