Chapter 129: , Real estate doomsday

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Thinking of this, he frowned and tightened slowly.
"All real estate are under price promotion. No matter how much it is reduced, we must ensure that all inventory is cleared." His words surprised dozens of executives in the conference room instantly.
Everyone did not expect that the president of Vanke, which has always insisted on winning by quality, would choose an unlimited price reduction war!
"President, we are the leading companies in the real estate industry. If we also follow a sharp price reduction, the entire market will follow suit, and the consequences will be unthinkable!" The men reminded.
"I understand this, but the situation now is that if we don't get out sooner, we will accompany him to hell. It's coming too fast. I thought there would be at least a few more years to transform us."
"Let ’s do it. While we have Vanke's word and appeal, we have cleared all the inventory by reducing the price! The moment of our corporate transformation came too suddenly! It was too sudden!"
Having said this, he closed his eyes all over, and his mind had seen the collapse of the domestic real estate market, and even companies like Vanke were not immune.
"Miss, do you still participate in the land auction in Longgang this afternoon?" The secretary asked quietly after watching the others go out.
"What kind of land is still being auctioned? Tell the land management department not to participate in any land auction. It is okay to transfer the land you have in hand. The loss will not matter. In the future, our business model will change and the land in the city will be useless!"
...
Vanke relied on its strong brand effect. When the price was significantly reduced, there were still many people who chose to buy a house. In a short period of time, Vanke's inventory quickly decreased.
However, it has not waited for Vanke to reduce its inventory, and other real estate companies have followed suit to cut prices, and they have reduced their prices even more directly. The entire real estate has snowballed.
In just one week, the price reduction has reached 30, making many people who were hesitant to buy a house even hesitate to wait and see, and hope that this house price will continue to fall!
At this time, the government took the action and issued a red order document to all housing companies that was not allowed to cut prices again!
The government is very clear that if the price cut continues, the entire real estate industry will collapse and the entire country's economy will be affected by that time. Although the government also knows that house prices are already too high, it is completely out of the national income level.
But the government knows more about the importance of real estate to the national economy, and it is one of the economic pillars of the entire country!
Local debts of up to tens of trillions need to be slowly filled in through land sales. These local officials also need to sell land to eat and drink!
The big family, from the imperial capital, to the place, hundreds of families, large and small, is not an intricate relationship with real estate.
As long as you take a piece of land and build a sales center, you can make a lot of money-making industries. How can these families not participate in such a simple and crude way of making money? Basically, many families rely on this money to make a fortune.
The banks of the country also need the development of real estate to support them. Without the house slaves of the whole country, the masters of these banks do not know how much they want to lose money every year. The world ’s largest bank loves to keep no deposits, and its profit is less than An ordinary small bank abroad.
Every year, non-performing loans, various shortfalls, etc. all require ordinary people to buy a house with a loan and make up for it as a house slave.
The government understands the importance of the real estate industry!
So basically the house prices have risen to the sky, completely separated from the level of the national economy, but the government must always support real estate companies.
Did n’t see the previous purchase restriction policy that was introduced many times before and was immediately taken back by the government?
Haven't seen the good property tax for too long?
I have n’t seen how much the down payment rate of the second set of good loans should be raised has been an empty slogan?
...
Real estate has kidnapped the entire country!
As long as the real estate industry sneezes, the whole country will catch a cold, and the government will immediately introduce various promotional policies to keep the real estate boom.
Now that the real estate industry has cut so many prices at once, the government can't ignore it!
How to let these real estate companies go down, the entire real estate industry must collapse, and the national economy must be dragged together to an abyss where no edge can be seen.
Limit price reductions! This is a dead order given by the government to all real estate companies!
Naturally, no one dares to resist the government's order. Everyone's current situation, the more everyone understands it, there is no one to buy a house. All the newly opened real estate no matter how to blow the door, no matter how many old real estates are left unattended. .
