Chapter 339: Push Battle.net


Suddenly Zhang Yang received a call from Allen, and also understood the meaning of Allen. Unfortunately, Allen misunderstood what he meant.
"Allen, I am a major shareholder of Blizzard. Blizzard has something to do with it. Of course I will help. But as I said before, I will not intervene in the operation of Blizzard and I will not appoint others to intervene. You can rest assured."
Allen looked at Mike and Frank, and if he heard that, they didn't even want to control it.
"Mr. Zhang, I have discussed with Mike and Frank. Our management of the company is not as good as you. The company's game development, we still guarantee the quality and speed."
"Allen, needless to say. No one is born to manage the company, I believe you. Not to mention you can still sit in front of the computer and do game development as you get older? Now learn management and the future Can also adapt to his new role more."
"Just like that, let me study how to promote Battle.net to the European and Asian markets, and North America, it will be handed over to DA company, do you have any comments?"
The phone hung up and Allen looked at each other. At the beginning, he did not want to surrender the management power.
"Allen, then let's start the transition to management as Mr. Zhang said. He is right. We are not too young to be the same as before. We will do a basic framework in the future and let others do it. , And also give newcomers some chances, maybe a few geniuses will emerge."
Zhang Yang is really not interested in managing any Blizzard company. At this time, even if Blizzard is expanding, how many people are there. The company's main thing is game development, which Zhang Yang is not good at. Moreover, it takes a long time to develop a game, and he has no time to watch the progress every day.
But looking back, I can suggest to Allen that the shooting games of ID Engine and Villefort can also be operated on Blizzard's Battle.net, or that the two companies can help improve the Battle.net platform.
Only thorough improvement can vigorously promote it, otherwise any bugs will be a big blow to Battle.net.
...
The new person in charge of the PS1 project looked at this month's game sales statistics and fell into contemplation. What's going on, several games that were heavily purchased this time actually failed, not only did they not explode, not even one that sold more than 100,000 copies.
Recently, there have been no new game masterpieces from companies such as Nintendo and Zhiduoxing. The popularity of those previous game masterpieces should have slowly subsided.
This time he also grabbed Blizzard's game publishing rights from the mouths of Nintendo and Zhiduoxing, which made him most proud, but why is it a very popular game?
"President Toriyama, our sales department, after research, thinks that the reason why Blizzard's game can't be transplanted is because the game is best played on the LAN and played against it. Playing with a computer will reduce the fun by half."
Online?
Allow gaming consoles to go online? Also provide an online platform? I won't agree on how much it costs.
"Okay, I know. Lower the offer to Blizzard's new game, or let them take the initiative to lower the offer."
Sega is also considering the connection of game consoles. Before that, it also specifically launched a dedicated modem, but the effect is actually general. Sega has not lost money.
I heard that Nintendo also had this idea, but after the research, I think that this is a fake news, just to let Changi rush to launch this project, so as to plant a follow-up here, and it will also slow down the development of new products. .
The research and development of new products cannot be completed overnight. Not only should the performance be more comprehensive than it is now, but also to ensure that the performance is still in the mainstream within one or two years and will not be eliminated.
Moreover, it is necessary to consider the price changes of some electronic components, so that it is acceptable to start losing money, and then make money later to ensure that the new product will not lose money as a whole.
The host does not need to lose money, and then by selling game software, or by authorizing other software vendors to earn license fees, how can they make money back.
"Is there any recent development on Zhiduoxing?" Recently, Zhiduoxing was a little low-key, which made them all very uneasy. For this fast-growing company, they all feel nowhere to start.
Every time I feel that this company will be completely suppressed, it will always allow them to find new breakthroughs. During this time, Zhiduoxing is quieter, which is obviously not right.
"Zhiduoxing mainly promotes the second generation of dancing machines and tambourine machines this year. It seems to be preparing to expand the channel. However, the game companies they invested in the United States mainly launched computer games, and the profits are good. I don't know if Zhiduoxing intends to transform."
Transformation?
If it is a transformation, then of course it is best. Without a game console, only games, you can only rely on the breath of these game console manufacturers.
The hottest computer games are sold, aren't they about two million copies, what is this? They do video game console games, more than 10 million copies can be considered a hot game.
The whole series can even sell tens of millions of copies.
"Huh? Is there anything else to say?" The subordinate's eyes disappointed Toriyama Chun.
"I heard that Zhiduoxing is promoting a game platform called Battle.net, which was launched by Blizzard. The majority shareholder of Blizzard is Zhiduoxing."
"President Toriyama, you said that this platform will be the center of gravity of Zhiduoxing's future? They use this game platform to replace TV game consoles to the market with us?"
Toriyama purely glanced at his subordinates: "How is your brain growing? Zhiduoxing also makes video game consoles by themselves, and they will destroy their own future? Which one of the video game console market and the computer game market is big?"
"It is estimated that this is Blizzard's own idea ~ EbookFREE.me ~ may also cause Zhiduoxing to be unhappy. However, this matter is recorded, and once it is found that Zhiduoxing's promotion of Blizzard is increasing, report it to me immediately! "
A week later, Toriyama Chun received an emergency report from the subordinate once again.
"President Toriyama, Zhiduoxing is really vigorously promoting Battle.net, and now it has been advertised in Europe. They even started to recommend in the island market and the South Korean market."
Toriyama froze for a moment: "So fast? The promotion is very strong? You estimate, how much will they spend on promotion?"
"In Europe, at least 10 million US dollars. In island countries and South Korea, at least several million US dollars. They also spent a lot of money in North America."
"That means they have to spend at least US$20-30 million to promote Battle.net, which is equivalent to Blizzard's entire income from Warcraft 2 last year."
"What about the materials? Take it and go with me to report to Vice President Kudado for work!"
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