Chapter 1032: Price war
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Twenty Years in Business
- Jingshen
- 1201 characters
- 2021-03-03 10:49:18
In the Su Family Villa, Su Mingli and Su Mingxuan sat in chairs, smoking a cigarette and drinking tea, their brows were frowned upon.
Su Mingda was even more exaggerated, stomping around the brothers and sighing constantly!
Su Mingxuan said impatiently: "Second, you can't stop for a while?"
Su Mingda stopped, frowning tightly and said, "Is Yuan Ennai crazy? Can this kind of lose-lose method be used?"
Price reduction promotion will undoubtedly cause price wars, which are the lowest level of competition.
Su Mingxuan hummed: "Which one can he use without this trick? Although the price war is the lowest, it is also the most effective!"
For the same product, consumers recognize money but not people.
Su Mingda said with a bitter face, "What can I do then? Can the kids handle it? Or you two will go out!"
Su Mingli took a sip of tea, his expression recovered a lot, and smiled: "Do you think Xiao Bai didn't expect this?"
Su Mingda said: "Are you Zhang Xiaobai a god? I never thought that he could be a fledgling novice?"
Su Mingli sighed, but Su Mingda laughed, "Second, how do you say hello? It's not clear whether Xiaobai is a fairy or not, you must be a fool!"
Su Mingda was not angry, but when he heard the meaning of the words, he scratched his head and said, "So...Xiaobai is already prepared? But why don't I know?"
Su Mingli said angrily: "I think Big Brother is right!"
He is not ashamed to say that his second brother is a fool!
Although the three older brothers all said that they retired to the second line and ignored the company's affairs, Su Mingda was really obedient.
But the two brothers didn't really withdraw. They still used their residual heat to help Zhang Xiaobai stabilize the overall situation, and they were more concerned about the company's situation.
Zhang Xiaobai announced more than two months ago to increase revenue and reduce expenditure. Obviously he is preparing to deal with it. Otherwise, what would he save the money for?
Su Mingxuan said: "Don't worry! Xiaobai should have had a hunch and prepared already!"
Su Mingda breathed a sigh of relief, and then his expression became nervous again, "But how will he respond? Will he also fight a price war? Both losers will hurt!"
Su Mingli shook his head slowly and said: "I don't know, to be honest, I can't think of a better way to deal with this situation!"
Su Mingxuan said: "Let’s stop worrying about it! Do something small behind your back! Let the children do the big thing! Frankly speaking, since Xiaobai took office, he has led the children to do well enough, even We still need to be excellent! Let's leave the next thing to them!"
After saying this, Su Mingxuan slowly stood up and looked into the distance!
Can't help much, probably all I can do is pray!
...
...
The meeting room of Su's Electrical Appliances will convene all the high-level meetings!
The movement from Yuan's side was so loud that it had already spread to everyone's ears.
Except for Zhang Xiaobai on the stage, everyone's expressions are not relaxed, even Bao Xiaomei is no exception!
Although Xiaomei Bao had already thought about this situation, she would inevitably feel a sense of panic when it really came.
Price wars are not a last resort.
Besides, the other party still comes to the mall with rich wealth!
Zhang Xiaobai swept around and said with a smile: "What's wrong? Why are you so upset?"
Su Jiawang said: "Chairman! At this time, can you still laugh out?"
Zhang Xiaobai smiled even more and said, "Second brother! Am I still crying if I don't laugh?"
There were some dry laughs in the audience, as if only to cooperate with this very cold joke of the chairman.
Su Jiaxing asked earnestly: "Chairman, did you think that Yuanshi Electric would cut prices for promotion?"
Zhang Xiaobai nodded and said, "Yes, I thought of it a long time ago! Otherwise, what are we doing to increase revenue and reduce expenditure?"
After hearing the first half of the sentence, everyone's expressions lightened a lot. Now that the chairman has thought about it, he should have been prepared.
But after listening to the second half of the sentence, my face returned to its original state again. Is the purpose of increasing income and reducing expenditure...
Su Jiaqiang frowned and said, "Chairman, aren't you going to fight a price war with Yuanshi Electric?"
One sentence said everyone's doubts!
The juniors of the Su family, the three older brothers all spoke, and there was only one little girl left.
At this time, Su Qian was dragging her chin with her hands, and staring at Zhang Xiaobai with her big eyes flickering. She always felt that her brother-in-law was so handsome at this time!
Zhang Xiaobai did not answer the question directly, but looked at Su Jiaxing and asked the question.
"Big brother! How much did Yuan's appliances drop? How was it promoted?"
Su Jiaxing said: "The price of Yuan's Electric Appliances was basically the same as ours before, but this time the price cut is the rental cost!"
The price of the commodity sold includes many, the ex-factory price of the commodity itself, the rent of the house, and the salary of the employees, etc.!
Compared with the two companies, Yuan's Electric has saved rent, and it doesn't need to spend the money to sell it in its own home.
Although Su Shi Electric does not have rent in Dafang Real Estate, there are only a few. More stores have paid rent and spent a lot of decoration fees. These costs have to be obtained from the goods sold.
So in this respect, Yuan has a certain advantage when a price war is fought.
Su Jiaxing raised this point, wailing.
Zhang Xiaobai smiled and said, "Brother, if we buy enough, can we recover our disadvantages from the rebate?"
Su Jiaxing and Su Jiaqiang looked at each other. One is responsible for the sales and the other for the purchase. The former affirmed: "Now we have understood the policies of Yuan's side, and the manufacturers still have some conscience. Our policies are better than theirs! There is a prerequisite, and that is to sell enough quantities!"
Some things, including the cost of Yuan’s side and the cost of reducing rent, came from the spy, but Su Jiaxing didn’t say it.
So these news is absolutely true!
In other words, the premise for Su Shi Electric to regain its disadvantage is to sell the quantity required by the manufacturer in the contract!
Zhang Xiaobai nodded and smiled: "It doesn't seem to be a disadvantage, how do they promote it?"
Su Jiaxing suddenly smiled ~EbookFREE.me~ and said: "You may not believe it, I don't know what Yuan Ennai thinks. The way they propagate is a bit low. Every city is a clerk driving around the city to broadcast!"
Zhang Xiaobai looked serious, and said, "Yuan Ennai, you deserve to be an old fox!"
Su Jiaxing asked: "What's wrong?"
Zhang Xiaobai said: "It seems that he is determined to fight this price war, otherwise he won't save costs so much!"
Su Jiawang asked: "Chairman, what do you think after all that? How do you deal with the situation in front of you?"
After understanding so much, Zhang Xiaobai did not answer the initial question.
Everyone in the audience watched this young chairman nervously!
Zhang Xiaobai narrowed his eyes and said, "Then fight a price war with him!"
(End of this chapter)