Chapter 49:

Those who make big things do not stick to the trivial. Xie Zheng comforted himself like this.
He needs to expand the audience of the monthly magazine, not just limit the scholars...
[Speaking] Zhuyuan on the other side wrote again, [Is your identity high enough? 】
Xie Zheng regained his senses, frowning: [How to explain this]
[If the sales volume of your monthly magazine rises, you have to stuff some private goods in it, don't be too easy...Be careful of being targeted by others. 】The ancient text prison is not a joke.
For this? [Rest assured, these are not problems] He mainly wanted to hold literati in his hands, especially the poor students. If they were admitted to Jinshi through their own monthly magazine, they would be considered favored by him. What he wants to advance in the future is probably easier...
Zhu Yuan is worried: [These are the problems, how important public opinion is. To control public opinion is to control the mouthpiece of the court. Water can carry a boat and it can overturn it! 】
Xie Zheng was stunned: [A publication, even if the number is as many as 100,000 copies, will not make any waves]
But 100,000 copies, after deducting the old, weak, women, children and major officials, most of the rest are scholars. A mere scholar, without the power to bind a chicken, even if he thinks of something, he can't do much.
I wish Yuan hate that iron cannot become steel: [Why are you so aspiring! This is a monthly magazine. It’s only published in January, and the book will not expire or become corrupted. One hundred thousand copies, for a few years, there is no sales of 800 thousand in one issue, don't say you know me! 】
Xie Zheng was horrified. Eight hundred thousand...
[When you get bigger in the future, you can not only put imperial examination articles, but also enlighten nursery rhymes, basic arithmetic, farmland cultivation techniques... Brother Fuck, let me just talk about it, don't let it go, and serialize novels! 】
Xie Zheng was stunned.
If it is true as Zhu Yuan said, the monthly magazine is simply a weapon for the common people to write idiots and promote imperial policies...
Seeing that he hadn't spoken for a long time, Zhu Yuan was anxious: [Really, big brother, listen to my advice, it's enough for you to serialize the novel and add some local rumors, don't mix it up, this is death! 】
Xie Zheng's eyes were dull. He stared at the void for a while and silently said: [If so, can I let the emperor take part in the shares? 】
[...] Zhu Yuan was stunned, biting her pen and thinking about it, [Not enough, if you really want to go in these directions, it’s best to put the bookstore’s name under the name of the emperor Laoer and go in his name. Push! 】
Xie Zheng twisted his eyebrows. That reputation is not all...wait! He is only sixteen years old.
He is impetuous.
He breathed a long sigh of relief, and wrote again, saying: [I see]
After writing, no matter what Zhu Yuan answered, he threw the pen, balled up the paper, threw it into the brazier, set fire to himself, and watched the ball of paper burn.
An Fu went out to do errands, and An Qing of the same value came in and waited on him. Seeing him like this, he followed him nervously, whispering non-stop, "Master, how can you do this kind of work? Master, let the slave come." ?master……"
Xie Zheng waved his hand, and then picked up the tongs hanging on the side and pierced it into the brazier to disperse the almost burnt paper ball-the content of today's writing is of great importance and should not leave hidden dangers.
An Qing's face turned pale with fright.
Xie Zheng threw the tongs when he was sure it was all burned.

The next day, the revenue table for the opening of Liao Zhai came out.
With the information compiled by Xie Zheng on his sleeve, plus the income statement, he went to Die Cheng Jia.
"Do you want me to invest more?" Emperor Chengjia was criticizing the memorial. Hearing Xie Zheng's words, he was immediately unhappy. "Last year I took a thousand taels and I haven't seen the money back." The other princes did not receive such treatment, he How can it be?
Xie Zheng passed the information in his hand to Deqing, who is on duty today, and said: "Father, first look at these information."
Deqing hurriedly took it with both hands, hurried to the imperial stage, and presented it to Emperor Chengjia.
Emperor Chengjia took a look: "Liao Zhai Annual Development Plan", "Liao Zhai First Day Revenue Report"
...The name is pretty straightforward. Emperor Chengjia glanced at Xie Zheng calmly, and opened the back report first.
The first is the expenses, including the meal expenses, material expenses, labor expenses, and publicity materials expenses paid on the day.
Then there is income, monthly sales of two magazines, sales volume of books and papers in the shop, total income...
All expenditures and income are listed one by one. The rows and columns are neatly organized and clear at a glance.
Emperor Chengjia raised his eyebrows, continued to turn the page, and directly saw the last data
Liao Zhai’s revenue on the day: two hundred ninety one two three ten seven texts.
He secretly converted a monthly magazine of 30 articles, and was shocked: "So high? Are all monthly magazines sold?"
Xie Zheng was modest: "There are books, paper, pen and ink in the shop."
Emperor Chengjia glanced at him suspiciously, and said angrily: "I heard that you made people all over the city beating the gongs and drums to promote the shop. It's normal to make a lot of money. I can't figure out what to do when I look back."
Xie Zheng didn't move his eyebrows: "Let's wait and see." Then he stretched out his palm and motioned him to turn over the next book. "Father can look at the development plan." That was what he wrote after talking with Zhu Yuan yesterday.
