Chapter 464: The dilemma of arcade companies


Sami started accepting orders from dealers all over the world, and dealers also started to actively contact the game hall to count the number of orders.
Like this large-scale equipment, which is mainly supplied to the game hall, naturally there will not be too much inventory, basically produced according to the order.
Of course, they also started to open up some new sales channels. For example, in some shopping malls, where there is no game hall, you can get this special, and it is as attractive as dancing machines and tambourine machines.
And can make changes, such as not using coins, but using a key to open the number of times, anyway, playing this is definitely more expensive than playing an ordinary game machine.
Another thing is to try to contact some driving schools and ask if they are interested in entering a batch of simulators, which can be used by students for practice. You can even adjust the program specifically, for example, there is a prompt for speeding, and a crash will indicate that you have failed the exam.
This news quickly spread to the ears of other arcade manufacturers, who were helpless.
What's the matter, we are still developing optical disc players, ready to replace Zhiduoxing gmInI, you are on a 3D simulator?
One is so expensive to sell, and there are so many people buying it. Doesn't it mean that the products of the future game hall are all from you Zhiduoxing and Sami?
Originally Sami's pinball machine is the most popular in the island countries, Europe and the United States and other regions. There are many products even in places such as Australia City. Of course, the supply is not an ordinary game hall.
In fact, they are also at a disadvantage in the competition on optical disc players, because their games are too few and their prices are not so cheap.
The price of 2D games on Zhiduoxing g is very low. When Nintendo's 2D games are generally sold for forty or fifty dollars, Zhiduoxing can only sell for less than twenty dollars.
The arcade manufacturers in the island countries have low gaming costs, and they simply cannot achieve such low prices as Zhiduoxing. Coupled with the fact that their DVD technology was originally purchased from Songxia and other companies, they also need to find other factories to manufacture optical disc drives. Even the production of optical discs needs to be found by others.
In the island market, one gmInI sells for 29,800 yen, and comes with a replacement of three game discs within three years. They are almost the same price for producing optical disc drives.
At present, these arcade manufacturers have not been hit by gmInI in the market, which led to losses. Some of them are borrowing, some have received capital injections, and some have been merged.
But no one expected that they made a CD player and still could not get much market. But at least they can survive, some classic games are still liked by many players.
But this time the simulator came out, still in 3D, and they suddenly saw the gap.
Several major shareholders of an arcade manufacturer sat together, all lowered their heads to smoke, and the smoke in the room revealed their distress.
"I was talking about something. I didn't listen to the development of a 3D optical disc player. It's enough to say that the arcade hall has 2D, and there are more game options. Is it behind now?" Arakawa complained.
"Research and development of 3D optical disc player, then do we still have a market? After your research and development is successful, the entire arcade market is occupied by Sami and Zhiduoxing."
"Besides, do we have the copyright for 3D games? You have also seen that the prices of 3D games on the market today are not less than 20,000 yen for fun."
"Even if we buy it for licensing, are we looking for OEM production or let the game company distribute it? Can we make any profit? Can the competing 2D gaming group be over-intelligent?"
"And Zhiduoxing also has richer 3D game experience than us. When our 3D CD player comes on the market, I am afraid that next year, even if we can get some cheap 3D games, how can we ensure that our products can be sold and make money? Money?"
Arakawa Ichiro said nothing, and he knew it, but what now?
The other party's R&D capabilities are much stronger than them, there is huge financial support, and there is a huge game camp. The games developed by Zhiduoxing alone, or the exclusive games bought out, are enough for the game hall.
If they did not launch a 2D CD player at the end of last year, I am afraid they would have to withdraw from the arcade market, and the market is saturated.
"What I am most worried about now is what to do if gmInI cuts the price? If we continue to cut the price, our CD player will also be completely unsaleable. How should our company operate then?"
After saying this, several other people were silent. In the case of production costs at a disadvantage, once the other party starts a price war, they will not have any strength to fight back.
"Otherwise, let's talk to Watanabe Naoki. Didn't the Sami company say that they were interested in our company?"
"Murakami, what do you say! We originally chose to merge, but we didn't want to be annexed by Sami. Now you want us to sell to Sami, what is the significance of our merger?"
"Arakawa Ichiro! The purpose of the merger is to survive, not to go bankrupt! Do you have a better way?"
Several people quarreled and blamed each other. When the company runs well, their relationship seems to be very good, even if it was once a competitor.
But when the company was in trouble, their amicable appearance was revealed and their true thoughts were exposed.
"Have you considered abandoning the hardware field?" someone asked suddenly.
They all looked at the speaker: "What do you mean?"
"If we want to survive ~EbookFREE.me~ there may not be a way. It is okay to give up this hardware area and sell this part of the asset, even if it loses a little. We transformed into a game development company, and we were all good in this respect. "
"We all have arcade games that were once popular, so transplanting to TV game consoles should be able to sell well. Now we are working together to develop 3D games. As long as we succeed in one, the company's crisis will pass."
"And after becoming a game manufacturer, we don’t have to look at Sami’s face, or even ignore the multi-star, we can find Nintendo, Chang Ni or Sega Bandai to cooperate, they will be willing to give a high price and avoid Bought by competitors."
"We make games, but it will be easier, lower cost, and get more respect. We were together for the same goal, but this goal is not necessarily to be a game console, to make a game board It’s the same for games. We didn’t quit the industry and still left our name.

Arakawa moved intentionally: "Otherwise, let's try?"
Suddenly there was a faint voice in the corner: "If we make a game, can we succeed? If our game also fails?"
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