Chapter 334: Why did you pay for it?

When you come to Xiangjiang, you should also check the accounts of Xiangjiang Zhiduoxing. Although some external financial companies are invited to check the accounts every quarter, you should also take a look.
Zhang Yang flipped through it a few times and threw the report to his father, eating the fruit tray on the table intently.
"Huh? Right? Benxiong, how can the sales of Xiangjiang's Zhiduoxing G decline so fast?"
Previously, the supply to other markets in Southeast Asia was reduced, and the sales volume there was very normal. But wasn’t the economy of Xiangjiang unaffected? Why did the sales volume decline?
Although there are not many people in Xiangjiang, they have strong spending power and many rich people. A city with a population of 6-7 million people has a sales market of hundreds of thousands of units.
Previously, there were about 10,000 units sold each month, not too much, not too little. But last month there were only more than 2,000 units, and this month the order quantity was reduced to 1,000 units.
"Mr. Dazhang, this is the case. On the Xiangjiang side, the financial market is also very volatile today, and many people have left and chose to join Britain."
"Today, the population who really owns Xiangjiang is more than 6 million. Before, there were many foreigners who did business here, but now there are much fewer."
"In fact, it's not just the Zhiduoxing G that can't be sold anymore, the Zhiduoxing Z2 can't be sold anymore, and the sales of game discs have also plummeted."
"There are actually two reasons for this. The first is that Xiangjiang's economy fluctuates at this time, and with the collapse of the property market, how many people have gone bankrupt, and where is there money to buy games to play?"
"The second one is that piracy is rampant here. Before Xiangjiang's governance under the Ghost Guy, he kept his eyes closed, but the second half of this year will be much better."
Many people say that after Xiangjiang arrived under the mainland, the economic downturn was severe, especially in terms of domestic demand. In fact, this is also related to the ban of some illegal companies. Before, many Xiangjiang people sold pirated products to the mainland, and even to the whole of Southeast Asia. Now there is no chance.
Game consoles cannot be sold, and game software cannot be sold, and the overall revenue will naturally decline.
Zhang Weiguang pointed to another piece of data on the report: "Why did the Australian side slip? There was no impact there this time?"
Australia’s financial industry is not well-developed, and the impact this time is relatively small. However, the decline is also very large.
"The impact of the Asian financial crisis on Australia is not great, but Nintendo and Schneider have increased their advertising there. The cost of advertising during this period of time has been shrinking. Isn't it a big deal to prepare for the end of the year."
"In another Australian market, the monthly sales volume is not too high. And they have a policy recently, that is to adjust the tariffs on imported electronic products, our profit margin has been reduced."
Originally the selling price of Zhiduoxing G was already very low, and it had to bear the costs of logistics, warehousing, publicity, etc., and it had to give retailers and distributors a certain profit. Now the tax rate has been raised again, and the sales decline is normal.
Xiangjiang was originally British, and naturally enjoys many preferential treatments in the British region. Now that Xiangjiang has returned to China, many preferential conditions are gone. If you want to get it again, you have to negotiate again.
Coupled with the vigorous development of Nintendo and Chang Ni, they naturally have been greatly affected.
"That's understandable. Why are the net profit columns negative in these markets?"
How can you sell things and make you pay for the sale?
Zhang Weiguang could actually understand the shrinking sales in the market before, and his son had already told him. In the past year or so, the entire market in Southeast Asia will be in decline, and Nintendo and Schneider's massive entry will certainly be a loss.
No amount of advertising costs, no matter how many promotions, can not sell too much, because there is no money.
But there are some problems in some European markets. There is nothing serious happening in those countries, right? Even if tariffs rise, this is not a reason.
"Zhang Dazhang, I am going to explain to you these places in detail. These markets are because we have an additional important expenditure, which is the translation of the language version."
"Including the conversion of the language version of the game console operating system and the translation of the game language version, which are difficult to complete in Xiangjiang. Xiangjiang lacks such talents, and the mainland is even lacking."
For the Mainland, currently the most widely used foreign language is English, followed by Russian, French, Japanese, etc. Some are Arabic, Spanish, German, etc. There are too few people to learn, and China’s trade with that place was also originally not much.
Fortunately, Portuguese says that you can go to Macau City to find relevant talents. After all, there is no return there at this time, and the exchange between Xiangjiang and Macau City is also very easy.
The translation of language versions requires a lot of software talents, including professional translation. Naturally, the cost is not a small amount.
Zhang Weiguang frowned: "Can't the English version work in these areas?"
Isn’t English the most widely used language, why do you have to translate other versions? Expensive and laborious.
"Mr. Zhang, this is what Mr. Zhang explained. We also promoted the English version before, but it sold very poorly. In fact, the previous Nintendo and Schneider game consoles were not sold well in those markets."
"It's not that people in that place don't like to play game consoles, but it's because the language is not available and it's not fun to play. Although many people speak English in those places, even as one of the official languages, they are not their mother tongue after all."
"After we did the language translation ~EbookFREE.me~ the sales volume did rise linearly. In several markets over there, our sales volume is absolutely unmatched, and Nintendo and Senegal together cannot compare with us. "
"For the time being, we are losing money because the profit of game consoles and games is relatively low, but as the sales of game consoles increase, the sales of games will also increase. And we have signed game development agreements with some software developers over there. The cost of games can be reduced."
Every region has the hottest games that belong to the local community, like the fairy sword. No one in Europe and America can play it. Other people cannot understand it, and many things cannot be translated.
But in Hua Xia, and even in the eyes of many Chinese, this is simply a masterpiece, and it's so fun to play with.
"Well, when will you make money?"
"It takes about one to two years. But from then on, we will become the most fun game console in the minds of consumers in the market. In the future, we will launch new models and they will queue up to buy them."
Zhang Yang wiped his hands and stood up at this time: "It's almost time. Benxiong, let someone drive me to the airport. Mom and Dad, you should go and play, there is me on the mainland."