Chapter 219: Suddenly rising

?On November 22, 1994, the sixth generation of Sega's game console Saturn began to be sold. Saturn is the sixth largest planet in the solar system. Some people say that Sega is so named, it also means to develop at least the ninth generation game console.
On the day of the sale, 170,000 units were sold in the island country, which is a good starter. However, this sales data made Sega less satisfied.
As a veteran game machine manufacturer, they have many fans. They thought that even if they wouldn't explode, it wouldn't be too bad. At least it should be more spark than Zhizhi?
It is also a 2d 32-bit host, and they also have the game vr warrior that has been awaited by fans for a long time. When it was pre-sold one month before the market, the order quantity exceeded 150,000 units.
But who would have thought that in addition to these orders, the people who really come to the queue to buy are just like this?
The island country is known as the world's top gaming market, and it is extremely prosperous. Even in many cases, sales can exceed the United States. Sega thought to rise up on the island side, it will also rise up in the United States, but the result made them disappointed.
Another thing that makes Sega uncomfortable is that many players say they are waiting for game consoles from other companies.
Soon, on December 3rd, the company's PS game console went public. This is a game console that has been in publicity for more than two years, and it is also a game console developed and produced by the company. It is no longer the same as before. It provides some hardware technology to other game companies.
On the day of listing, ps1 sold 200,000 units in the island market. This data is very satisfying for the company. As a new company, they can have this sales in a market, which is already very good.
How many players are waiting for their company's game console to be listed, so they did not buy 3do, Saturn or Zhiduoxing g, and the sale of game console discs also made them happy.
It seems that acquiring game copyrights to provide players with more and more fun games is really the right decision.
However, purely calculating the profit margin of game consoles, Niko is not comparable to Sega's Saturn, and it is not comparable to Song under 3do, even the Sanyo 3do just listed, they are not comparable.
But the profit of the game is high, and the game console does not make money. Just like Chang Ni sells recorders, D cameras, and VCRs, their profits are also very low, but they have Chang Ni Audio and Video Company, and subsequent release of tapes, D, and video tapes can make them a lot of money.
Tape or whatever, everyone still uses a standard, buy someone else's machine, you can also use their tape. But this game disc is different, their games have some protection programs, other people's game machines, they can not read their game discs.
Soon after, the company's p-fx game consoles also went on the market. Their p-e was sold well before. At that time, Nintendo's f was suppressed. Nintendo regained some markets by relying on sf. 35xs
Ne company has a lot of loyal fans, especially in the island market, because the game companies they control, and the game companies they cooperate with, are good at developing love games. The kind of games that cannot be played in the area.
Of course, they announced that the company is good at developing beautiful girl games.
The first day of sales of p-fx was only 50,000 units. At the same time, several games were sold well. Of course, they were all beautiful girl games.
These game consoles, without exception, chose the island country as the first market for sale, because they are all companies in the island country, and they all know that the island game market is prosperous enough.
When Nintendo saw these sales data, it dismissed it. Dare they compete with Nintendo for these sales? The combined sales of these companies are not comparable to one of their handhelds.
After this analysis, Nintendo suddenly found that the sales volume of the seemingly Zhiduoxing g was unexpectedly good.
3do's global sales exceeded two million units, and it took seven months. This is nothing, because there are many companies that produce 3do, covering many markets.
But Zhiduoxing g has performed so well in Europe and America, which is not normal.
Their game consoles sell well because they have a foundation, and many people buy new game consoles and play some old games.
Here Nintendo knew that ne would fail, because p-fx was not compatible with p-e games, but instead there was a function that could be used to play d-disc videos.
Many people say that the ne function is superfluous, because few people will use this to play d videos, and very few use d discs to store videos, this function is very tasteless.
Nintendo wondered why the sales of Zhiduoxing g exceeded 2 million units worldwide, and it is still slowly increasing. Is it because the price of Zhiduoxing g is low, certainly not, that is, these new games launched by Zhiduoxing g are very attractive, and the promotion is very strong.
Multiple markets are publicized at the same time, and the cost of publicity is unacceptable to many companies. They will not have the desperate momentum like Zhiduoxing Company.
The larger the company, the more conservative it is when making many decisions, because they can't afford to fail.
Take a look at Atari, which launched a 64-bit game console last year~EbookFREE.me~ Their jaguar proved to be 32-bit, 64-bit is just a publicity stunt.
It was precisely because of Atari's failure that Nintendo delayed the development of the new game console. Atari's Jaguar made Atari's losses sharply increase. They still used game cassettes. As a result, because the price was too high, no one was willing to buy it.
If the console cannot be sold, the game maker will not be willing to produce game cartridges suitable for Atari. Let Atari produce it themselves, they have no money, and the game they developed is not very good, and the result is a vicious circle.
Now Atari has basically withdrawn from the competition of game console manufacturers, and even some companies have already targeted Atari and are ready to acquire some of its valuable assets after the bankruptcy of Atari, such as the copyright of some old games. .
Zhang Yang is also looking at the sales statistics of the island market at this time. The sales of Zhiduoxing g in the island market have fallen to the bottom. Sega and Songxia are operating normally. They think that their game opportunities will be like Zhiduoxing g over time. , Selling better and better, at the same time they are also preparing to enter the overseas market, are developing systems in other languages.
At this time, the company has also acquired game copyrights around the world and launched a 3D game Smasher. This game is actually not very fun, but the three-dimensional characters have made many players notice.
Game consoles of major manufacturers began to be listed overseas, and at the same time, they also started a propaganda war. When companies attacked each other's exclusive games, the company made a big move directly.
Suddenly ps1 can play 3D stereo games, other companies can not. With this in mind, the new army emerged and sales soared.