Vol 3 Chapter 56: Welfare

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Yiming Consulting's meeting room.
Zhuge Wenbo handed a document to Zhang Guan, and then said: "The advertising contract of Daben Automobile is about to expire. I have contacted some car brands, but the prices given by the top big groups are not very satisfactory. It is Korean. The price of the endorsement price issued by Qiya Automobile is quite good, 20 million a year, the advertising fee is not included. But Qiya is not the top car brand in Europe and the United States, and your last car advertisement is Mercedes-Benz. It’s a bit big, so I have to ask your idea.

"How did Qiya Automobile think of signing me? Isn't Liu Feiren who has been signing all the time?" Zhang Guan asked.
"Qia Auto's contract to sign Liu Feiren is about to expire. It is said that a brand from GM in the United States is in contact with the field management center. Moreover, it seems that the signing of Liu Feiren by Qiya Auto had already tasted the sweetness, and the sales of that Maxima are not bad. "" Zhuge Wenbo said.
When Qia Auto entered the Chinese market, the sales volume was actually very poor. The people did not recognize this Korean brand. Later, Qia spent money to sign Liu Feiren and asked Liu Feiren to endorse the model that Qia had just launched in China at the time. Maxima's sales in 2005 have increased substantially, reaching almost one-third of Shenzhou Jetta, and Qia Auto has gradually gained a foothold in the domestic market.
Zhang Guan remembered that Qiya Automobile sponsored a commercial car for Liu Feiren. Zhang Guan had also sat in that car. Until now, Liu Feiren had not been willing to pay for a new one.
"What is the specific model this time? Won't it be a small car again?" Zhang Guan asked.
"There are two new cars listed last year. Cerato and Lion Run. These two cars have not been listed in China, but Qiya revealed that if you agree to speak, you will discuss with Dongfeng. Bring these two cars into China. "Zhuge Wenbo went on to say: "In addition, I also put forward a global advertising strategy to Qiya Automobile, if possible, it is best to enter advertising into European and American countries."
"Lion running is okay, domestic suvs are just emerging, but suv models in the United States are still quite popular." Zhang Guan suddenly remembered one thing: "Do I have to take a driver's license?"
"This is easy, if you want to take the test. I will arrange it for you." Zhuge Wenbo said.
"Okay, let's not talk about it." He Yiming interrupted the conversation between the two, and then said: "I said Zhang Guan, but you made a lot of money this year, except for personal income tax, the Shanghai Association And after deducting the necessary expenses, there are more than 30 million remaining. Think about what to do next?"
"Surely continue to invest!" Zhang Guan said without hesitation.
"Oh. What to invest in? The fund has been hot recently and suitable for long-term investment. I have recently bought some, and I can introduce you to a few reliable fund managers." He Yiming continued.
"It's real estate!" Zhang Guan said.
"Real estate? That thing can be quite complicated. It's not easy to get approval for building a house for sale. Don't blame me for telling the truth. When 30 million is invested in real estate, there is a splash." He Yiming continued.
"He Ge, you misunderstood, I didn't have to build a house, let alone I didn't have that strength. I wanted to buy the existing house directly, it can be regarded as speculation!" Zhang Guan replied.
"Real estate speculation? Don't say, it's really profitable, at least it seems that it is higher than bank interest." He Yiming said here. He found Zhang Guan stared at himself, and immediately guessed Zhang Guan's meaning. So he went on to say: "Are you going to ask me to help you find a house again? Let's say, what kind of things do I want, I will contact you to buy a property company."
"The first-tier cities are better to be school district houses, and they will not face the risk of demolition within ten years." Zhang Guan said directly.
"School district! Now the price is two or three more expensive than the ordinary house, and it is also a first-tier city. You can't really buy a few sets of this money." He Yiming reminded.
"It's okay, you can buy as much as you can!" Zhang Guan replied. As a person coming, he can know how crazy the school district will be in the future. Especially after enrollment, the second school district in the Beijing Experimental Experimental District sells 30 square meters. Ten thousand, the price of buying a house is enough for immigrants to go abroad to enjoy foreign school education.
Zhang Guan thought about it again, and then said, "In addition, I want to spend some of my money for charity."
"Being a charity? This is a good choice. Public figures should take on more social responsibilities and have a good reputation, which is also beneficial to your future development." He Yiming continued, "I will help you contact the Red Club?" "
Zhang Guan shook his head immediately. If he passed the Red Cross, he might not know where his money would go. He went on to say: "I want to set up a charity fund to help some people in need."
"Well, this procedure will be a bit troublesome. There are many departments and many chapters. However, with your fame and identity, there is no problem to get approval. If you really want to do it, I support you. How much do you plan to invest first? To do public welfare in that respect?" He Yiming said.
