Chapter 794: Star-making pipeline
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Super Coach
- Chen Aiting
- 2971 characters
- 2021-03-01 07:25:38
Everyone must admit that Florentino is a very good man.
As the leader of a club, in the summer, only the low-profile star Klose can be introduced, but Real Madrid is still the most dazzling superstar in the transfer market. How savvy and superb operational ability is required?
In his column, Asfredo editor-in-chief Alfredo talked about one point. He felt that the biggest change in the current phase of Real Madrid and the Galaxy Battleship was the successful change in management philosophy and the impression given to the outside world.
In Alfredo's view, in the first phase of the Galaxy Battleship, Florentino's operation of the Real Madrid brand is that only when he comes to Real Madrid, he can be regarded as a superstar, so from Figo, Zidane to Baker Ham, everyone joined Real Madrid afterwards to prove this, which is the biggest core value of Real Madrid.
But after Yang Cheng came to power, Florentino adjusted his business strategy. The Real Madrid brand no longer gives the introduction of top superstars, but: come to Real Madrid, we can help you become a superstar!
These two are two very different concepts. The former faced fame such as Figo and Zidane, and even superstars who have already achieved fame. These players have been scary for transfer fees. Second, they have little desire. Coupled with the age relationship, it is easy for them to form a slack on the court.
However, the latter is facing potential superstars with extraordinary potential and superior strength, but they have not yet achieved fame. They all hope to join Real Madrid and use Real Madrid as a platform to let themselves complete the transformation from potential superstars to superstars.
The latter has more obvious advantages than the former. First, the transfer fee is low, and the risk is not big. Second, the player is full of hunger for honor, and has enough motivation and game desire. Third, the player is trained by himself. More loyal and dependent. In fact, many superstar strategies in Real Madrid's history are to introduce such semi-finished products with extraordinary potential and then process them.
The second phase of this Galaxy Warship created by Florentino was successful. There are two important aspects. One, Yang Cheng, and the other is that he is very good at taking advantage of the situation.
Yang Cheng can be said to be the most unique resource in football today. After more than ten years of success, he has created a deep-rooted impression that he is very good at cultivating superstars, from Barak and Kyle of Chemnitz. Waiting for others, to Belon, Fanny, Lucio and others in Kaiserslautern, then to Ronaldo, Pirlo, Nedved and others in Inter Milan.
Liverpool's Gerrard, Drogba, Essien, Robben, Ribery, now Real Ronaldo has Ronaldinho, Kaka, Villa, David? Silva, Xavi? Alonso, Tiago? Silva and others, his success can always lead to the rise of a group of superstars, which undoubtedly makes all players with the ability and potential to become superstars eager to play under his command.
Borrowing power, the main means is the media!
Whether you admit it or not, the media has become an indispensable resource in today's society. In the field of football, the media completely controls whether a person can become a superstar.
Is like Harvey in Real Madrid? Alonso, he could not enter the top three or even the forefront of Mr. World Football in his life. Why? Is he not good enough? Or is he not contributing enough to the team?
David? Silva is also one of Real Madrid ’s magical four frontcourts, but he is far behind Ronaldinho, Kaka and Villa, Aguero and others in terms of attention and ranking. ? Or is he too low-key?
No, not at all, but he has no media attention!
The current football environment is very realistic, as far as La Liga is concerned.
In Spain, the local die-hard fans do go to the scene to watch the ball as a holiday and celebration, but in other places, there will be some fans watching live TV, or recording, but most fans, They don't pay attention to the process, they just watch the game results. They don't like to watch the long 90-minute game, they like to watch the highlights.
This situation is even more obvious in Africa, Asia and other regions, especially in Asia. At midnight, they watch live broadcasts, and there are many, but what percentage do these fans compare to the majority of fans?
More fans watch the game and the process by paying attention to media reports, video highlights, etc., and these are often the players who highlight the goals and the players who have performed well. In the usual times, the media reports are concerned about the lace News and prominent events make it difficult for low-key good people to attract attention in the media field.
Without the attention of fans, the media will not report you, you will have no commercial value, the sponsor will not support you, you will have no influence, and the major awards will not fall on you. This is what football is today. Make a star assembly line!
And in this regard, Florentino is a master of the master!
He is very savvy and knows how to use the media and use the media, so he successfully built Real Madrid into the kind it is today, almost every day the world has to pay attention to, and it has become a habitual brand!
Even Heidi? Krum and Sienna? Miller also admits that after Yang Cheng joined Real Madrid, the brand influence has increased by at least 50%. This has been incredible for Yang Cheng, who has already been very prominent, but Florentino can do it. One can imagine how powerful his wrist is.
Florentino's borrowing, in addition to being in the commercial field, in other aspects, such as transfer negotiations, he is also a savvy master, just look at this time, Real Madrid and Atletico also decided to make Camp Nou as king At the venue of the Cup final, anyone said that the two clubs didn't pass through, it was nonsense.
