Chapter 320: Reduce supply in Southeast Asia

Zhang Benxiong came out of the airport and took a taxi straight to Beijing Zhiduoxing Company. He came by plane from Xiangjiang early in the morning, and he wanted to talk to Zhang Yang in person.
At noon, the two met at a restaurant near the company.
"Mr. Zhang, I heard from Mr. Sun that starting next month, the supply to the Southeast Asian market will be lowered?" Zhang Benxiong couldn't help speaking after eating two.
Zhang Yang took the glass and drank: "Yes, this is what I ordered."
"But why? At present, the economic environment in the Southeast Asian market is very good. You may be reluctant to say that those markets are more developed than the mainland market."
"I didn't invest much in advertising in those markets, and I also have a perfect sales channel. How can I suddenly reduce the supply? In this case, I can't explain to those dealers."
Zhang Benxiong was a little puzzled. Before this kind of sales, Zhang Yang generally did not intervene. Besides, they are always urging them to pick up more goods, how can they be reduced?
In the Southeast Asian market, whether it is Nanyang, Malaysia, or even the Pacific, the harder it is, the current economic development is very good, and the per capita income is much higher than the mainland.
China is still an underdeveloped country, and many countries in Southeast Asia are already developed countries.
Once such a market shrinks supply, it will soon give other manufacturers an opportunity. He was able to suppress Nintendo and Johnny in those markets at this time, but if he stepped back, it would be more difficult to grab it again.
"You don't need to explain to them. But what you think makes sense, you can't let those dealers and agents feel chilled. So, in the Southeast Asian market, you do some promotional activities, the price is reduced by 10%, and a plate of KOF95 is included. ."
"The activity time is about a month, after which the market will definitely be saturated for a short time, and then it will be reasonable to reduce the supply after that."
After this financial turmoil, those countries were unable to ease for several years. Now that their economy hasn't collapsed, it's probably the best choice to cut another crop of leeks.
In this way, even if those markets collapse, they will have Zhiduoxing game consoles in their homes. When they want to upgrade in the future, the first thing they may think of is Zhiduoxing.
Zhang Benxiong: "???
President Zhang, have you listened to me or not? Doing so will reduce our profits. Lowering the selling price by 10% and attaching a game disc will not make any money.
I could make money slowly, why should I do this?
"Why, you don't understand your expression?" Zhang Yang asked with a smile.
Zhang Benxiong nodded: "I don't understand, it's the company's interest in doing so."
If President Zhang is dissatisfied with him, just say it directly, there is no need to do so. Or, what kind of news did Mr. Zhang hear, so he chose this way?
"What I want is that these markets will reach saturation in a short period of time. You don't have to understand why, just follow the requirements. The markets like Australia and Britain are your next major markets."
"N64 is listed in these regions, and it will inevitably have an impact on our sales. The sales target of Zhiduoxing G, but 50 million units, is still far from it."
"Remember when shouting about Nintendo's shortcomings, such as Niuni, you must also shout to cooperate. Amplify Nintendo's shortcomings, so that consumers may not choose us, but not Nintendo."
"Also, sign more cooperation agreements with some game development companies. We must guarantee the number of games and the speed of launching new ones. Remember our development strategy, small profits but quick turnover."
"We want to allow players to experience any type of game on our console. And the number of games of the same type should be sufficient."
"Of course, if one or two fist products can appear, it will be more perfect. Masterpiece traction sales of the host, which is what we need."
There are several games planned to be launched this year, the most anticipated of which is Pokemon Battle.
The Pokemon series has a very high reputation in the world, and is driven by electronic pets and handhelds. It currently has full potential.
Think of Nintendo's Super Mario series, a protagonist, plus different background settings, selling extremely well. The goal of Zhiduoxing is to turn the Pokemon series into a series masterpiece like Super Mario.
And there are animation linkages, plus dolls and other derivatives, which may earn more than Super Mario in the future.
Although Zhang Benxiong is still a bit puzzled, but Zhang Yang has no meaning to explain, he can only do so, after all, other talents are big bosses.
"Mr. Zhang, there is another news. There are some problems in the cooperation between Wanxin and Sega, because Sega's products cannot be sold in the Chinese market."
"I got news that Wanxin Company requested to change the contract, and both parties were a little unhappy."
Wanxin is not only an agent of Sega, but also an agent of Bandai. Now that Sega Bandai has merged, Wanxin Company also wants to change the agency contract.
Representing Bandai's products, of course, is not a small profit. Bandai's anime and toys are very easy to sell. However, Sega's Saturn and handheld ND can't be sold anymore, and even heard that they have ceased production and are doing their best to clear the inventory.
When clearing inventory, you must cut prices and have some preferential promotional plans, but these promotions are all in the North American and island markets, and there are also some in the European market, but on the Chinese side, there is no discount.
Wanxin Company is of course unhappy. You won’t necessarily be able to sell any discounts, let alone no discounts. Wanxin Company also wants to make more money, sales can't go up, where can it make money?
"Do you think they will tear up the contract?" Zhang Yang asked~EbookFREE.me~No. If it is only Sega, Wanxin may tear up the contract, but now that Sega and Bandai are one company, Wanxin cannot destroy its future. "
Zhang Yang smiled when he heard Zhang Benxiong's answer: "Isn't that the end? If they vigorously develop the mainland market, what development can they have?"
If the mainland market is really so well-developed, then Zhiduoxing G will not only have such sales. The most fundamental reason is that China's economy is not good enough. At least in the next few years, it will not perform very well.
Although China's economic growth rate is very high every year, it is because of the low base, especially the social wage. To really develop, it will certainly not work in a few decades.
"Okay, let's eat. I have a professional class in the afternoon, Professor Lin's, can't miss it."
Zhang Yang finally did not tell Zhang Benxiong about the Asian financial crisis. This news, he is not going to spread it through Zhang Benxiong's mouth.
Now he is more concerned about the company's development speed, whether it can surpass several other companies. Soon, they will surprise other manufacturers!