"I have a preliminary plan. I want to start a free lunch plan. The main group is school-age children in poor areas." Zhang Guan then explained: "Although compulsory education has been implemented for so many years, many primary and secondary schools in poor areas It has also started to be free, but there are still many poor families who cannot afford to go to school. Many children start working outside when they are 12 or 13 years old. Coming to lighten the burden of poor families, and secondly to encourage children from poor families to go to school."
"This idea is very good and necessary. I must support you." He Yiming said righteously.
Zhang Guan went on to say: "I think the first step is to start 20 schools in poverty-stricken areas and provide free lunches to students. For lunch, there should be dishes and soup, and it is best to have an egg or meat dish. I guess For a student in a school year, 500 yuan is enough. According to a school of 100,000 yuan, it is enough to take out 2 million in the early stage, and then gradually increase the investment. But I may not have time to specifically implement and implement this thing."
"You can recruit some volunteers in this regard, or directly hire some local people." He Yiming wrote a few notes on the notebook. Then he said: "You don't have to worry about this matter. I specifically found a planner to get a detailed plan. After the Spring Festival, I will follow up on this matter in person. Just wait for my good news."
...
Not long after the Spring Festival. He Yiming sent someone to send the relevant legal documents of the achievement charity fund and the planning book of the free lunch plan.
The State has promulgated the "Regulations for the Management of Foundations", which requires that the original funds of non-publicly-raised foundations be no less than 2 million yuan, and must be the actual amount of funds received, and must have a standardized name, charter, organization and full-time staff. To have a fixed location and be able to independently bear civil liability, of course, you must also apply to the registration authority.
Application letter, draft articles of association, capital verification certificate and location certificate. This is not difficult for He Yiming. The foundation is also named the Champion Fund. The chairman is Zhang Guan and the deputy chairman is He Yiming. After the relevant legal texts and application documents are prepared, they are reported to the relevant departments, and only after the approval of the competent department. Even if the Champions Foundation is established.
It takes a long time for the approval of a foundation. If the average person is afraid that it will go through a lot of reviews, but Zhuge Wenbo’s Zhang Guan’s own money to set up a charity fund is slightly in the media, and many media immediately reported it. As soon as the offensive of public opinion came out, the approval work of the foundation was fast and I didn't know how many times, and the relevant approvals came down within a few days.
March 1. Zhang Guan held a press conference to announce the establishment of the Champions Foundation, and also announced the first plan of the Champions Fund, "Free Lunch". The dozens of sponsors behind Zhang Guan were not idle, and more or less put a little blood on the spot, donated a sum of money to the champion fund, which is regarded as support for Zhang Guan.
However, those behind Zhang Guan are big companies. I don’t know how much the public relations fund will be spent every year. Spend some money to buy a reputation. Large companies can count on this account and are willing to pay the money.
The "free lunch" plan is easy to say, but it is more complicated to implement. First, you must select a subsidized school and communicate with the school and the local education department. The school itself is still easy to communicate with, but the local education department is going to have a lot of trouble. The so-called goose plucking hair, this fat can take a handful of oil from the hand. This kind of purely charitable activity is organized by private private equity organizations, but there is no penny. So not everyone is willing to do it.
...
A poor county.
In the new Education Bureau building, Pan Xiaoxian, the head of the Champions Fund's "Free Lunch" program, sat patiently waiting in the office, while the Director of Education in front of him was page by page reading the "Free Lunch" plan.
The director looked very seriously, at least on the surface. He put down the plan a few minutes later and said, "Mr. Pan, this plan is very detailed. You selected the four of my county. The primary school and a middle school are located in five different towns. I have personally researched these five schools. There are indeed many students from poor families who are studying. They can provide free lunches for the poor students and solve certain problems for them Difficulties, so that they can study with peace of mind, and later become the pillars of society, reimbursement to the country, this is definitely a good thing, our education department is in principle certainly supported."
At the next moment, the director's voice changed, and then said: "However, the poor schools in our county are not just these five. We are poor counties, and there are many schools that need help and need funding. If only in these five schools What should other schools do if they promote free lunch? Teachers and students in other schools will definitely have ideas."
Pan Xiaoxian sounded a bit wrong, and asked, "Director, what do you mean?"
"I think, your foundation can donate a sum of money to the education fund of our county, and then we will allocate according to the actual situation of each school to supplement the lack of education funds of each school, so that teachers and students of other schools will also be There will be no idea, you can also carry out this free lunch plan." After the director finished, he lifted Erlang's legs and took out a Chinese cigarette to light up for himself, waiting for Pan Xiaoxian's reply. (To be continued.)
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