Florentino said to respect Barcelona, that is bullshit, it is impossible to be untargeted, and he quickly called La Porta, as for what he talked about, no one knew, the only thing was, Porta was shaken, and after the draw of the UEFA Champions League finals, it was announced that Barcelona agreed to host the Kings Cup final.
This incident caused a lot of trouble in the city of Barcelona, but the Barcelona official also gave clarification, saying that this is to support the Spanish Football Association, has nothing to do with Real Madrid, I hope that Barcelona fans can have a bigger belly and use a wider perspective Treat this matter.
Some people said that Florentino had an interest in La Porta, and that if he continued to engage in confrontation and independence in this way, it would be very harmful to his subsequent politics, and some people said Florentino Who knows the key to politics in La Porta?
The only thing that is clear is that Barcelona agreed to host the Kings Cup final at Camp Nou!
Real Madrid fans cheered and boiled, like the festival, while Barcelona was like a French army that had broken through the Mackinaw line.
The fans were passionate and Real Madrid's performance on the court was not inferior.
On March 14, 2010, Real Madrid, who returned to Spain, went straight to challenge Valladolid.
Real Madrid continued to stick to my tactics on the road and firmly controlled the game situation. In the 28th minute, Ronaldinho broke the goal of Valladolid and opened the record for Real Madrid.
Before the end of the first half, Aguero made another move for Real Madrid, rewriting the score to 0: 2.
Changed sides in the second half to fight again, but after kick-off, Real Madrid played a round of attack, and Aguero's goal in the 47th minute helped Real Madrid lead 3: 0.
Valladolid has a comprehensive gap with Real Madrid in terms of overall strength, technical and tactical level, team morale and fighting spirit, which makes it difficult for this team that is determined to relegate this season to form a threat to Real Madrid.
In the 65th minute, Aguero received a small ball from Ronaldinho, wading through the opposing defender in the penalty area, hit again, staged a hat trick to help Real Madrid rewrite the score to 4: 0, the game completely entered the trash time.
Yang Cheng replaced 3 substitute players in one breath, Valladolid was unable to resist, only to watch Real Madrid take away a 4: 0 victory from their home, and he was further into the relegation zone In the quagmire.
In another match with Real Madrid, Barcelona beat Valencia 3-0 at home.
There is no two-line combat, Barcelona's combat effectiveness is still worthy of recognition, but once the next eight elimination rounds come again, Guardiola's team can continue to maintain this momentum, it is unknown.
On March 21st, Real Madrid ushered in Sporting Gijon at the Bernabeu Stadium.
Taking advantage of the rare opportunity of one game a week, Yang Cheng and the coaching staff readjusted the team's physical fitness, because the next greet for Real Madrid will be a more intensive schedule, so Yang Cheng must first lay down the players Solid physical foundation.
This makes Real Madrid play in the game against Sporting Gijon more general, the state is generally not ideal, especially in the first half, Tiago? Silva and Ramos even made a mistake, causing the opponent to score.
Entering the halftime break at 0: 1, Yang Cheng did not make any adjustments, but continued to keep the team in the situation, because he could see that the first half was just the player adapting. In the last ten minutes of the first half, Real Madrid ’s performance has been There is a great improvement.
Sure enough, the second half reached the 56th minute, Harvey? Alonso's long shot opened the door to victory for Real Madrid.
Followed, in the 61st minute, Kaka's shot after the breakthrough broke through for Real Madrid to overtake the score!
In the 68th minute, Klose came off the bench to receive a diagonal long pass from Maicon on the right. The header broke the goal of Sporting Gijon and locked the score at 3: 1. Real Madrid completed an exciting reversal!
In the post-match press conference, the reporter mainly aimed at the poor performance of the Real Madrid halftime, thinking that it was caused by the team being too careless, but Yang Cheng said that all this was within his expectations.
"League is a very long process, you can't ask players to keep 100% of every game, every minute, then it is not a player at all, but a superman wearing underwear!"
Yang Cheng ’s words made all the reporters present amused, but they knew this, but some reporters like to be critical and want to try their best to put Real Madrid ’s shortcomings under the microscope and magnify it a million times.
"I am very satisfied with the performance of my players. We have scored more than 3 goals in many consecutive games. I do n’t think we have any problems, including offense and defense. If someone thinks we have a problem, then I will tell him , You have the problem! "
"My goal is very clear, it is the champion, not the outcome of a certain game!"
The dispute between Yang Cheng and the media caused a lot of trouble. Some media that like to engage in confrontation to promote sales even refuted him directly, but more media chose to support Yang Cheng and Real Madrid.
The forest is big, there are all kinds of birds, the world is so big, who is not there?
On March 24, Real Madrid challenged Getafe away.
In the first half, Real Madrid performed almost amazingly. Ronaldinho scored two goals in tandem, while Villa scored two goals in the middle and directly entered with a score of 4: 0. Halftime, but in the second half, Real Madrid seemed to have lost their momentum at once, behaved badly, and lost the sharpness of the first half.
