Chapter 827: Online broadcast rights (thanks to the cat eye brothers for the main reward)

Because Li Dong did not understand, Hu Xiaorui explained for a while.
The profit of TV series, in addition to the cost of TV broadcasting rights, there are also expenses such as advertising placement, network broadcasting rights ...
Hu Xiaorui spent more than 100 million yuan to invest in a TV series. In addition to feeling a little more expensive, Li Dong did not feel much.
However, in the industry, "Step by Step Fear" has long been hot.
In 2007, it cost more than 100 million TV dramas. I dare not say no, at least very few.
A newly established film and television entertainment company dare to invest so generously in a TV series. Some people in the industry are waiting to watch jokes. Some people laugh at Hu Xiaorui who are stupid and have more money ...
Of course, it is not all contempt.
If you are willing to invest, you are willing to advertise, and the quality is not bad. Although "Step by Step" has not yet been completed, many people feel that this film will definitely be in flames.
Li Dong doesn't care about these things, so he doesn't know that many entertainment film and television channels and news newspapers and newspapers have frequently appeared in "Step by Step Frightened" reports and propaganda.
After introducing these quotes, Hu Xiaorui returned to the topic and said: "Because we are costume dramas, there are not many advertisements that can be inserted. However, because we invest a lot, manufacturers feel that we should be able to fire, and the price is not low.
A total of four or five products are interspersed, and the revenue from advertising revenue is almost 10 million.
The other is the cost of the first broadcast right. Jiangbei Satellite TV has issued a price of 1.2 million episodes. The sincerity is very high. In the past few years, the cost of the costume drama broadcast is regarded as the top.
However, there is a higher price given by a company, Shonan Satellite TV has offered a price of 1.5 million episodes.
Even there is a promise that will help us operate international copyright.
As long as our ratings can meet the requirements, they will do their utmost to operate and approach overseas, and we are likely to have overseas copyright income at that time.
The other is that Sohu Video has also contacted us once, hoping to win our online broadcast rights ... "
Li Dong heard the words and said quickly: "Don't worry about the network broadcast right first, wait for this, anyway, it hasn't been released yet."
Although there is no video website in the distance, Liu Hong is stepping up preparations.
By next year, it should be almost online.
Li Dong was worried about what method to use to attract users, and "Step by Step Fright" came out just right.
As a barely phenomenal TV series, the previous hits "Step by Step" are not low on the Internet, let alone the costume TV series, which is not a big hit yet.
Hu Xiaorui is a truly wealthy TV series that cost hundreds of millions of dollars. Even if Li Dong didn't watch it, he knew that it should not be too bad.
Although the newly launched video site may lose some users.
But what Li Dong needs is not just the TV drama fire, he is more concerned about the construction of Internet channels.
As for Dongxing Entertainment, "Step by Step" is just the beginning. Last time, Li Dong asked Hu Xiaorui to make three TV series.
Both "Zhen Huan" and "Langya List" are more popular than "Step by Step", several TV series have been introduced, and video sites have been accepted by the public.
When the time comes, I plan a few more variety shows.
Li Dong said this, Hu Xiaorui had no opinion, nodded and said, "Then I will refuse Sohu."
"Well, by the way, how much does Sohu offer?"
"Online video is not paid for in episodes, it is the right to broadcast the entire TV series. The asking price is not too high, but it is not low, 10 million."
At this time, the video website is not as hot as it will be in the future.
However, the conversion of 300,000 episodes did not arrive, and indeed not too much.
Other Li Dong didn't remember, he only remembered that there was a TV series called "Ru Yi Zhuan", and finally Tencent spent more than 8 billion to win the broadcast right.
Whether it's greasy, or the two parties deliberately show, this matter for now.
However, in the following years, it was common for video sites to buy TV shows exclusively.
It ’s still 2007, and Sohu ’s 300,000 is not too low.
Li Dong calculated it and said: "In this way, the first broadcast right plus the network exclusive broadcast right and advertising placement, these three pieces of income seem to be only about 70 million. Can the second round of broadcast recover the cost?"
Hu Xiaorui said from his own channel: "I definitely can! Anyway, I think our TV shoots are very good. If it is very hot, the cost of the second round of broadcasting will not be low.
