Chapter 265: This year's handheld king


Originally everyone thought that after Nintendo launched VB, it would delay the listing of this GBP, but unfortunately VB threw the street. It is not just the island markets, including the American market and the European market, that have performed extremely poorly.
Even if Nintendo urgently launched several games, hoping to use the game to drive the sales of the machine, it still can't.
At that time, Nintendo was proud, thinking that their machine could explode, and even change everyone's understanding of the handheld. As a result, more than one million units were produced, and they are now piled up in the warehouse.
Fortunately, Nintendo is also decisive enough to directly reduce the price of VB to 129 US dollars and 10,000 yen. Players who previously purchased can use a invoice to get a game cassette for free as compensation.
Relying on this hand, Nintendo reversed some of its word of mouth, and with careful propaganda, many people said that Nintendo is a responsible enterprise.
Unlike Sega, the price of the machine has suddenly dropped, there is nothing to say. This year Sega launched a cheap version of Saturn, priced at 20,000 yen, 199 US dollars, this price is much cheaper than other 32-bit machines.
Relying on the low price, the sales volume has risen rapidly, but the players who have bought it before are not satisfied. It didn't take long for the price to drop so much?
Even if Sega said that this is a cheap version, the performance is a bit lower than the original version, but when players play, there is not much difference. That is to say, the previous games on Saturn can't play the full performance of Saturn.
Today's cheap version of Saturn has a little worse performance than the Zhiduoxing G, and it is even incomparable with the Schneider's PS1, but it has been a success.
Sega's ND handheld failed, and they also worked hard to cut prices and promote sales, just to clear inventory. Because of the previous decision-making mistakes, they produced more than two million units, but in fact the market estimated sales, it is more than one million units.
For the rest, they must immediately sell them and return the funds.
Sega is in a leading position in negotiating and cooperating with Bandai, but the funds are stretched. This makes Sega's leading position unsafe, and their merger plan is one of the most important things for all Sega shareholders.
If successful, Sega will have a huge fan base, there are a lot of animation fans, and the consumption power is very strong. In this way, Sega can only revive the game by developing its own copyright fans.
Even with the help of games, the copyright of anime is appreciated again, which is a win-win opportunity.
However, Sega's bad life will not make Nintendo better. They immediately announced a heavy news and gave Nintendo a knife again.
Nintendo’s VB shipping price has dropped significantly, but sellers are still reluctant to purchase, because the previous sales data released by Nintendo said that how much they sold, in fact, only Nintendo sold to dealers, not the number of players purchased.
At this time, dealers still have a large number of suppressed goods, and even some dealers have already sold them at a discount for the settlement of intermediaries.
One of the most ruthless retailers, the discount is amazing, they sell at 30% off. Didn’t you originally sell for $179, but now for $55, is this price attractive?
By this means, the retailer sold out all the VB in stock, but also lost money. But it's better than smashing. How many people's goods are still in the warehouse, and they can't be sold at all.
After the news broke out, Nintendo's pressure doubled. They have been firmly established as the leader of the industry since FC, and have never experienced such a disastrous defeat.
All along, retailers are rushing to buy their goods, and they don’t worry when they sell, because Nintendo’s publicity is not low.
But this time, Nintendo's propaganda failed.
Because Nintendo mainly promotes on paper media, and the biggest feature of this VB is pseudo 3D, that is, it has a deep three-dimensional sense. The Mario tennis they launched is also to match this feature.
In fact, Nintendo has been interested in this technology for a long time, and the depth-to-contra they launched before has won the love and praise of many players.
This time it was just superimposing two pictures together, thinking that the sense of experience is definitely better.
It's a pity that this effect can't be shown on the paper media at all. After someone tried it in the store, they found it was inconvenient because they didn't know it when others walked by.
And many times the game machine is more enjoyable to play with two people, this can only be played by one person, others still can not see, there is one less joy of sharing.
In fact, Zhang Yang still appreciates VB. There are many elements of the future. For example, 3D stereo and head-mounted displays are standard for future VR.
It's right to say that Kuai Ren is a genius in half a step, and Kuai Ren is easy to pull eggs in a few steps.
Nintendo's design is too advanced. Like Sega's ND, it has changed too much, and it has the disadvantage of not covering up. When competitors magnify your shortcomings, they will naturally rush to the street.
Competitors will always attack each other and expose each other. Of course, there are also those who cooperate with each other and jointly monopolize the market.
However, it is very difficult to implement a joint monopoly, and it involves a question of distribution of benefits~EbookFREE.me~ Everyone wants to divide more.
This is how Sega and Nintendo want to be bosses. Nintendo is used to being the boss, how can it give way. Sega doesn't want to be the second child of a thousand years, so it's understandable to compete.
It's a pity that both of them went the wrong way, at least in terms of handheld, they were wrong this time.
Nintendo's VB Bounce Street and Sega's ND Bounce Street, both products have not been discontinued, but in fact the factory has already discontinued production, and now is looking for ways to clear inventory.
And Nintendo has a back hand. They immediately launched GBP, which is a reduced version of GB. At the same time, it added a backlight function and is also compatible with the previous GB game cartridges.
But Sega did not have any followers. Their biggest goal at this time was to merge with Bandai. The two parties merged comprehensively to form a holding company, and then exchange the shares of the holding company for the shares of their respective companies.
At the same time, it can also allow new companies to go public and raise funds again for development.
The new handhelds of the two companies are on the street, but the Zhiduoxing Z2 has received unanimous praise. Players believe that Zhiduoxing Z2 makes up for some of the shortcomings of Zhiduoxing Z1.
For example, the screen is dark, for example, there are few games, the game card cannot be replaced, the keys are used for a long time, and it is easy to be damaged.
Therefore, in this year's handheld market, the best-selling is still the Zhiduo Z2. Even if the GBP is launched, players find that there is no substantial change, and there are no new games that are particularly fun. Enthusiasm, invested in Zhi Duoxing Z2.
Even some media have already made an evaluation, this year's king of handheld sales, there is no doubt that it must be Zhi Duoxing Z2!
At this time, another heavy news broke out on Nintendo's side.
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