Instead, it was Getafe, who frequently launched an effective counterattack, Pedro? In the 67th minute, Leon assisted Soldado to break Casillas' goal and changed the score to 4: 1. This score was also kept to the end.
Under Real Madrid ’s winning streak, Barcelona did not give up at all. They also maintained pressure on Real Madrid in the league. The 8-point gap did not widen in the slightest and firmly bit Real Madrid.
On the 28th, the 29th round of La Liga ushered in the Madrid derby.
Atletico's record this season is not very satisfactory. Currently in the middle of the La Liga ranking, Yang Cheng also hopes to use this game to test Atletico Madrid's weight and lay a foundation for the future King's Cup final.
So in this game, Yang Cheng came to the rotation, and second to test the team, so he arranged another set of lineups, the goalkeeper is Casillas, and the defenders are Aveloa and Tiago? Silva, Pepe and Miguel? Torres, the three midfielders are Granero, Mascherano and De La Reid, the front trident is Mata, Aguero and Ozil.
433 has very high demands on the two full-backs, but in this game Yang Cheng consciously kept the front line in a fixed position instead of pressing forward. Mata, Aguero and Ozil also kept the rear defense at the same time. A certain distance.
This adjustment made Real Madrid's defense a bit uncomfortable. At the 9th minute of the opening, Atletico Madrid completely teased Real Madrid's defense after a continuous pass and finally scored by Fran.
Yang Cheng quickly realized the problem and made adjustments to successfully contain Atletico Madrid's counterattack, but Real Madrid's attack has not improved. Instead, he took advantage of a corner kick. Granero took a corner kick and Pepe ferry. , De Lared made a long shot from outside the penalty area, penetrated the goal of Atletico Madrid, equalized the score, 1: 1.
In the second half, Yang Cheng did not make substitution adjustments, but only made some changes in local details. For example, the position of the trident in the front court should be returned a bit. Aguero and Mata should stay close to each other's defender. The zone takes the ball, and the two full-backs need to be more aggressive in the offense, etc.
In the 54th minute, when Mascherano broke the ball on the right side, Della Red passed the ball to Ozil. After the German took the ball and took the ball to the middle, Real Madrid's whole The left lane was inserted at high speed. Mata attracted the opponent's full-back to the left bottom line. This time Avelloa did not hesitate to insert the area that Mata and Aguero opened for him.
Ozil's precise foot pass of more than 25 meters, penetrated the entire back line of Atletico Madrid, and steadily passed to Aveloa's step point. The latter stopped and swung directly. Pushing the shot, the ball got into the Atletico goal from the side of the attacking De Gea, and Aveloya was thrilled to the stadium's grandstand.
The slow screen of the stadium's big screen constantly replays Aveloya's stop and push. The pass given by Ozil is accurate to centimeters, and his stop is also very solid. One stop, one push, all in one go There is no slight pause, which shows the excellent technical and tactical ability and tacit understanding of the two players.
Even the on-site commentators had to marvel at the fact that such a cooperation appeared on a defender like Aveloa, which can only be seen in La Liga, which shows a very solid basic skill, especially when the ball is stopped. It is steady, without any pause.
Reversed the score and Real Madrid gradually opened up the situation.
In the 62nd minute, Özil pulled to the middle road and received Miguel on the right? Torres passed the ball forward and tried to break the ball, but was fouled. Real Madrid won a free kick opportunity at the front of the penalty area. Granero finished the game and changed the score for Real Madrid to 3: 1!
Continuous goals allowed Real Madrid to regain control of the game. Combining the trend of the first half and second half, Yang Cheng also realized the problems exposed by the team playing 433, especially in the full-backs using Aveello and MiG. Huh? In Torres, although he did a good job in defense, he did so on the offensive end.
However, after the adjustment in the second half, the two sides played more positively, but Atletico ’s defensive counterattack was more threatening. In the final analysis, it was still caused by 433, because the position of the full-back and the winger was too large. Miguel? Torres are the kind of players who are not too fast. They may be able to go up in time, but there is a risk of being counterattacked.
Granero and Della Reed's performance is very good, and Mascherano is always very stable, which makes Yang Cheng satisfied.
In the 75th minute, Yang Cheng replaced Raul and Guti. The fans of the entire Bernabeu stadium got up and applauded the two old captains. Everyone hoped that Raul would score again, but unfortunately, he was the best The opportunity appeared after he had just played, and got a cross from Mata in front of the door. But Raul may have just missed this opportunity because he had just played and could not open it. It was a little slower.
In the end, Madrid's derby won Real Madrid 3-1, which also made Real Madrid confident of the next King's Cup final. Yang Cheng also had a deeper understanding of the team's change and Atletico's strength.
But the wits against both sides also make Mike in the stands? Philan looked in his eyes.
This time he came to Spain on Ferguson's order and watched the game live. The harvest was very rich. At least it proved that many of Ferguson's views were correct. (To be continued)