The company's operation is proceeding in an orderly manner, but the progress of new product development has made Zhang Yang not very satisfied, especially the next-generation G3 game console.
Zhang Yang's requirements are simple, somatosensory games. He probably told everyone about the concept, and everyone is studying in this direction, but the results are not satisfactory.
The report in his hand was thrown on the table, Zhang Yang shook his head, Li Junsheng also sighed, not that the team he led did not work hard enough, but that the concept was too epoch-making, and they started from scratch.
"Junsheng, do you pass with Lao Zhaogou? If you want to meet my requirements, you need to make this game machine, it needs two thousand dollars?"
Now they only sell two hundred dollars for one game console. G2MINI is a little more expensive, not even two hundred and fifty dollars. This is the retail price and the cost is even lower.
With the addition of a zero, how could it be sold?
Indeed, two thousand dollars, even higher, must be purchased by the rich, but how many are there? The sales of the G2 series have exceeded 100 million units before, and the goal is to have a guarantee of 150 million units. Is it necessary to reduce it by one zero now?
They sell video game consoles, but in the end they actually sell games. There are fewer people buying consoles, so there are fewer games selling, how can you make money?
Li Junsheng is also very helpless: "President, this is already the best plan that I passed through with Mr. Zhao. I lowered any one parameter and couldn't meet your requirements."
"Our game consoles must not be fun, should there be no quality problems? If some requirements are lowered, I can reduce the cost to under a thousand dollars."
Zhang Yang shook his head: "Not enough. One thousand dollars is still too expensive, which is not conducive to our subsequent game sales. Remember, the retail price of our game consoles cannot exceed three hundred dollars."
"You can take a look at all game consoles that are over-priced, but they are not good. The original 3DO, Saturn, and later Uranus, including the PS series of Schneider, are very general."
"Nintendo's pricing strategy is the best, but they are overpriced on game software. It is precisely because of this that Nintendo's product sales will be trampled by Schneider."
"But now we are the industry leader, and all product prices must be on par with us. Nintendo's GBA and Sega Bandai's DB are similar to our prices, or slightly lower than our selling prices."
"But if our selling price is double, or even several times, how many people do you think will buy it? The game console will not sell, the game sales will inevitably decline, and the company's revenue will also decline rapidly."
"Although online games and computer games account for a higher and higher proportion of the company's revenue, it is ultimately no match for video games. And we are still exploring the future revenue model of computer games, and we have to take two different paths."
The biggest advantage of video games is that it is not easy to pirate.
First of all, you must meet the requirements of our platform, that is, you must be authorized, otherwise your CD will not work. Secondly, even if someone cracked it, they still have to produce and sell it, which also requires a lot of money and cannot be spread through a simple network.
Another game company is also staring. They are divided with Zhiduoxing. If there is piracy, they will lose the most, not Zhiduoxing.com.
Online games now follow the mode of Zhiduoxing, which is free first and then charged. If the player doesn’t like it from the beginning, then don’t pay.
The discs of TV game consoles are different. After you buy it back to open it and install it, others can’t use it, and you won’t be able to return it.
And there is another advantage of selling this game disc directly. It is basically not necessary for subsequent maintenance. If you think of any idea, just make a new version and you don’t need to rent a server or something.
But many people now say that games on TV game consoles are only liked by teenagers, and there is still a large group of people who are not included. Unlike computer games, those who play chess and card games, many people in their age also like to play.
The new generation of somatosensory game consoles are positioned as family games that can be played by the whole family.
Some are relatively simple, such as running, and some are slightly more complicated, such as tennis, badminton, and the like, and more complex ones, such as fighting, can also be played by the family.
The development of the game console system has not yet been completed, which means that the game cannot be developed. Zhang Yang is most worried about other companies completing it first.
In the previous life, whether it is Microsoft 360, Nintendo WII, or Schneider PS3, the concept of somatosensory games has been added, but the best-selling is Nintendo WII.
It is also from this generation that Nintendo regained the status of the leader in the video game console industry from the handshake, and the profit margin is far more than the handshake computer entertainment.
The development direction of the game console can be seen by all four of them, and now it depends on who can complete it first.
"Did you not find other companies to participate in R&D and design together?"
No matter whether it is a past life or now, the game consoles of other companies are not only developing and designing by themselves, but also seeking cooperation from other companies. Every company has its own strengths and weaknesses.
"We found Lianxiang to participate in design and development together with Moscow Electronics."
Zhang Yang shook his head: "Did you forget the Suzhou side? Chaowei Eagle Weida, Kingston, SanDisk and other companies are also there, can't you cooperate with them?"
Some of the electronic components on the left and right of the G3 are to be purchased by those companies, and the first requirement is to make it better for the other party to complete. Moreover, everyone studied together, and the architectural design of the product can be completed faster. These do not need to be considered by Zhiduoxing.
Video game consoles ~ EbookFREE.me ~ is equivalent to the mainframe of the computer. Those companies have experience in designing the mainframe of the computer. What is wrong with making video game consoles now?
Although some parameters are definitely different, the basic principles are similar.
Li Junsheng hesitated: "Isn't Su Zhou developing the accelerated processor? I heard that it has also fallen into a bottleneck. Now I can think about helping us develop the game console?"
"That product can't be successfully developed in a day or two. Isn't it possible to help us develop it first and make a profit? Otherwise, the R&D center can't get in and out, and Sanders will have their opinions there."
"I will give you another year, and I hope that by this time next year, you will be able to lower the cost and set the system version at the same time so that people can start developing games."
"Remember, when developing games, we must also pay attention to our advantages, but also combine the characteristics of game consoles, music, racing and other priorities."
"Okay, that's it. I have something to do. You have other jobs to get old."
