Chapter 592: Beat down


Blizzard wants to develop large-scale online games, of course Zhang Yang supports. If he guessed right, he should have developed World of Warcraft, a world-famous online game from the previous life, and a large number of online games that many people played before he was reborn.
   This game has made tens of billions of dollars for Blizzard, not only the game, but also the surrounding profits. The game was adapted into a movie, and it actually succeeded.
   Clothing, props, etc., also made Blizzard make a lot of money. More importantly, it has established Blizzard's industry position.
   Previously Blizzard launched stand-alone games, although they can also play online, but it is not a large online game. With World of Warcraft, Blizzard is perfect.
  According to Allen's meaning, Blizzard will recruit a group of people again to speed up the development of World of Warcraft. The main reason is that Blizzard must develop 3D, so the cost must be doubled.
   But because it is 3D, it will attract more people to continue to play, in order to have a golden life span of more than ten years.
   Future online games are the main direction, but now, stand-alone games are still mainstream. Just because a stand-alone game does not require an Internet, the network cost is too expensive.
  Many people think that China's network cost is very high. In fact, South Korea, island countries, North America, etc., have higher network costs, and the service is not necessarily better.
  While broadband is currently the mainstream standard, fiber optic technology is already available, with higher bandwidth and faster network speeds, but no standards have yet been developed.
   In fact, starting from next year in previous years, some regions in China began to promote fiber optics. The first installation is still a commercial network, mainly an Internet cafe.
   After that, the network speed will increase every year, and when the future 5G technology appears, this speed will enter a new era in G units.
   Blizzard's research and development speed is fast, and it will take two years to complete. It will cost hundreds of millions of dollars in research and development costs, plus promotion costs, etc., to complete this game may be more than one billion dollars.
   This is incredible to other game companies. How can a game invest so much money and recover the cost? The other big boss must have stopped, but Zhang Yang was very supportive.
  Don't say one billion, even if it is worth 2 billion or 3 billion, this is an epoch-making product.
   After this game, the traditional online games really entered the 3D era, and subsequent large-scale online games are based on this, and there will be more and more fun games.
   Of course, it does not mean that there will be no living space for 2D games afterwards, but it will inevitably make people feel worse on the screen.
   These questions, Zhang Yang has given Li Junsheng and others to consider, he will not be so tired. The company invites so many executives, not for money, to work.
   After a while of exercise, a little sweat, Zhang Yang went to the lounge to take a shower, came out and sat on the sofa, boredly picked up the documents on the table and looked over.
   is the daily report of some companies. Even if Xiao Wang has picked up the important ones and put them on his desk, Zhang Yang is still not interested.
   He didn't sit up straight until he read a report on the mainland market analysis.
  Nintendo changed its agent in China and found a company called Shenyou Technology as its agent. And not only sales agents, but also for the production, and agreed to sell under the brand of Shenyou.
Nintendo found that the Chinese market does not know what is going on. There has been a wave of boycotting the products of the island countries. It has been planted in the Chinese market and the crops have been planted. The Niuni is also quickly going downhill, and the products of other island countries are not selling. All right.
   It seems that everyone no longer likes imported products and island products.
   So Nintendo decided to get a Chinese brand, which is also suggested by Yan Tian Cong, Yamanei bound to agree.
   At the beginning, Shenyou only launched a variant of N64. After Zhang Yang knew it, he didn't need to bother. N64 has too many shortcomings. Don’t think that there are still many people playing 8-bit machines in China, and think that the cassette storage method can still be successful.
   And the fact that the Shenyou machine was launched on the market, it really did not like many people. Only the Super Mario 64 sold well, and all others fluttered on the street. If the game console sells poorly and the game sells poorly, how can you make money?
  Shen Youji is not as good as the PS2, at least PS2 has sold 100,000 units. The most fundamental reason is that both PS2 and Zhiduoxing G2 can be used as DVD players. Many families feel that if they buy this, they should buy DVDs.
  The price of the Shenyou machine is not cheap, and the cassette continues Nintendo's usual pricing strategy. It is expensive, and the result is naturally a street.
   Even if Zhiduoxing sells game discs in the Chinese market, the price is lower than the foreign market. Nintendo wants to keep the same level with the island market. How can it not be the case?
   It was only a few years before that the God Journey was sold. It would be good to sell it for two years in this life, because it could not be sold at all.
  Nintendo also found a problem, and immediately contacted Shenyou company, the main push handheld, small Shenyou GBA, which is Nintendo GBA. Will there be any problems with this product? No one will say that their product has design flaws, right?
   At the beginning of the sale of Xiaoshenyou, the sales are also general. Zhiduoxing is implementing Z4S, and Xiaoshenyou GBA is not taken into consideration at all. The original GBA is not an opponent.
   But beginning this year, the sales of Xiao Shenyou GBA began to increase~EbookFREE.me~ The fundamental reason is that the price of Xiao Shenyou GBA is very low, only 798 yuan.
   The price of Zhiduoxing Z4S is about double that of 1498 yuan. Because the cost of Z4S is higher, there are more functions.
   Now MP3 is very expensive on the market, this is compatible with two functions, the price is naturally more expensive, otherwise MP3 will not be sold.
   The products of Zhiduoxing gave the impression of the Chinese people that they were cheap and good, especially in terms of game consoles, they were cheaper than foreign countries, and the games were also cheaper.
   But now, it seems the other way around.
  Nintendo dominated the price for the first time, and even Nintendo also lowered the price of the game card, and sales grew rapidly.
  GBA couldn't sell in the Chinese market, but he couldn't think of an agent Xiao Shen You Huo, which made Zhang Yang very dissatisfied. What's going on in the sales department, and can an agent take the market away?
  Zhang Yang continued to turn backwards, the growth rate of Xiao Shenyou made him very uncomfortable, which seriously affected the sales of Z4S. Z4S cannot cut prices, but who said Z4 can't cut prices?
   has launched a new generation, is the old price reduction promotion abnormal?
  Zhang Yang walked back to the desk and grabbed the phone on the table: "Hey, old broken? Notice, the retail price of Z4 in the domestic market will be lowered. Can we make it cheaper than Xiao Shenyou?"
   "Yes, then lower it. Including the price of the game card is also lowered, this year must beat Xiao Shenyou!"
  :. :
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