Chapter 124: sales strategy


Ye Fan and Mu Qingyu glanced at each other, and they could see that the other party was obviously relieved.
They have all tasted sunflower tea and thought it was very good, but whether it is good or not, you still have to look at the market evaluation. After all, tea is also divided into people. As the saying goes, radish and cabbage have their own love. This is the truth, good and bad, consumers The feeling is the first.
Now Chen Zhengye's admiration is a powerful reassurance for them!
He drank the remaining tea in one mouthful, and Chen Zhengye looked at the teapot eagerly, and stopped talking.
But Mu Qingyu had been working at Yumo International for so long, and she didn't understand what he was thinking. She walked forward with a smile and poured him another glass.
After the second cup, Chen Zhengye exclaimed again.
He has been drinking tea for twenty or thirty years. He has never drunk such a strange tea. Not only is the fragrance memorable, but it also seems that there is a special force flowing into the body along the tea, and the whole person is shocked by it.
"Sunflower tea is not only fragrant, but also has the effect of refreshing and dredging blood vessels." Ye Fan explained with a smile.
Chen Zhengye waved his hand and said: "Good tea, really good tea, haha, give me two catties!"
Mu Qingyu smiled and said: "Sorry sir, the number of sunflower tea produced is limited, no matter how much it is sold, one person can choose one bottle a day."
A bottle?
Chen Zhengye was stunned. Based on previous observations, the smallest bottle could contain only one or two tea leaves at most, and the big one could only be two or two at most. This...Where is enough to drink?
Ye Fan looked at Mu Qingyu and hesitated whether to interrupt her. Sunflower tea is a new category in this industry, and the situation has not yet opened up. It is not easy to meet someone who knows the goods and is willing to buy two catties, two catties of tea at once. , This is nearly one hundred thousand yuan in income, how much can you buy at a time with others?
Millions of shop rents a year! !
However, Mu Qingyu didn't know whether he didn't see Ye Fan's expression, or he saw it but remained indifferent, insisting that one person can only buy one bottle of tea a day.
This kind of sales strategy was actually discussed by the two before.
Sunflower tea can only be produced in Shitou Mountain in Mingjiu Township. After this time, after a series of processing and production, the final output is about 500 catties, which is less than 600 catties.
It sounds like a lot, but for a consumable product like tea, five or six hundred catties is not much.
According to national statistics, per capita drinks about 600 grams of tea each year, which is almost a catty.
And how many people drink tea in the country?
A conservative estimate, at least, there should be one hundred million.
Mu Qingyu knew Ye Fan’s idea, Ye Fan wanted to build sunflower tea into a legendary brand, so in a market of 100 million people, five or six hundred catties of tea is still too much?
When I meet someone like Chen Zhengye who likes to drink tea and doesn't cost money, I can only open my mouth for two kilograms. If I sell them like this, I'm afraid it won't take long. This newly opened tea shop is an empty shop.
Only the long flow of water can last forever. This is the unchanging truth.
Mu Qingyu would rather sell a little less at a time, and didn't want anyone to come into the store in the future, but he didn't even know the taste of sunflower tea.
However, since Chen Zhengye was the first guest, Mu Qingyu still allowed him to buy another bottle.
Therefore, Chen Zhengye directly chose the two bottles with the largest weight, which totaled about sixty-two or so, but he also took out 31,600 yuan.
Sixty-two tea is not too small, at least I can drink it for several days.
It's just this price that Chen Zhengye couldn't help but vomit: "Boss, your price is too deceptive, right? One to two to four thousand, but three to two are sold for fifteen thousand, which is almost a tael expensive. Now."
After listening to Chen Zhengye's complaints, Mu Qingyu explained with a smile: "It looks like something is wrong now, but I believe that you will soon understand why the two-packs are more expensive."
Although Mu Qingyu didn't speak thoroughly, Chen Zhengye could actually think of it.
Such top-quality tea leaves are not far behind or even better than the top teas on the market.
There are many people who like to drink tea in the world, and there are many who are not short of money. Once the reputation of this kind of tea starts, the business will be booming!
