Chapter 295: Merge, merge again

Square Envelop merged with a game production company under Sony Entertainment and merged into Sony Square Enix Software, and from then on, the copyright of the Final Fantasy series will become Sony's.
According to public information from both parties, the helm of this joint venture is still Miyamoto Yasushi, and has the right to operate independently.
This result did not surprise Zhang Yang. This is also the best choice for Square Enix, and it is also crucial for the company.
After the merger, everyone saw the "Renyi" side of Chang Ni. After all, Square Enix was sanctioned by Nintendo for helping Juni to make the game. At this time, Johnny came over and pulled it, which was more heartwarming than Nintendo stepped on it.
Su Ni also used the media to tackle problems, expressing his willingness to help any company that has worked with them to overcome the difficulties. How beautiful this is, it would be even better if Chang Ni was not a major shareholder of Square Enix.
This merger has a great impact, and Nintendo's status has once again been shaken, especially many third-party game manufacturers have plans to leave Nintendo.
After all, they all want to make more money. Nintendo is being exploited too hard, and they don’t know which day they will be pitted with Nintendo. Do they think they can compete with Square Enix, in case they can’t afford to go bankrupt?
Although the cost of game development by game companies is not too high, the cost of game distribution is much higher. What's more, anyone who wants to develop a game for their own company is ruined by this method?
If a game is hot, you can get a sequel and derivative games. For example, it is very common for RPG games to become fighting games.
So what may be destroyed is not just a game, but a series.
However, Nintendo's reputation has been affected, but it has not affected the sales of N64. After all, everyone still likes more fun games, not to mention the experience of this game console is also better.
In the next one to two years, the N64 will have no rivals until there are no new game consoles.
But when everyone was shocked by this news, a bigger news came out, and everyone also said that this is the news that really affects the pattern of the industry.
...
President Nintendo Yamauchi patted the table and stood up: "What are you talking about? Sega and Bandai announced their merger? There was no news before?"
Sega, once the industry's second, although the development of the past two years is not very good, but also the industry's top. Bandai, a game console with Apple Inc. of the United States, failed, became an industry joke, and lost a lot of money.
However, the animation copyright of Bandai Company is jealous of many companies, including Nintendo.
Previously Bandai Company announced that it would seek some related business cooperation, or even merger. Nintendo also came in contact, but was reluctant to merge with Bandai.
Nintendo is the industry leader, all it has to do is acquire, how can it merge with others? Their brand value is much higher than that of Bandai.
Those who play games, who do not know them Nintendo? Even if you don’t play games, you know Nintendo. But what about Bandai? Many of their anime may have been seen, but who cares which company released it?
From this point of view, Bandai's brand management is far inferior to Nintendo, and the brand value of both parties is completely incomparable. Why did Nintendo merge with Bandai?
Nintendo is not opposed to cooperation. They can contribute a sum of money to obtain Bandai’s shares. By the way, Bandai can help Bandai to overcome difficulties. Accordingly, Bandai should hand over the game development rights of animation copyright to Nintendo.
But Bandai refused, and Nintendo was waiting for Bandai to turn around.
How successful their N64 is, if Bandai cooperates with Nintendo, then in the future, they will definitely be able to earn a large amount of income in games. What's wrong with this? Can other companies guarantee that Bandai's games will be popular after they are developed?
But at this time, Bandai chose to merge with Sega, which made Nintendo extremely angry!
"President, we have also contacted Bandai more than once before, but the other party seems to have approved the merger and requires both parties to operate together. These conditions we cannot agree to."
The subordinates did not say another word, that is, Nintendo sanctioned Square Enix, so that Bandai had a bit of concern about Nintendo, and they were also afraid of the end of Square Enix.
Although Sega's business has been deteriorating in the past two years, it was profitable last year. It might have been a loss this year. However, as the news of the merger was released, Sega's stock price rose sharply.
Everyone firmly believes that after the merger of Sega and Bandai, both parties can turn over and jointly promote each other's business development.
The two parties have agreed to set up Sega Bandai Holdings, and then transfer the shares of Sega and Bandai to the name of this new holding company. The specific method is to exchange shares.
With the shares of the holding company, for the shares of the two companies, Sega Bandai will also become a brand new listed company.
...
"Mr. Zhang, Sega and Bandai Company announced a merger. Both parties are going through procedures. It is estimated that the merger will be completely completed by the end of this year."
Matsuda Shiji immediately informed Zhang Yang of the news by phone, and he also knew Zhang's attention to the news.
"I see, it seems the industry is going to change."
Sega merged with Bandai, which did not happen in the previous life. The reason is that this generation of Zhang Yang took away the original electronic pet of Bandai Company, resulting in Bandai still in a loss and had to choose to merge.
After the merger, the strength of the new company will become stronger, and it already has the capital to compete with Nintendo. Sega Bandai immediately announced that they will continue to launch the seventh generation of 128-bit home game consoles under the Sega brand in the future.
Everyone speculates that the seventh-generation game console may be called Uranus, continuing Saturn's naming style.
"Mr. Zhang~EbookFREE.me~ You are too far-sighted. The target of Bandai's merger is Sega. It is only in this way that the strength of the new Sega Bandai has soared, which is not good for us."
Matsuda Shiji especially admired Zhang Yang's vision, but he was going to return to development after all. I don't know if Ji Duoxing was prepared for this step, and what should he do about it?
"Their main competitor is Nintendo, and the first goal is not us. But their product development has crashed with us. Perhaps on the new home game consoles, we will become competitors."
The potential of Zhiduoxing G is almost the same. Currently, it has sold more than 8.5 million units. In the next two or three years, if there is no game masterpiece or other promotional programs, the sales growth will not be too much. The final sales may be Will be in the early ten million.
At this time, the sales of 3DO have exceeded 10 million units, and the sales of PS of Schneider also reached 8 million units. The sales of Sega’s Saturn, after a substantial price reduction promotion, also exceeded 7 million units. Before launch, it is also expected to be close to 10 million units.
However, before the next-generation game console is launched, Zhang Yang will give another class to other manufacturers. Game consoles are not the only ones they think.