Chapter 763: 1 more powerful opponent


Hearing Zhang Yang's confidence, Duan Yongping also had more confidence. Yeah, they don’t even think that the company has developed many mobile applications, this is the future.
It's just that the communication and network speed of mobile phones are not fast enough now, and many software will be difficult to use. If this speed can be increased again in the future, many problems will be solved.
Now that you have chosen to join Zhiduoxing's mobile phone alliance, you can't regret it.
"Okay, then we want to work with you, Zhiduoxing, to develop this mobile phone system and make China Mobile's mobile phone industry become the world's first!"
The sales statistics for the first half of this year are coming out, and it can definitely reach more than 50 million units, which occupies about 10% of the global market and is considered a historical breakthrough.
Among them, the share of smart phones is not much, and only less than 20%. Most people still buy a functional machine. For them, this function is enough, the price is still cheap, and even low-end mobile phones under a thousand yuan sell better, occupying more than 40% of the market share.
Zhang Yang said that China Mobile's mobile phone sales could exceed 100 million units this year. Before Liu Chuanzhi felt suspended, he now believes that 100 million units cannot be beaten, and hopes to break through 110 million units.
The fundamental reason is that under the leadership of several leading companies, China Mobile has developed rapidly, with the largest number of brands appearing, more than any other region in any country.
Not only that, but there are also many mobile phone shops on the street. Sometimes there are seven or eight on the street, and each one not only sells mobile phones, but also sells related consumables, and also serves mobile or Unicom services.
The explosive growth of the market has brought prosperity to the industry. However, according to Liu Chuanzhi's speculation, the industry reshuffle is almost coming, and soon a number of mobile phone manufacturers will fall into losses, and the brand will gradually disappear.
In fact, in Liu Chuanzhi's opinion, Zhiduoxing's method is too gentle. If he wants to have Zhiduoxing's status, he must ask those small brands to have no chance to take the lead, and even make them afraid to produce mobile phones.
And this time, even thinking about it will start.
After their merger and acquisition of Bird, even Bird's subsidiary has completely completed the reorganization, funds and plans have been in place, it is time to show their strong strength.
To let everyone know that Huaxia in the communications electronics industry, not only has Zhiduoxing, but also they even think.
Back at the company, Liu Chuanzhi called several department executives to a meeting and set some strategies.
"Yuanqing, inform the publicity, let them announce the launch time of our two new phones. This year's goal is to stabilize the fourth place in the country and the eighth place in the world. Next year, we will squeeze forward."
...
"Chairman, please take a look at the official website of Lianxiang. They announced the time to market and hardware specifications of two new phones, one is a touch-screen smartphone equipped with the Zhiduoxing 11 system, and the other is a low-profile smartphone released under the brand of Bird. Function machine."
Zhang Yang just came to work, and Xiao Wang reported to him.
"Lao Liu Cai complained to me yesterday, saying that even thinking about mobile phone development is not easy, today announced the new model, this old guy is not honest."
Zhang Yang turned on the computer, logged on to Lianxiang's official website, and saw the appearance and parameters of the two phones.
This touchscreen smartphone is very novel in design. Although it is a touch screen, it uses a clamshell design. Not only can be controlled by touch screen, but also can be controlled by numeric keyboard.
This design reminded Zhang Yang of a very hot mobile phone from Samsung in the previous life. In this way, even thinking that I invited a master to do the design this time, it really meant to turn over.
The hardware parameters are now very mainstream, including taking pictures and video, which are very good. The function is also very strong, even if the battery is top-level power, the standby time is very good.
Memory 64+2g SanDisk, and support memory expansion to 4g.
The only drawback may be that it is thicker, but it is not too thick. The price is also set at a high price of 4,599 yuan, the foreign market is priced at 598 US dollars, and the three languages ​​of Chinese, English and Russian are available at the same time.
From this price point, we can see the ambition of even thinking, this is to vigorously develop the mobile phone business, like Motorola, relying on mobile phones to make large profits.
Zhang Yang's new mobile phone made Zhang Yang feel very familiar. Very traditional button phones, the above function display is an ordinary function machine, and even the camera function is not available.
But the buttons are enlarged, the screen is enlarged, and the speakers are also used at high volume. Isn't this the old machine that has been fired for a long time in the previous life?
I remember that the previous generation of Bird started to go downhill after 2006, and I was given the impression that it is an old machine. Then again, there seems to be no spark.
Instead, the sales manager of Bird's Cell Phone started his own business and produced the phone, which became the leader in the African market, with an annual sales of more than 100 million units.
The previous-generation Bird's mobile phone disappeared, but Bird's company did not go bankrupt. Their main business was adjusted. More is investment, borrowing or something, because the real estate business in Jiangsu, Zhejiang and Shanghai was booming at that time, and Bird's transformation did not make money. Even more profitable than selling mobile phones.
There are more profitable projects, and of course they have chosen to transform. As for this type of business also declined later, it is unknown.
The new mobile phone of Flyer is priced at only 599 yuan, which is similar to the price of many copycats, and is more expensive than cheap models such as Zhiduoxing and Nokia, because they still have color screens.
As long as the channels of these two mobile phones are spread, and the advertising keeps up, the selling will certainly be no problem, but how much can be sold, Zhang Yang is also difficult to estimate.
Zhang Yang turned his head to look at Xiao Wang who was staring at the screen behind him: "Did you find the strategy of Lianxiang? They have become very good at function selection~EbookFREE.me~."
Xiao Wang nodded: "They did two extremes. One is a high-priced smart phone, and the other is a low-end functional machine. These two happen to be the largest-selling groups on the market."
"Looking like it doesn't plan to launch a feature phone, I will specialize in smart phones in the future, and the brand will be built into a high-end. The low-end market is handed over to Bird, the national mobile phone brand."
"They enlarged the buttons and enlarged the fonts, which is especially suitable for middle-aged and elderly people who have poor eyesight. At this price, those elderly people will not feel too expensive and can't bear it."
"Chairman, I even wanted to hire a smart designer."
"Yes, but I suspect that this designer may be a foreigner, or even a c product designer who used to be an ib. Look at the new laptops that you even want to launch in the past two years. Isn't it particularly attractive?"
"They have begun to pay attention to product design, and there is no lag in performance. The rise is expected. It seems that we need another strong competitor."
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