Chapter 653: Early bankruptcy


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The first domestic drama to call out the sky-high price should be "The Blue Demon" in 2000, 22 episodes sold 15 million.
As a result, he rushed to the grandma’s house, the first broadcast audience rating was 40, and the TV station shouted back the goods.
The starring role is Wang Siyi. Through Pan Jinlian’s Dongfeng household name, the producer is Zhang Dabei and the director is Yu Min.
It is estimated that since then, the domestic drama has begun to flicker.
In the past, TV stations watched dramas first, and then negotiated prices. After 2000, they went all futures. Let’s talk about which big star we hired. How much better this drama is. You buy it if you don’t buy it.
In fact, the TV station could not see it at all, but because of the drought, they had to buy it.
This vice has been going on for many years, and then the other way around, the TV station said that you have to invite big stars, otherwise we will not buy it!
Because of overcapacity, buyers began to dominate, which also led to a sharp increase in production costs...
At present, the highest price of a single drama should be "White Eyebrow Hero". Nearly 40 episodes have sold 20 million, and the single episode is not comparable to "Blue Demon Ji".
In the 1990s, the two methods of collecting money and exchanging advertising time were used in combination. After 2000, there was rarely a second one.
Back to Deng Jianguo.
Historically, he used these eight plays for 100 million placement advertisements, breaking the industry record. "Kangxi Weifu Private Interview" has four consecutive shots, as well as "Ge Ge is getting married" and "Woolong Crushing Passion" and so on.
But now it is in his hands.
"Hey, hello, hello... I want domestic copyright for fifty thousand episodes. It's too ruthless. I shot one episode for 150,000, and I can't get the cost back..."
"Boss, isn't that advert talked about, why suddenly..."
"Will you add more money, okay..."
In the office, Deng Jianguo persuaded to the naked eye.
The phone was called countless times, and the feedback was consistent: all the powerful provinces and provinces refused, and the rest took advantage of the opportunity to drive down prices, and even the city stations ran over to pick up soup.
Not only TV dramas, but also advertising business was robbed.
They are clearly the media of the times, and one of the largest companies in the country, it is easy to pull customers away with a preferential price. There are only some years of exchanges, and those who are embarrassed to fight back are still cooperating.
There is a sharp shortage of money in the account, and there is also a foreign debt. I wanted to sell the drama to return the funds, and now it is difficult to lose money.
Bankruptcy!
Two big characters, Xu Fei, shook them on his head.
"Boom boom!"
"Come in!"
As soon as the door opened, Zhang Guoli and his wife flew from the capital and asked, "Old Deng, what's going on? What is happening now?"
Deng Jianguo could not be fooled, but had to tell the truth.
The two are so disgusting!
Do you die by yourself?
"Guoli, I will either sell at a loss, or just wait. Do you have any way to clear up?" Deng Jian's national clothing is soft.
"This one……"
Zhang Guoli hesitated, and Deng Jie Baba began to spray: "Is it honestly filming? Isn't it necessary to play that moth? Didn't you persuade you at first, now think of us?"
Let’s say what you’re so mad about, what’s wrong with us? "
"Oh, you also have investment in it, and you can't sell it and everyone will pay for it."
After yelling for a long time, the solution was before me. The couple were helpless and flew back in the night.
Deng Jie opened his face and met Teacher Xu, saying: "We voted for the "Kangxi Welfare Private Visit", you can show your kindness and let the play go back to the original.
Deng Jianguo also said that he hopes to transfer the copyright to you at a cost price. "
Kangxi's micro-service private visit is a big hit, and it is also an ip. But Teacher Xu is self-willed. Why doesn't he want to buy this drama?
"It is not the time for us to film "Dream of Red Mansions". The water in the film and television circle is getting muddy. Some want to make money, some want to engage in art, and some want to become famous.
But some people are not normal, they are just sticks, disgusting others. I hate this kind of guy..."
"Teacher Xu!"
Deng Jie is anxious, and has been haunting a lot recently.
"So no need to talk about it, I'm not uncommon in his dramas. If you can sell it, you can sell it. If you can't sell it, let him rotten!"
Xu Fei pushed a cup of tonic tea and said, "How are your two companies?"
"We have a small investment and we can sustain it."
"The company has a lot of dramas this year, and it just happened to be a director. You and Guoli helped me film a drama, counted the shares of technology, and the profits are divided among you."
Deng Jie is gone.
Going back and telling Zhang Guoli, he shook his head and sighed: "It's just that we don't know people well, people are qualified and angry with capital."
"Then what should I do now? Is there a play on the superstar's side?"
"Deng Jianguo is overwhelmed. Where can I get the money again? Let's take Mr. Xu's movie first. He is kind. He can't go out of business just after the company was established.
Then look for other partners, this time you can be sure. "
"..."
The couple were depressed and it was really difficult to start their own business.
…………
Spring is blooming, and the new year's imported films have also begun to bombard the market.
"Jurassic Park 2", "A Good Man", "Avalanche" and so on, the overall quality is not as good as the previous two years.
Historically, Jurassic won the box office championship in 1997 with 71.6 million box office champions with stunning dinosaur effects. The 9550 project launched last year also had some results, "Red River Valley" 37 million, "Great Turning: Advance into Dabie Mountain" 40 million.
There are indeed many main melody movies, but the quality is uneven, just a few head movies.
The biggest variable is the addition of "Feng Sheng".
Xu Fei did "I Can't Miss Any One" and "Endless" this year. The weight is relatively light, and the focus is on the outside port-of course, no one knows this secret.
When the company is busy with ten dramas, three movies, and several TV shows, he has quietly come to Hong Kong.
Before the reunification, Hong Kong became weird. It seemed that there was a particularly uneasy atmosphere, and it seemed to be very calm. Powerful people, middle class, small citizens, old and confused, aunt, all live as usual in this atmosphere.
A private house.
Xu Fei was shocked when he entered the door: "Wow, old Song, are you too simple? What about your thousand-foot mansion?"
"How expensive is the house price in Hong Kong, I rent it, and the price is fair. Besides the mission, I don't dare to enjoy it."
"Good comrade!"
The two shook hands.
This is a one-bedroom, one-living room with a small kitchen and bathroom. The furnishings are outdated and full of TVB taste.
Song Zecheng cut some fruit and served the table covered with cloth. Xu Fei was very excited: "Oh, the most important thing for a family is to be neat and happy.
You sit down and eat together. "
Xu is not normal!
Old Song murmured and sat down, Hui reported: "The revenue of Sunshine Pictures is not very good. The production cost in Hong Kong is too high, and the market is still sluggish.
"Sweet Honey" cost more than 10 million, the box office will be more than 10 million, and lost a lot. Fortunately, "Old and Dangerous" earned it, barely breaking even.
The money you allocated before was fully invested in Fengyun, and the company's finances were very tight. "
"I will let Ronda pay you more money, you can rest assured that it will be fine after this period."
The two chatted for a long time. The first thing: the nomination of the 16th Golden Awards was announced. "Sweet Honey" won eleven nominations. The audience was the hottest.
The second piece: In addition to "Fengyun" and "Made in Hong Kong", there is another small comedy with low cost.
The third piece: Old Song began to look for small production companies in Hollywood that were about to close down.
Xu Fei counted, nodded, and glanced at the time: "It's not early, go to bed."
"You, don't you live in a hotel?"
"Don't dare to enjoy, I think this room is quite good... Come and come, we will meet each other and sleep well."
Hiss!
(and also……)
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