Chapter 1032: : Unprecedented popularity


Compiled by the Chinese Medical Association, Chen Cang's "Endoscopic Techniques and Guidelines" is finally available!
Originally such a book was not enough to attract too many people's attention.
After all, too many medical works are completed every day. In this era of academic waste, there is hardly anyone paying attention to a book.
But this book is different today!
After the book was completed, the Chinese Medical Association held a new book conference!
This situation is often seen in many business occasions. After all, people are to enhance the cohesion of fans, and also to create gimmicks and sell books better!
However, this kind of official standing out and pushing books was the first time I saw it.
What is the Chinese Medical Association?
This society has a longer history than New China. It was established as early as 1915. It is an academic and non-profit social organization voluntarily formed by Chinese medical science and technology workers and registered according to law. It is the development of medical science and technology and health in China. Important social power.
It is such an organization that held a press conference for this book in person, one can imagine how grand!
Even, many media from home and abroad were invited!
This is somewhat intriguing.
After the press conference, Mr. Zhong Lao, President of the Society, Academician Li Huaimin, Academician Zhang Yu ... and dozens of academicians in the field of general surgery came to the scene.
However, all the media and reporters found that it was Chen Cang who stood in the middle!
This time, everyone was curious.
It has been a long time since I saw Chen Cang.
Some time ago, the men's silver that appeared on the front page of many media newspapers finally appeared again.
During this time.
As for foreign media, especially American media, some magazines and journals have vigorously promoted the International Pancreatic Fistula Research Group, claiming that they have recently improved the traditional surgical methods and will be published in the guide.
As the president, Jim Lawrence frequently appeared on the front page of magazines and periodicals, describing his achievements in pancreatic surgery in recent years.
This is in stark contrast to the Chinese Pancreatic Surgery Group that has just withdrawn from the International Pancreatic Fistula Research Group!
Everyone found that after Chen Cang was given the heavy responsibility, he suddenly disappeared.
His name was not found in major journals and magazines.
For a time, the media thought that Chen Cang, the leader of the Chinese Pancreatic Surgery Team, seemed to have given up competition with the International Pancreatic Fistula Research Group.
After all, from the perspective of academic papers, it seems that Chen Cang really lost.
But what everyone did not expect was that at this time, Chen Cang suddenly appeared at the press conference of the Chinese Medical Association.
Mr. Zhong looked at the media on the spot and said, "Today, this new book conference is held. I invite you from the media from home and abroad to attend, to celebrate a historical moment!"
"Perhaps everyone is very curious, why it is a historical moment. After the invention of the endoscopic, the original surgical plan was changed. We can reduce the surgical wounds and shorten the recovery period through the endoscopic ... etc. The appearance of the mirror changed the traditional operation. "
"And today, the appearance of this book will change traditional endoscopic surgery! Let endoscopic surgery enter a new era!"
Speaking of which, Mr. Zhong picked up a book and introduced it vigorously.
The following media suddenly became curious!
Taking pictures of the books one by one with the camera, after all, will allow the Chinese Medical Association to hold a press conference for the new book, and let the chairman personally recommend it, showing the weight of this book.
Mr. Zhong continued: "The author of this book is not me, but Chen Cang!
All in all, why should I recommend this book so solemnly, not only because Chen Cang is a member of our medical association.
But because this book is really indispensable to a surgeon, I even think it is a necessary tool for a surgeon. "
"I even hope that all our doctors in general surgery can have one!"
"Because in this book, the technique of using endoscopy is formed into a system of disciplines, and even I will advance one thing in the next few years, I hope this book will become our general surgery in the future Graduate textbooks for students. "
With these words, the following is more boiling!
Chen Cang was silent for a while, and even completed such a book that Mr. Zhong Lao strongly admired silently. Can this cause everyone's curiosity?
What kind of book is this?
Is it really as powerful as Mr. Zhong said?
At this time, a man walked up. After seeing the bearded man, the foreign media suddenly froze: "Aust, it was Aust!"
It seems that Oster is still famous!
Aust picked up the book and said, "This is a book that Mr. Chen Cang personally completed. I have also participated in some of the editing, but I am standing here and seriously speaking to my colleagues, this is a book you deserve Surgical book! This book has been reviewed by our British Medical Association and will be available in the UK simultaneously. "
Dr. Oster Chen Cang dumbfounded everyone below.
What the hell?
Teacher Chen Cang!
Maybe Oster is wrong?
These media looked at Oster with a surprised look, but he was very calm!
From the beginning to the end, Chen Cang hasn't said a word, but the people around you have already exaggerated the atmosphere to the extreme!
Everyone is more and more curious as to what kind of book this can make so many people agree!
Chen Cang finally spoke, but he didn't say much, but thanked some people who participated in writing this book.
After the conference of the new book was over, Chen Cang's book writing spread instantly!
This book is now available in both Chinese and English. In fact, I didn't originally want to print English, but after Auster returned to China, after discussing with the official and reviewing it overnight, he finally passed the book.
On the second day of the publication of the new book, the monthly magazine "British Surgery" suddenly published a half-month special issue in the middle of the month!
The special edition is limited to sale, and the cover is Chen Cang!
"Endoscopic Tips and Guidelines". UU reading www.uukanshu.com
The overseas printing of the real book was handed over to the British Journal of Surgery. The editor-in-chief personally came to China to express his gratitude and gave Chen Cang a high sales share!
In fact, Chen Cang doesn't even realize at this time, how much can such a book cost? !
What he cares about is influence!
The reason why I chose the British Journal of Surgery was because Chen Cang had already had a precedent for publishing similar articles there.
Secondly, it is also because of Oster.
After the Chinese Medical Association held a multi-media press conference and the British Journal of Surgery published a special issue, it instantly attracted many people's attention.
They found that the cover of the British Journal of Surgery was printed with Chen Cang!
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