Chapter 390: Sky-high contract

Cristiano Ronaldo personally called, Chu Ge was naturally endless ...
?
Uh.
You can say what you can say, but you ca n’t say what you ca n’t.
Chu Ge and Ronaldo confirmed that he and Nike will sign the contract. However, because of the confidentiality clause, it is not convenient for him to disclose the details of the contract.
After spending a lot of money to sign Chu Ge, Nike, who is good at commercial operations, made a big news at once.
Since it is big news, there must naturally be big scenes.
To this end, Nike prepared a grand and grand signing ceremony at the China World Capital City Hall.
This is the first time that Nike has signed a star signing ceremony for a player in the history of signing football stars. Some details of their contract with Chu Ge will be announced at the press conference after the signing ceremony.
Because Nike's trade secrets are involved, in order to ensure that this news release will have enough topicality, Chu Ge could not confess to Ronaldo.
Even if they have a very good personal relationship.
C Ronaldo expressed his understanding.
He will pay close attention to this press conference of Chu Ge and Nike.
Because in accordance with the practice, Ronaldo also needs to discuss the contract with Nike at the end of this year.
Judging from the current communication situation and the leak of Nike, Nike may prepare a lifetime contract for Ronaldo this time, similar to basketball Michael Jordan and the little emperor LeBron James.
Chu Ge's signing with Nike this time may be a reference for Ronaldo's next contract extension.
C Ronaldo quickly turned his attention back to the upcoming semi-finals of the European Cup.
Portugal's journey to the European Cup this year, although stumbling along the way, many games have reached overtime or even a penalty shootout, but fortunately they have reached the semifinals.
C Ronaldo's opponent in the semi-finals was Wales, who was relatively weak.
Playing other teams, Ronaldo may not be very sure; but playing Bell, he still has some experience.
As long as he defeated Wales, Cristiano Ronaldo and his Portugal tied the best record in the European Cup history created by Figo and other golden generations.
This game, no matter what, Ronaldo will go all out.
For the final.
For Portugal!
……
"Why did Nike spend such a high price to sign a contract with Chu Ge?"
Fans all over the world are talking.
As soon as this news appeared, it immediately became the hottest topic on social media in various countries.
Twitter, Weibo, lines, people everywhere are asking, who is Chu Ge and why he is so "valuable".
Football fans began to popularize science.
Chu Ge is the youngest European Golden Boy winner ever, the youngest player to start and complete the goal in the European finals. Joining Inter Milan for half a year is the Italian Serie A half-time champion and top scorer. After Madrid, they successfully won the La Liga title and the Champions League double crown.
In the past season, Chu Ge was the most eye-catching young genius in the world. Whether it is team performance or personal data, they have reached the point of historical stars.
In order to get this promising newcomer from Real Madrid, Manchester United even created a world record of 150 million euros, and smashed the penalty to bring him to Madrid.
Genius, evil spirits, supernova ...
This series of titles is the aura of Chu Ge.
But even so, it is difficult to believe that Nike will actually spend 200 million euros to complete the contract with him.
200 million!
This is 200 million Euros!
200 million in five years, the average annual amount of sponsorship reached a staggering 40 million euros.
As a traditional giant Bayern Munich, they signed a shirt sponsorship contract with Adidas, but it is only 45 million euros.
Liverpool and New Balance jersey sponsorship is 34 million euros per year.
Arsenal 36 million.
Tottenham Hotspur 3.6 million.
As for Paris Saint-Germain and Inter Milan, let alone those.
The jersey sponsorship of these giant teams is actually not as good as a player, and it is also a young player who has just turned 18 years old!
And, not just famous teams.
Even in football, Cristiano Ronaldo and Messi, their sponsorship fee is only about half of the amount signed by Chu Ge and Nike.
The two add up to a Chu song.
Not that Chu Ge is not excellent,
But in order to sign Chu Ge,
Nike's cost may not be too great!
At this time, many Chu Ge fans explained it.
Chu Ge represents hundreds of millions of Chinese fans, as well as the Asian and global Chinese market.
As the only talented player in the history of China, quasi-world-class star, Chu Ge's market appeal is beyond imagination.
Even, in China, there is a sentence called, which team Chu Ge joined, then all Chinese fans will be fans of that team.
Moreover, Chu Ge is not only a star, he is also a darling sought after by the fashion industry.
His anti-sky face value makes his appeal even beyond the field of football, but exists like a popular king, and has the titles of national idol and national husband. Just like Beckham.
Nike fancy him, not only because of his football talent.
He has no difference in the appeal of the entire field, it is the reason why Nike decided to press down on him.
But.
Even so, many people still have a hard time believing that Nike will go back to the historically high price to complete the contract with Chu Ge.
At this time, Nike announced the signing of the contract with Chu Ge and the signing ceremony, undoubtedly became the focus of everyone's attention.
Everyone is very curious, what kind of contract is this sky-high price contract between Chu Ge and Nike?
……
July 6.
Jingcheng International Airport.
Chu Ge returned home.
As soon as he exited the security channel, Chu Ge was taken aback by the sight in front of him.
"Chu Ge!"
"Chu Ge!"
A large number of fans, holding the "Chu Ge Global Support Association", "Chu Ge XX City Fan Meeting", "Chu Ge Fan League" and many other banners, crowded in the airport and came to pick up the airport.
Moreover, most of them are female fans.
As soon as she saw Chu Ge, the little girls shouted in excitement.
They crowded forward frantically, shouting Chu Ge's name.
Among them, there are even many people who directly call her husband ...