Sometimes there are even two rounds of fees that exceed the first round ... "
At the end, Hu Xiaorui said a little bit: "Even if you lose, you shouldn't lose much. Now you can recover the cost of 70 million, and my 120 million cost also includes the cost of acting for our company's artists.
They are all our contracted artists, and they are also the resources we give.
We will draw half of the cost of acting here, in fact, the cost is about 110 million.
For 40 million, it should be recovered later? "
Li Dong nodded his head, even if he could not get it back, it should not be much worse.
After all, it was the first TV series that I completely filmed by myself. It doesn't matter if you lose money. You only need to get a reputation.
Thinking of this, Li Dong said: "Then promise Xiangnan Satellite TV. Although Jiangbei Satellite TV is our local TV station, we are not in the business of talking about business at a loss.
If the international copyright operation goes out, it is calculated in US dollars, and it is not a matter of tens of millions.
There is also a piece of online solo rights, which is bought from a distance of 20 million, you do n’t need to sell it. "
"Then you can take it if you want to ..."
Before Hu Xiaorui finished speaking, Li Dong frowned and interrupted: "I said that in business, the company is not a play house. Besides, 20 million, I don't think it's too expensive. The distance is now preparing to build a video website. When there is a lack of a phenomenal TV series that is famous, 20 million is not much for us at this time. "
Hu Xiaorui wanted to say more, Li Dong smiled and said: "Public is public, private is private. Otherwise, if you go on like this for a long time, you will lose money every day, and Dongxing Entertainment will not be able to drive.
If the company wants to open a long position, the account must be calculated clearly.
What's more, Dongxing made money, and I made money too, just left and right. That's it. "
Hu Xiaorui bulged his mouth and nodded for a while: "Well then."
Li Dong smiled at the sight, and said no more, but said: "Forgot to ask, who is the main character in" Step by Step Fright "?"
"Oh, it is Wu Qilong and Liu Sisi ..."
"Cough cough ..."
When Li Dong heard these two names, he immediately coughed, and his historical correction ability is really powerful!
He promised that he had never expressed any opinion on the issue of actors.
Today's "Step by Step Fear" was filmed three or four years earlier than in the previous life. However, after changing a time and space, Li Dong didn't expect that these two would appear in the protagonist, which is too coincidental.
Wu Qilong will not say it. After all, people are red, and it is not surprising to find him.
The key is Liu Sisi. At this time, people are still unknown. Liu Sisi, who has not played the fairy sword, does not know where to run the dragon set.
How did Hu Xiaorui find her?
Seeing Li Dong's expression, Hu Xiaorui was a little confused, rubbing his head and said: "What's wrong, isn't it?"
"No, no, just, how did you think of finding them?"
Hu Xiaorui smiled and said: "It's cheap!"
"what?"
Li Dong suspected that he had heard it wrong, and Hu Xiaorui took it for granted: "It's cheap. Wu Qilong is now much less famous than before, but the handsome parents are very cost-effective to find him as the actor.
As for that Liu Sisi, you should not know it, it is a small actor.
And the little girls are pretty, and they are also signed artists of our company, which saves money and helps us support ourselves ... "
Later, Li Dong has become numb, and it is really possible to have everything this year.
Liu Sisi, who doesn't know where to run the dragon suit, actually signed Dongxing. This is not the key. The key is that there are a lot of entertainers in the company, and the newcomers are even more amazing.
It was a coincidence that Hu Xiaorui actually selected her from so many newcomers to play the female number one, and she was also a blockbuster female number one with an investment of over 100 million yuan.
Shaking his head, Li Dong has nothing more to say besides lamenting the powerful revision ability of history.
Li Dong did not say to meet Liu Sisi. If it was replaced with a previous life, then seeing a star and asking for a signature, Li Dong would definitely be happy.
But at this time, he has already passed the star chase, in fact, he can be regarded as a star.
The reputation of some second-tier stars in China is not necessarily as big as him. Not to mention the status of Li Dong, the kind of halo on the stars has hardly attracted his attention.
Without this aura, everyone is just an ordinary person, who is really better than anyone.
Under all kinds of factors, Li Dong did not have a high opinion of the star.
After talking about "Step by Step Fright", Li Dong asked again: "What about the planning of" Zhen Huan Zhuan "and" Langya Bang "?"
