Chapter 610: Marvel Superhero Movie

Ronan never thought of stopping the dispute between Marvel and Twentieth Century Fox about "Fantastic Four". According to the copyright agreement signed between the two parties, "Fantastic Four" was adapted into a movie. Not only did Marvel have nothing Benefits, and new characters appearing in related comics, Twentieth Century Fox also automatically owns the copyright of film and television adaptation.
Perelman, the head of Marvel, didn't know what he thought, and signed such a copyright transfer agreement with Twentieth Century Fox.
People have to admire Marvel's fearless dedication.
Perelman acquired Marvel in 1989 for the purpose of making quick money. After completely ruining Marvel, he probably also wanted to use Marvel to make as much profit as possible before he stepped down.
But this brought a series of troubles to Marvel.
Nowadays, the profit of comics is almost negligible. If you want to promote the development of comics, you can only rely on movies, but movies have nothing to do with Marvel. Continue to create "Fantastic Four" comics is just a wedding dress for 20th Century Fox.
Ronan remembers that after Walt Disney acquired Marvel, it has been operating to get the "Fantastic Four" home, but the 20th Century Fox was extremely tough. The two companies had conflicts one after another. In the end, the 20th Century Fox would rather be stuck in the deadline. Filming a super lousy movie, he is unwilling to return "Fantastic Four" to Marvel.
Under the promotion of the group company, Marvel simply killed the Fantastic Four and stopped updating the comics in this series. It was not until Walt Disney acquired Twentieth Century Fox before it was renewed.
To a certain extent, the conflict between the two parties also led to the fate of the "Fantastic Four" series. Except for the first one which was not bad, all subsequent movies hit the streets. Twentieth Century Fox did not get much in this series. profit.
The acquisition of Marvel by Relativity Entertainment has become a foregone conclusion. Ronan is very clear about Marvel's biggest problem now.
Marvel is not without value. The problem is that the value is all reflected outside of Marvel, that is, the sons sold by Marvel.
For example, the outside world says that Spider-Man alone is worth $1 billion.
Spider-Man is no longer Marvel's Spider-Man, and the fate is completely in the hands of Sony Columbia Pictures.
With the acquisition of Marvel by Relativity Entertainment, Ronan learned more details about Marvel's sale of his son, which is beyond description.
When Marvel sold the copyright of "Spider-Man" for only 7 million U.S. dollars, and there was no restriction on the transfer clause, "Spider-Man" was acquired by Sony Columbia Pictures in the second transaction.
In the "Spider-Man" series of movies, Marvel only has a 5% net profit share.
Sony Columbia Pictures only needs to guarantee the release of a "Spider-Man" movie every five and a half years, and it can always have the filming rights of these characters, including any characters that appear in subsequent Spider-Man comics.
Therefore, once there have been spiders, but three, they must restart after three.
Strictly speaking, the copyright transactions of these roles have allowed Marvel to survive the most difficult stage and persist until now, but it also limits the future development of Marvel and makes Marvel completely lose its autonomy.
Especially after selling the last batch of well-known characters to Relativity Entertainment, Marvel was unanimously looked down upon by the industry, and even mortgage loans were difficult.
Marvel can get too little income from the movie.
For the first part of "Spider-Man", Marvel only got a revenue share of about 12 million US dollars. According to a 5 percent calculation, Sony Columbia's profit on this film was about 240 million US dollars.
However, according to the observations and statistics of the entertainment professional department of the theory of relativity, the profit of Sony Columbia Pictures is very likely to exceed $400 million.
Ronan has urged Robert Iger and communicated with Avi Allard. He has now begun to collect relevant data and evidence. As long as the right opportunity is encountered, Marvel will sue Sony Columbia Pictures.
The previous Marvel comics were far away from the Hollywood system. They were neither proficient in the rules of Hollywood financial calculations, but were also companies outside the circle.
But with relativity entertainment, the situation is completely different.
After Walt Disney acquired Marvel, Marvel also sued Sony Columbia Pictures for the "Spider-Man" series. In the end, Marvel won the lawsuit. Not only did it get back the share of revenue due to the first few movies, it also forced Sony Columbia to not Don't make huge concessions.
Sony Columbia Pictures compromised with Marvel and gave all the rights to sell derivatives of the film to Marvel.
Why did Walt Disney later be willing to use Marvel Dafa and Iron Man, the hot movie characters, to bring Spider-Man to pretend to fly together? Not only to let Spider-Man go home, but more importantly, Marvel can start from "Spider "Xia Xia" movie received huge profits.
The so-called feelings emphasized in commercial movies are similar to the Avengers and Spider-Man, and the key factor behind it is profit.