Ashamed, the first time he made a written plan, he felt that he couldn't figure out the direction several times. The little girl taught him little by little.
Emperor Chengjia is already reading the planning book, the more he looks at it, the more the eyebrows are gathered, the more he looks at it, the more solemn his expression becomes. After he is over, he is meditating.
Xie Zheng stood quietly under his head.
After a long while, Emperor Chengjia asked him: "As soon as you started working on the bookstore, you planned to do this?"
Xie Zheng shook his head and said, "No." After a pause, he explained honestly, "Erchen just started to make movable type printing, so he wanted to use this technology to print some classics so that more literati could appreciate the demeanor of the predecessors. Later, considering the cost, I started to study paper... and it became like this."
Cheng Jiadi:...
Is this unintentionally planting willows and willows?
"If the cost of paper drops and the printing is simple, books will no longer be expensive, and ordinary people can read and learn characters." Xie Zheng looked at him frankly, "Even though the son is still young, he wants to benefit the people."
Clear ambition, although a little childish. Emperor Chengjia secretly thought. He raised the plan in his hand: "Did you write this yourself?"
Xie Zheng didn't change his face and said, "Yes. Besides, there is no other person to discuss with Erchen." He didn't even have the opportunity to open the mansion, and the staff were still looking for it. "So, if Erchen doesn't submit this plan to you, no one knows. It will be three to five years..." That is just a matter of course, and it's hard to get over it, even Emperor Chengjia won't change it.
Emperor Cheng Jia, who has read the planning book, naturally understands this principle: "Do you really want to keep doing it?"
Xie Zheng hesitated for a moment, then nodded: "Yes." Then he spread his hands, "But this matter has too much influence, and I am timid and afraid to do it."
Cheng Jiadi:...
He squinted: "I only need my investment? How much?"
"My father originally invested a thousand and two and held 30% of the shares. If this shop wants to put your name, then this shareholding ratio is not enough."
Emperor Chengjia nodded: "Then?"
Xie Zheng smiled: "In this way, the father will pay 6,000 taels first, and the shareholding ratio will be reduced to 55% -"
Emperor Chengjia was immediately dissatisfied: "One thousand two holds 30% of the shares, why is the two and a half to six thousand two now? Are you wronging me?"
Xie Zheng innocent: "Originally, it was Erchen who didn't think carefully, thinking that one thousand taels would be enough, and then he was wrong. Now that Erchen bookstores and monthly magazines have already produced results, seeing the future will definitely make a lot of achievements, these six thousand taels, It’s already a family price offered by Erchen."
Cheng Jiadi:...
"Ah." Seeing that his face is dark, Xie Zheng accepts as soon as he sees it, "Of course, except for holding 50% of the shares, the future publicity and management of Liaozhai Bookstore will all act in your name."
This is fair. Emperor Chengjia's expression slowed down: "You have all gone out of this monthly magazine, how can you act in my name?"
"Only one issue has been published, with a total of no more than 5,000 volumes. Yesterday, the shopkeeper of the shop has already submitted an application to the children, asking for additional printing, and you will have to stamp your number by then." It's simple.
How many thousand taels will be charged for a stamp? Emperor Chengjia felt a little pain: "That's it?"
Xie Zheng came up with the method that he discussed with Zhu Yuan earlier: "In the future, I will also engrave a few beautiful chapters for you. The cheap paper from the shop and the reprinted various low-priced classics are all stamped with your number. In this way, No matter who bought or bought something, you know that this shop is a benefit that your father, the emperor, has for the people of the world."
This is almost the same. Emperor Chengjia was satisfied a lot.
"That's right." Xie Zheng remembered something and added hurriedly, "Thank my father to write a few lines of words for the shop, and then help write a plaque. This way, it will be more legitimate."
this is not bad. Emperor Chengjia readily agreed.
Without further ado, Deqing immediately let people be prepared.
Emperor Chengjia first asked about the divisions in the Liao Zhai, wrote several verses according to different divisions, and then replaced them with Dalanghao, and wrote the energetic two words-"Liao Zhai".
When the pen and ink were dry, Xie Zheng brought six thousand taels of silver notes, then picked up the Dragon Mo scroll bar and left neatly.
Emperor Chengjia still has some ideas.
Deqing took the warm wet kerchief and wiped him the dragon's hand soaked with ink, and said with a smile: "When your majesty's poem is written, the literati in the capital will flock to pay their respects."
Emperor Chengjia said happily: "Look back and find time to walk around the shop and see what this bookstore looks like."
"That's a private visit by WeChat." Deqing said hurriedly.
"That's natural."
Deqing helped him wipe his dragon hand, and joked: "Your Majesty hasn't written many poems in one breath for a long time. I'm so busy today, so I can rest well later."
Emperor Chengjia smiled and said, "It's not—" He paused as soon as he said something.
Wait, is there something wrong?
Why did he have to work after spending thousands of taels of silver?
...Smelly boy! It's getting less and less cute!
Xie Zheng, who had not yet gone far, sneezed.