Last time, Hu Xiaorui said that three TVs started shooting at the same time, and now "Step by Step" is all successful. Presumably, the other two are almost the same.
After Li Donggang thought about it, Hu Xiaorui said: "Because of the long plot," Zhen Huan Zhuan "is still being filmed and will not be finished until next year. As for" Langya Bangbang ", I let the crew stop shooting first."
"Stop shooting?"
Li Dong wondered: "Why stop shooting? Isn't the money enough?"
Also, Hu Xiaorui asked for 200 million yuan from her parents in total. Now she has spent more than 100 million yuan in "Step by Step Fear", and the rest may not necessarily support the shooting of the two TV series.
Hu Xiaorui shook his head: "It's not money, these two books cost less than" Step by Step Fright ". The reason why" Step by Step Fright "cost so much is mainly because I didn't understand it in the early stage and was fooled ...
Anyway, it was a little more money. The filming of "Zhen Huan" should be about 50 million.
The reason why "Langya Bang" was stopped is that on the one hand, the first edition of the novel has just been released and there are not many readers. We are now urging the publishing house to publish the later edition.
Generally, it is important to remake a novel into a TV series, how much the original audience is, and how much influence it has.
On the other hand is the current director. I am particularly annoyed by him. It ’s like 25,800,000. When I went to the scene, he always secretly said that we messed up and did n’t understand anything, and then took the original work. Changed a lot.
I said I didn't like it, but he changed it.
Later, when I was angry, I let him go with the crew ... "
Hu Xiaorui looked at Li Dongdao timidly: "I was very angry at that time, aren't you angry?"
Li Dong laughed and said, "I'm so angry. There are so many self-righteous people. If you don't like it, let him roll it up.
If we have money, are we afraid that we can't find a good director, even if we can't find it, we can spend our money on it, who can control it.
When you started a film and television company, didn't you just like it?
You can do it if you like it. If you make you unhappy, let him go.
Take the investor's money to shoot TV and give him fame for free, how can it be so proud.
As far as you let him go, I can only say that it is beautiful! "
Hu Xiaorui immediately smiled and looked at Li Dong with a sweet face: "Li Dong, you are so nice."
Upon seeing this, Li Dong coughed, and his face was awkward.
Hu Xiaorui didn't notice the change in his emotions, he said happily: "Then I will stop shooting" Langya Bang "first, and we will continue shooting when I find a suitable director.
By the way, Li Dong, they all said that it would be best to find a few more investors to take a joint venture to shoot TV ~ EbookFREE.me ~ Say that this can share risks, what do you think? "
"You can do whatever you want. Joint ventures have the benefits of joint ventures, and non-joint ventures also have the benefits of non-joint ventures."
"Well, too. Without a joint venture, I can let anyone get out of it. If it is a joint venture, other investors will definitely not agree.
But if you lose money at this point, we can't make a few TV series with our money. It feels so annoying! "
Li Dongqing said with a smile: "Don't worry about it. In the later period, I will let the distant place raise two hundred million yuan to fight over here, plus" Step by Step Fright "can almost recover the cost of one hundred million yuan, and the money is used first.
Waiting is not enough, let's discuss what to do. "
After Li Donggang finished talking, Hu Xiaorui pouted, and said unhappy: "I said that money is not in a hurry ..."
"It's not an anxiety, the key is that you girl has forgotten what I told you?
Did n’t I let you set up a theater last time?
The far square is still empty, don't just think about making TV, it's just a matter of fact.
The money I gave you this time, you are mainly used to prepare for the establishment of a cinema line, and purchase several small theaters ... "
As Li Dong said about the theater line, Hu Xiaorui blushed suddenly.
She really forgot about this matter. If Li Dong didn't mention it, she wouldn't have any impression at all.
At this time, Li Dong said that the money came, and she did not refuse.
Although the Hus and his wife have money, it does not mean that the couple will let the daughter spoil the money.
Two hundred million was smashed in, which is almost the limit of the couple's current support for their daughter.
If they can see the effect, they are willing to continue to smash it, but if they can't see the effect, then Hu Ming will not let Hu Xiaorui continue to fail.
It's a good thing for her daughter to start a business, but in the end, she has ruined her family. Lao Hu may vomit blood for three liters.