Twentieth Century Fox has launched more Marvel movies. Two "X-Men" have been released. Although "Dare Demon" failed, the related "Erica" ​​has started shooting, and then "Fantastic Four" , There are more movies derived from "X-Men".
The key problem for Marvel now is that the income is not in its own hands. Whether the film is shot or not, the progress, and the release date are not in the control of its own.
Sandwiched between the increasingly complicated Marvel and the already complicated Hollywood company is also suffering for those superhero characters.
Take Spider-Man as an example. Can Spider-Man smoke? Can you drink? Can I get a tattoo? When can he not be a virgin? Must be white?
These setting details Marvel has various dissatisfaction with Sony Columbia, but Sony Columbia still uses a greatly adapted version that Marvel is very dissatisfied with.
Also, in order for Wolverine to retain the iconic two-sided sharp-cornered hairstyle in "X-Men", Avi Allard had to fight against 20th Century Fox before it was finally retained.
Relativity Entertainment won Marvel, and Marvel will have an important task in the future, to recover the copyright as much as possible, and to ensure the profit of Marvel if it can't be recovered.
In the press room of the Waldorf Astoria Hotel in New York, among countless flashes, Avi Allard, representing Marvel Comics, and Robert Iger, representing Relativity Entertainment, formally signed a contract.
Although many people don’t understand, why the fast-growing Relativity Entertainment signed a company that is obviously dragging Marvel Comics, but under the leadership of the on-site staff, it was polite when Avi Allard and Robert Iger shook hands. The applause came.
Subsequently, Avi-Allard officially announced that Marvel and the Relativity Entertainment Association will work together to reorganize Marvel Comics into a more extensive Marvel Entertainment company.
"Relativity Entertainment and Marvel have only one purpose for jointly establishing Marvel Entertainment."
Standing on the rostrum of the press conference, Avi-Allard looked at the hundreds of reporters invited by Relativity Entertainment. How long has it been since Marvel Comics has received such attention? I can hardly remember the far ones. He stabilized his mind and said loudly: "Marvel Entertainment will produce a superhero movie that belongs to Marvel. Our initial plan is to release the first superhero movie within 3 to 4 years."
Now that there is an explosion, the news is quite unexpected.
Marvel wants to independently produce superhero movies? But looking at Robert Iger, who has been playing a supporting role next to Avi Allard, these reporters felt that they should not be surprised or surprised.
Relativity Entertainment’s strong production and distribution capabilities have been tested by the market in the past. Relativity Entertainment acquired Marvel and jointly restructured Marvel into Marvel Entertainment. The goal is probably to enter the film industry.
After all, both "X-Men" and "Spider-Man" have created huge profits for their companies.
The question is, does Marvel still have valuable superhero characters? Relativity Entertainment has bought some from Marvel, but they are all second- and third-tier characters.
The failure of Daredevil proves that success is not easy for a superhero who is not well-known and adapted into a movie.
At the beginning of the Q&A session, the reporters’ questions went to Avi Allard like a cannonball.
"Can you ask about Marvel's specific plans?" A reporter asked immediately, "What was the first superhero movie?"
"Of course there is a plan." Avi Allard replied confidently.
Compared with the slightly decadent and haggard some time ago, with the relativity entertainment as a top priority, Avi-Allard feels more confident, the hair has fallen out recently, and the hairline does not seem to recede anymore...
Another reporter asked first, "The film industry is not the comics industry. Is it too risky for Marvel to rush into the film industry?"
"Of course we know the risks involved, and we have formulated a sound plan for this."
Speaking of this, Avi-Allard brought the topic to Relativity Entertainment in a timely manner: "The whole plan comes from the precise planning of Ronan Anderson and Relativity Entertainment. Mr. Anderson is the initiator and producer of the entire film project. With Ronan Anderson here, Marvel has full confidence in Marvel superhero movies."
A reporter from "Entertainment Weekly" asked loudly: "Can you tell me what Marvel Entertainment's first superhero movie is?"
For a completely newbie Marvel Entertainment, the success or failure of the first superhero movie is extremely important~EbookFREE.me~Avi-Allard has only one answer: "Tony Stark, Iron Man !"
"When will this movie come out soon?"
"We need three to four years to prepare!"
"Just now you said that Marvel has a series of plans, what are they?"
"You saw it when "Iron Man" was released..."
"Who is Marvel Entertainment planning to invite to direct this film, and who will star in Iron Man?"
"After finalizing the candidates, we will announce them as soon as possible."
Listening to Avi Allard answering the questions one by one, Robert Iger just smiled slightly, and Marvel finally belongs to Relativity Entertainment.
The press conference was very successful, and related news began to appear in the media. Many people also paid attention to the news that the newly reorganized Marvel Entertainment and Marvel will shoot and produce superhero movies in person.