Chapter 480: Enter Europe (2)


Qian Yi thought of it: "Lin Li mentioned yesterday that Ubisoft's team has been living in Pangu Technology for a week to discuss cooperation matters. We plan to use this to enter the European market?"
Xiao Ming said, "Yes, as the most brilliant game company ever, under the impact of mobile Internet and new game companies, it is also seeking change."
"They are looking for cooperation on equipment and the ecological chain."
Equipment-Qinghe equipment.
Ecological chain-a virtual reality ecological chain based on Qinghe equipment.
Ubisoft should be the best memory of a generation.
From "Lehman" to "Assassin's Creed", from "Prince of Persia" to "Cell Division" one by one high-quality games to accompany everyone's growth.
But I don't know when the times have changed.
The popularity of the Internet has impacted PC, XBOX, and PS games. Ubisoft's revenue and profits are far behind that of Blizzard and Xia's Penguin. In recent years, with the rise of chicken eating, The annual revenue of once the game's overlord has been left behind by the development of chicken-eating blue holes.
The times are moving forward. Ubisoft, a former game developer giant level, clearly understands this, and this is the goal of virtual reality, the most important trend in future games.
Ubisoft has worked with companies such as Apple, Google, Sony, and even Penguin on virtual reality games, but it all ended.
The most important reason is that Ubisoft sees no hope in the cooperation projects with these companies.
Virtual reality agrees, it's hard to do, especially popular.
Ubisoft is an expert in the gaming industry, and it knows exactly what users want.
Users will never like to play games with a heavy helmet, nor will they like to go to the virtual reality game room of the street or business district to finish the game.
Even though Ubisoft has made some virtual reality games in cooperation with the above companies, these games still do not see any profit.
However, Pangu technology is different. Ubisoft's team has used Ubisoft's Xia Guo branch in Shanghai to have a detailed understanding of Qinghe I equipment and Luoxia City. A delegation will be sent to negotiate in Pangu.
This time, both Pangu Technology and Ubisoft have cooperation needs.
Ubisoft needs Pangu technology and equipment. Pangu needs Ubisoft's influence and market in Europe.
Pangu Technology once hit the European market. As early as after the successful development of Ozawa's voice assistant, Pangu Technology and Warwick jointly attacked the European market. As a result, they had a head-on battle with Google, and no one took advantage.
However, in Xiao Ming's mind, Pangu Technology failed in the European market.
The subsequent chips and Pangu system entering Europe are not Pangu Technology's initiative to establish a European market, but to let European agents and users purchase chips and install systems.
Some days ago, Tianhe's self-driving new energy vehicles also lost the opportunity to enter the European market under the control of some Western companies and foundations.
In general, Pangu Technology has no formal institutions in Europe and has never officially entered the European market.
Learning from the previous few shocks to the European market, Pangu Technology concluded.
In order to enter the European market, it is necessary to find partners in Europe. Finding partners is more like looking for a guide.
Just as Volkswagen found the marriage of Shanghai Automobile and FAW in Xia Guo, Apple entered Xia Guo and found a reason to launch a contract machine with China Mobile and China Unicom.
At present, Ubisoft seems to be the best partner. Western technology and public opinion circles can criticize Pangu technology. At the same time, European companies like Ubisoft also hope to cooperate with Pangu Technology.
This time Pangu Technology cooperated with Ubisoft, Xiao Ming set a general principle for Lin Li-based on the premise of establishing a foothold in the European market, Ubisoft can make certain concessions.
Under this broad framework, Ubisoft will act as the sole agent for Qinghe Equipment and Pangu Ecological Games in Europe. The agency cooperation period is five years.
After five years, the two parties can re-sign contracts as appropriate, and can continue to deepen cooperation or terminate cooperation.
Ubisoft will sell Qinghe I wearables on the Internet and in physical malls, and the profits of the devices will be solely enjoyed by Pangu Technology.
Of course, Ubisoft will not trade at a loss. Ubisoft will work with Pangu Technology to develop a number of virtual reality games. The game's profit is 50% after deducting Ubisoft's channel costs.
The games are designed by Ubisoft, and Pangu Technology provides technical support for the design.
Ubisoft has been in the game industry for decades. It has its advantages in both design and development and market operation. This time Pangu Ecology cooperated with a learning attitude. Pangu Ecology can also be acquired in game design. Valuable experience.
The launch of Qinghe equipment has enabled many of the game's ideas to become reality, but games are not just technical issues, but a series of comprehensive displays of art, social, entertainment, and worldview. Pangu ecology still has a long way to go. .
Pangu Technology sees a broad market in Europe in the future, and Ubisoft sees a resurgence in the new era, so everyone can accept the 50-50 share of game profits.
This cooperation only involves game-type virtual communities, and there will be no European version of the Los Angeles City if they are not actual-type virtual communities.
With Xiao Ming's final word, the cooperation between Pangu Ecology and Ubisoft soon reached an agreement.
It seems to be to shut up the European media and Chen Enda to shut up. Pangu Ecology and Ubisoft jointly held a press conference in Jiangcheng to announce the cooperation matters to the global media.
At a joint press conference, Ubisoft President Gilmore announced high-profilely: "Ubisoft has ushered in cooperation with Pangu Technology, the world's greatest company, after the crisis of asset restructuring and acquisition. ~ .com ~ After today Ubisoft will be in the 2.0 era, Ubisoft will tell the world that we are standing up again. "
Gilmore's declaration is self-confident and bold. This sentence is to tell EA, tell Blizzard Entertainment, tell Enix and Blue Hole, and tell all terminal game and mobile game companies around the world that Ubisoft will not be defeated.
After Lin Li changed his position, he became the No. 2 person in Pangu Technology Group. This time, the negotiations between him and Ubisoft are enough to show that Pangu Technology attaches great importance to the European market.
Lin Li did not stand as high-profile as Gilmore, he said calmly: "Pangu Technology has always attached importance to the European market and European users. This time cooperation with Ubisoft is to let European users come to the virtual reality and artificial intelligence-led The computer world of the future. "
Lin Li looked at the European media below the stage and said, "We are happy to help European users enter a new era."
Lin Li used the word "help", which was in sharp contrast to the European media's coverage of Pangu Technology.
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