Chapter 280: .Unexpected box office

If it is said that before attending this premiere, Wang Yue had not regarded the semi-finished product that Wang Yifan picked up halfway as his opponent too, then after watching the entire film, Wang Yue already regarded this film in his heart. The biggest opponent.
Without him, just look at the reaction of the audience in the cinema.
Yes, this movie is certainly not too good, but at least, this is a movie above the passing line.
The key is that "Speed ​​Rescue" was released before "Unreal Game", and the number of opening screens of "Speed ​​Rescue" was not too high, which was quite helpless for "Speed ​​Rescue". After all, the cast was small. And the actors don’t have any big names and no fame, so although the movie is okay, the theaters won’t give too many lineups at the beginning.
But for "Unreal Games", this is not very good news, because once the word-of-mouth of "Quick Rescue" breaks out, the number of small-scale opening screens will definitely promote the attendance of this movie.
The box office in the first week was limited by the fact that the film could not break out, so in the second week, it was when the movie broke out.
As for bashing the street? As a director himself, he naturally knows that the possibility of this movie hitting the street is very low.
Some people may ask, since the director has such a good vision, can't his own movies be able to distinguish good from bad?
In fact, it is not, because the film, usually the director himself, has some own understanding of the film, but this understanding is not objective, so the doctors often do not heal themselves.
However, Wang Yue knows that the response of the theater operators of the "Unreal Game" movie conference is not very good, so if there is a choice, they may not be willing to arrange more films for "Unreal Game".
In particular, one obviously has been tested by the market, while the other is not optimistic and has not accepted the market test. All fools know how to choose.

"I rub, this special cat is actually a movie rejected by everyone? I really don't know if Wang Yifan is too awesome, or the film company is too stupid, I think it's very good."
"Yes, especially the last part of solving the puzzle. Although there are no exciting fights and no gun battles, I was still nervous and excited when I watched it."
"Wisdom and bravery. This movie is obviously a representative of wit and IQ. It's no wonder that the kidnappers in the film will be bankrupted by the protagonist in business. It turns out to be a gap in IQ."
"To be honest, the biggest feeling this movie gives me is that Wang Yifan is too good at digging holes. At first, I hated the male protagonist and felt that he didn’t love the female protagonist at all, but it turned out that this guy is completely Digging!"
"The last silent proposal. Although it's bloody, I like it! Haha!"
Listening to some audience discussions coming out of the cinema, Fang Xiang's mood can be described as mixed!
Although he saw many familiar scenes in the plot of the movie, he knew that this was not his own movie.
Compared with his previous two versions, Fang Xiang suddenly felt that perhaps he was really not suitable for making movies.
Compared with Fang Xiang's relief, Oudman and Wang Yue in Kyushu of the Tang Dynasty were in a worse mood.
Not for anything else, but because of the schedule of "Unreal Game", "Unreal Game", a science fiction film with an investment of more than 100 million yuan, is only one week away from the release time of "Speed ​​Rescue".
Because of the poor performance at the filming conference, although "Unreal Game" has also been screened, it is only a special screening by the media and film critics. The film critics and the media, after all, have red envelopes, so their The evaluation is within the controllable range.
This also shows the lack of confidence in "Unreal Games".
You must know that when "The Story of Hachiko" was only screened, the scale was not necessarily smaller than some low-cost movies.
Large-scale screening is a strategy that needs absolute confidence in the film.
Obviously, in "Unreal Game", even Wang Yue himself began to lose confidence.
If you are a well-known director, you may not be too affected by external factors and speeches, but like Wang Yue, a director of "the poor get rich", he is the first time he has directed such a large-scale production. Confidence is not enough. Then, the movie theaters will have bad feedback, and naturally, his own confidence will be hit again.
The first day of "Speedy Rescue" is not high. Of course, because of Wang Yifan's blessing, the era of light and shadow is still relatively hard.
The number of opening theaters is about 1,000, and the opening data of more than 1,200 screens is also related to the fact that there are not many movies released during this schedule.
The box office of "Speedy Rescue" can be said to be far beyond expectations.
With only more than 1,000 screens on the first day, "Speedy Rescue" actually won 7.8 million box office on the first day.
Is this data good? Just look at the attendance rate. At the same time, the average attendance rate of "Speed ​​Rescue" ranks first.
Of course, this is also related to most of the films currently being shown in the second week, and even the fourth week of the third week.
But such data is enough to make Wang Yifan and Times Guangying laugh.
The word-of-mouth of "Speedy Rescue" was unexpectedly good the next day, because the predecessor of this movie was used as a publicity stunt before, so many people know that the predecessor of this movie is a bad film that no one cares about.
In fact, the offline survey questionnaire shows that many people are actually just curious about what kind of bad film can be changed by Wang Yifan, so I went to watch it.
To put it bluntly, most audiences have a relatively high tolerance for this movie, and the expectation itself is relatively low. Therefore, when the movie is good, word of mouth will naturally come out.
The box office of "Speedy Rescue" rose steadily the next day, reaching 8.6 million! In the case of poor film scheduling, the attendance rate is still rising when the attendance rate is relatively high, which shows that this movie is really going to explode.
Sure enough, on the third day, "Speed ​​Rescue" broke out completely after some adjustments to the theater line, and the daily box office directly broke 10 million! 10.28 million!
It was released for three days. If Wang Yifan bought the film for 10 million, plus the subsequent investment of several million for reshooting and re-editing, as well as publicity, etc., the total cost of 20 million is calculated. Movies are definitely profitable again.
In the next four days, normally because it is a working day, the box office will drop relatively quickly, but because "Speed ​​Rescue" itself does not have a high number of films, and there are no better movies in the same period, so four working days , There is no obvious drop in the box office, and it is reported to receive 7-8 million every day!
After a week, the total box office of "Speedy Rescue" steadily broke through the 50 million mark!
It can be said that countless people are amazed and surprised by it. This is a real golden opportunity!
On the side of Times Light and Shadow, a part of the publicity expenses has also been added.
At the same time, I contacted some well-connected film companies, especially those film companies that have tested the film "Kidnapping" to help with publicity.