Although one or two is cheap, one person can only buy one bottle a day. What if the next day comes out of stock?
Therefore, there will definitely be more people who are willing to buy three or two packs, especially those who want to buy them as gifts. What about it, you have to be three or two to get it right?
Thinking of this, Chen Zhengye couldn't help but gave Mu Qingyu a thumbs up, and said, "This abacus is good."
Mu Qingyu smiled slightly and did not refute.
This sales strategy was originally proposed by Mu Qingyu. At the time, she also felt that it was a bit tricky, but after thinking about it, it seemed that this was the most correct choice.
In this way, the long-term sales of sunflower tea can be guaranteed, and some more profits can be made. Why not?
As for whether or not to cheat, Ye Fan told her after knowing Mu Qingyu's plan that this was not a cheating.
And doing business is to make money, not to make money. It is estimated that no one in this world wants to do business.
On the surface, Chen Zhengye said so, but judging from his expression, this guy will definitely come the next day.
Such good tea is not available all the time. If you don't stock up a little while no one is paying attention, there will be no such good opportunity in the future.
After Chen Zhengye left, Mu Qingyu opened the WeChat transfer page of her mobile phone and said excitedly at Ye Fan: "Brother Fan, Brother Fan, look, our first sale was sold for more than 30,000 yuan, great! ."
"Hey, who told us Qingyu is so smart and can come up with such a good sales strategy." Ye Fan said with a smile.
"Brother Fan, you said that if our tea shop is opened in the future, wow, I really don't dare to think about how much money we can make in a day." Mu Qingyu said with a look of longing.
Ye Fan smiled and said, "It will get better and better in the future, hehe."
Although sunflower tea is good, the prospect of making money is also great, but the output of more than 500 catties, even if all sold, is only more than 10 million, less than 20 million.
In this world, there are too many large companies with an annual profit of more than 10 million yuan. Take Yurou’s Yumo International for example, it far exceeds this number. If it is just because of the achievements in front of you, I can’t help it. Future achievements are also limited.
Of course Ye Fan knows this. He has great ambitions. He hopes he can do something big. To put it bluntly, Ye Fan really hopes that one day he can stand in front of Su Yurou confidently. Said to her: "My wife, don't go to work, we have money..."
The sunflower tea is only the first step in Ye Fan's career, and to be precise, it is a stepping stone.
Ye Fan took another time in the shop.
Before long, another customer came to the door. Unfortunately, they turned their heads and left when they learned that the store only sold sunflower tea that they had never heard of.
During the whole morning, Ye Fan and Mu Qingyu received eight or nine guests.
But apart from Chen Zhengye, only four people were willing to stay for tea. Three of them finally bought a car and two teas respectively. Although the others admired the sunflower tea, they hesitated and didn't buy it. .
Ye Fan knew that this was because it was too expensive. For a car of four thousand and eight, one catty is forty eight thousand. Moreover, according to the current selling method, even if you are willing to pay forty-eight, you can't buy one catty.
How many people can decisively pay so much for the name of tea that I heard the first time?
As for the remaining guests, they left without even drinking tea.
At noon, Ye Fan and Mu Qingyu ate something casually, and then Ye Fan packed another portion for Su Yurou.
When Ye Fan came to Su Yurou's office.
Su Yurou was still lying on the table and fell asleep.
Ye Fan couldn't help frowning slightly. Could it be some sequelae left by Yu Rou's body? How did she feel a little lethargic now?
Walking gently to Su Yurou's side, Ye Fan stretched out his hand and placed it on Su Yurou's pulse.
After a while, Ye Fan found that Su Yurou's pulse was stable and there was nothing unusual, and he was relieved, but he still felt a little strange in his heart.
Seeing Su Yurou's lovely sleeping posture, Ye Fan couldn't help but smile. Without disturbing Su Yurou, Ye Fan went straight to the sofa and sat down.
Su Yurou slept until half past one in the afternoon with this sleep, then slowly got up and rubbed her eyes.
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