Chapter 476: Sega Bandai civil strife

The sales of the Ps2 of Shunyi are in full swing. Although they have been hit by the promotion of Zhiduoxing, they are still selling well. Suzy not only comes with a game disc, but also a movie disc.
Chang Ni owns his own movie company, has many popular movie copyrights, and produces DVD discs that sell well.
It can be used as a DVD player on Ps2. Although it collided with Zhiduoxing g2, it has attracted many consumers because of its copyright.
It's just that more consumers are still criticizing that the price of Ps2 is too high, and the performance is not much stronger, so the production cost should not be so high, obviously it is too much money.
In terms of game consoles, the brand effect of Chang Ni is not particularly good, and it is not even as hard as Nintendo's reputation. But Changi has a good reputation in other consumer electronics, such as video recorders.
The combination of these advantages makes the products of Chang Ni not good, but not bad. At least, the sales data are much better than the original Uranus.
The company also firmly believes that with the increasing number of games launched, and some fun games forming a reputation, the sales curve of Ps2 is not a problem.
The Zhiduoxing g2 has sales promotion to follow, and the sales curve is also very beautiful. It looks like it can continue to lead this year.
Sega Bandai was very melancholic at this time, and their Uranus was getting worse and worse. Fortunately, their new model, the upgraded version of Super Uranus with the built-in modem removed, was soon developed.
And with the help of Microsoft, they have also developed several new games, including up to 2, which will inevitably regain some market share.
What makes Dachuan Gong more disturbing is that Ji Duoxing and Chang Ni fight, the advertising density is too large, and the promotion is even more ruthless. In this way, it will soon make people forget Uranus.
It's like the advertising war between Coca-Cola and Pepsi, which often crushes local Coke companies in some countries.
Instead, sometimes it only takes a few months.
Ogawa held a company executive meeting, hoping to discuss how to ensure that the company's revenue will not decline before the listing of their optimized Uranus, and how to ensure market share.
"Everyone, I have finished introducing the situation. What are your opinions and suggestions, you can talk about it."
Ueno and Dian were sitting in a chair without raising their heads, as if this matter had nothing to do with him. The company launched the second generation of the Tyrannosaurus machine last month.
Obviously everyone's product performance is similar, this time also reduced the retail price, the appearance is also very cute, why no one buy it?
Fortunately, Zhiduoxing's sales of electronic pets have also declined, and everyone's love for this product has gradually decreased, mainly because it is also possible to play electronic pets on the z3, and it has divided most of the market.
"President Ueno, do you have any good suggestions?" Okawa said no one said anything, simply named.
Ueno Wada raised his head, "Ah? I listened to the president's instructions."
Dachuan Gong secretly scolded, why do you listen to me? It sounds like I didn’t stop you from developing a second-generation Tyrannosaurus machine, did you listen?
"Into the deal with Shoichiro, you are responsible for the company's sales, talk about your views."
Ichiro Shoichiro has been hinted by Ogawa Kungfu. Soon after, he will take over as the president of Sega Bandai. He also wants to show it well so that he won’t be able to overwhelm Ueno and Dian.
"My idea is very simple, our super Uranus will be completed soon, the performance optimization is not much, the cost is not much increased, and the original price can be maintained."
"Thinking about Sega's performance on 16-bit machines, is our performance better? Is it because our games are more fun. This time Uranus failed, it is also because our game performance is not as good as the Zhiduoxing g2, and the masterpiece is even less pitiful. ."
"Ziduoxing and Changni are arbitrarily surrounding third-party game manufacturers. We only focus on our own development. This is not enough. I am not saying that the games we develop are not fun, but they cannot satisfy all consumers."
"We lack a series of masterpieces, this is the most attractive to players. So some of our games must develop a new generation, and there must be more attractive places for players to attract them to play the next generation."
"If you want to ensure that the company's revenue does not decline, in the case of decline in console sales, then the only way to increase game sales. Nintendo's revenue is so maintained."
"Our game screen is worse than Nintendo, but the game playability is not as good as Nintendo, which requires us to study well."
"Besides, our gamepad is criticized by many players, saying that it is too big to hold easily. So we have to make changes in this aspect on Super Uranus this time."
"Of course, at least in the next three years, we will not launch a new generation of game consoles. So if we want to ensure the market in the future and let players remember us, then we still have to launch new products. I think it should be a handheld."
Ueno and Dian immediately sat up straight: "Don't be kidding, have we ever succeeded in handheld?"
None of the handhelds that Sega developed at the time had been successful, and the best performance was only capital preservation. Rather than wasting energy to develop a product that does not make money at all, it is better to think about how to improve the performance of existing products.
The performance of this generation of game consoles is fixed, but some peripherals can be introduced. Have a look at the dance pad peripheral on Zhiduoxing g, how popular is it?
In fact, their storage format on Uranus makes many players feel strange. gD-Rom, a variant of cD format.
Sega Bandai is looking at Zhiduoxing's original launch of the VcD format, which resulted in no piracy and wanted to learn it.
At that time, the game was 32-bit, and 2D was the mainstream. Zhiduoxing was based on the Chinese and Eastern European markets, and the production cost was still very low.
Nowadays it is 128-bit and the DVD is stable enough. When you look at the gD format, you will find it strange, not advanced, but feel that the technology of Sega Bandai is backward.
So Ueno and Dian want to launch a DVD peripheral ~EbookFREE.me~ and that peripheral can also be used as a VCR. If you look at other people's g2 and Ps2, they can play DVDs, videos and audios, but theirs will not work. This is the gap.
If theirs can also be used as a DVD player, there are definitely more households to buy.
"President Ueno, let you say you don't say it. Now that others have said it, you are against it. What the do you want to do?!" Okawa was furious.
He couldn't allow anyone to disrupt this meeting, it was about the future of Sega Bandai.
"I'm just sending wrong suggestions. If you make good suggestions, I will naturally agree. I don't say it because I didn't think of good suggestions, but I won't make some suggestions that I know are wrong!" Ueno Wada was not vague. , Directly said a sentence.
Okawa Kung is retiring, he knows. However, before he retired, Ogawa Kung did not have any intention of handing over work with him. Who should hand over the company's power?
When you lobbied our Bandai company to merge with you, it was not so promised. Now that you are retired, you still want your people to take that seat, what about me? !