This scene of excitement made the security personnel at the airport like an enemy, they formed a human wall hand in hand, and tried to maintain the order on the scene.
Generally speaking, Chu Ge will meet his fans with a very good attitude and take the initiative to take a photo with them for signature.
But this time, the airport security stopped Chu Ge's move.
Because there are too many people.
Even some big stars, when they arrived at the airport, the fans who came to pick up were not half of Chu Ge.
There are too many people, and the signature becomes unrealistic. If you can't finish the signature, you may cause chaos at the scene and cause a security accident. Therefore, after persuaded by the security personnel, Chu Ge had no choice but to give up the idea of ​​signing a group photo with them, waved his hand, and apologized.
At the same time, Chu Ge ordered the accompanying assistant.
After Chu Ge left, there will be staff to apologize to the fans and communicate.
Fans who come to the scene today, whether fans or fans, can receive a signed photo of Chu Ge and a beautiful gift.
Treats those who love themselves, Chu Ge is always grateful.
Without their likes and support, using love to generate electricity, there would be no Chu Ge today.
Being a man cannot forget this.
"The popularity of Chu Ge is simply the coming of the King."
The live entertainment reporter Zhong Dajun couldn't help feeling.
Many peers nodded in approval while pressing the shutter frantically at Chu Ge.
And this part of the pick-up screen was quickly made into a video and transmitted to the Internet.
"Chu Ge arrived at Beijing International Airport" news, suddenly became a hot spot on Weibo, directly on the hot search list.
Then Chu Ge's entourage came out to apologize to the fans and distribute gifts, but also praised no one.
"Such a high-quality and considerate idol, I'm going to turn the corner!"
Many people have commented in this way.
However.
Soon someone said the truth.
"Not because he looks handsome!"
……
This time Chu Ge returned to China, the first major event was the signing ceremony with Nike.
After getting off the plane, he took a short break, accompanied by the assistant of the president of Nike Asia Pacific, went to the China Capital City Hall to attend the signing ceremony.
This signing ceremony, Nike has made the blood.
Has not yet arrived at the meeting place, hot air balloons and banners everywhere are all promoting Nike and Chu Ge's marriage today.
The highest price in history, 2 billion level signing, the strongest genius ever, Huaxia Pride, Asia Star and other advertising words can be seen everywhere. The large portrait of Chu Ge, as well as Nike's advertising slogan, have long been plastered in the streets and all kinds of landmark buildings.
"Today's ordinary students, tomorrow's superstars, you can be great if you have dreams. Justdoit!"
Nike's copywriting is as high as ever.
This is one of the important reasons why Chu Ge chose Nike.
In the field of commercial promotion, Nike can be said to be the best.
Hundreds of domestic and foreign reporters, including sports reporters, social news and entertainment reporters, were waiting early at the signing ceremony.
Walked into the Great Hall, which was heard for the first time, but Chu Ge couldn't help but feel a little excited.
Here is able to complete a contract with Nike that attracted worldwide attention, which is still very fulfilling.
Has to say that Nike really understands the Chinese people's mind.
The signing ceremony held here is simply full of sense of ceremony.
The spotlight flashes frequently, and the reporters are interested.
In the eyes of the audience, Chu Ge received a pair of Nike shoes specially tailored for Chu Ge, Feng Wang No. 1 from the hands of Nike founder Phil Knight who specially came from the US headquarters.
This represents the official contract between Chu Ge and Nike.
The audience applauded thunderously.
At the following conference.
The most interesting thing is undoubtedly the sponsorship contract between Nike and Chu Ge.
And Nike didn't sell it.
They publicly acknowledge that 200 million euros in five years is not a rumor.
Everything is true.
Of course, this contract is not what people imagine, it is just a simple endorsement, but an all-round cooperation.
Everyone knows that the most valuable endorsement in the football field is generally the jersey contract.
And because football shoes are too professional, they are not as universally applicable as basketball shoes, so the market is relatively narrow.
Therefore, except for Ronaldo, Messi and Neymar, the personal endorsement contracts of football stars are often not as good as basketball stars.
Today, Chu Ge has joined the ranks of these three. Nike will not only launch Chu Ge's endorsed shoes, but also have a series of products such as casual shoes, sports shoes, quality sports, and the scope of cooperation is not limited to the field of football. It is pan-sports.
The sponsorship contract itself is actually a stepped clause.
Guaranteed 60 million euros for five years.
Within two years
Winning the Premier League championship increased by 10 million.
Won the Premier League's best shooter ~ EbookFREE.me ~ increased by 10 million.
Won the Premier League's most valuable player, an increase of 20 million.
Shortlisted finalists for the European Golden Globe Awards, an increase of 40 million.
Won the Golden Globe Award within three years, an increase of 60 million.
Or won the Golden Globe Award within five years, an increase of 30 million.
The contract amount is up to 200 million euros!
At the press conference, a Nike spokesperson praised Chu Ge as the youngest talented football player on the planet and expressed Nike's confidence that Chu Ge will definitely become the best player in the world.
They have the confidence and ability to accompany this world's best young man to grow together and move towards the top of the world.
Nike also revealed that Chu Ge ’s idea of ​​the ladder contract was proposed by Chu Ge himself,
These reward clauses fully prove Chu Ge's confidence in himself and his beautiful vision of becoming a legendary superstar.
Nike is willing to pay for Chu Ge's dream.
"Today is our beginning to witness this great together!"
Ribbons flew.
The golden light is shining.
Chu Ge and Nike hand in hand, officially completed!
...

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