This real estate operation is often linked one by one, first taking the land, then selling the loan back to pay back the bank loan, and then taking the loan again to take the land, one after the other. The key is the sales process. In the past, there were no problems with the bank's loans or funds for building a house.
However, if there is a problem in this sales link and the sales cannot keep up, the housing company will face a high amount of loans. The daily interest can overwhelm many small housing companies, and the sales link must not go wrong.
Now a series of flying cars launched by Qingquan Technology with a price of 1 million!
Most families at this price, except those who are particularly poor, can basically afford it, and as long as you buy a flying car like this, happiness can be very simple!
You don't have to go to the city to buy a house, endure the high housing prices, you can also find a job you like to be satisfied with all over the country, travel around the world, etc., and have a happy little life.
Ordinary people are not stupid than those who live in high temples. The reason why everyone used to suffer from high house prices and expensive medical care is that everyone has no choice and cannot jump out of this cage.
Now everyone sees a better life in the future. Naturally, no one wants to be a house slave again. The savings of several generations are only enough to pay a down payment, and they have to bear the pressure of huge mortgages all their lives.
Coupled with high housing prices and so on, everyone has no dreams, they are overwhelmed, they only have money in their eyes, and they just want to make more money. As for what to do after they have more money, everyone has no idea. Thought about it, I just feel like I need money!
...
Although the government has issued a ban on price reductions and has issued some policies one after another, the effect is not the same as before. As more and more people buy flying cars, the sales of real estate are increasing. The more you enter the freezing point!
Some newly opened properties even set a record of zero sales!
This has never happened before. Although the sales were not satisfactory before, but that is also relative to the end of the golden year, now it is completely without any sales!
Many small real estate companies are on the verge of bankruptcy, the capital chain is completely broken, and the sales can not keep up. The rogue banks have also stepped up their lending at this time. Real estate companies have gradually closed down and their bosses have run out of funds.
Many large and medium-sized real estate companies are also gradually feeling great pressure. The capital is decreasing day by day, but the sales are getting less and less. They could sell more when the price was reduced. Now no one buys it.
Land auctions conducted by local governments have also experienced large-scale auctions. They are no longer the same as before. As soon as there is a land auction, housing enterprises will flock to the sharks, and auctions of land will be sky-high.
At present, these real estate companies have no intention to buy land one by one. The local government ’s calculation of trying to live on land has completely failed. Large-scale, large-scale resale auctions have left many areas with very good land.
Hundreds of listed real estate companies' stocks have also fallen and fallen, with the entire stock market plummeting, setting a number of stock market records! The stock market fell below 2000!
Once all the situation was reported back to the central government, everyone was in a hurry!
The government has held several emergency meetings in succession to discuss the real estate industry, which is becoming more and more freezing, and has issued many related policies!
The huge trillion-dollar stimulus plan has only made the stock market popular for a few days, allowing real estate companies to temporarily obtain some funds to linger, and the real key real estate sales have not improved in any way, and they are still moving towards worse.
The last grass that overwhelmed the camel was from the second-hand housing market!
How many houses are there now? Some data studies show that there are enough 3 billion people to live in the country, but why do ordinary people still have no houses?
Never heard of frozen dead bones in the smelly road of Zhumen wine?
Haven't heard of Tian Lianqian, the rich, and the poor, who has no place to stand?
Those who really own a large number of houses are those who are rich and powerful. Ordinary people generally only own a set of residential houses, and at most there are many sets of investment houses.
Now that the real estate has fallen to the freezing point, the well-informed wealthy and rich are naturally the first to sell off the excess houses in their hands to cash out. Their houses are all private, as much as they want to sell.
And these private individuals will not be united to ventilate like the housing enterprises, and the house prices in this second-hand housing transaction market plummeted instantly!
First-tier cities used to require several million or even tens of millions of houses to be sold in half!
At this moment, many people who did not intend to sell the house in hand also scared to follow suit to sell the house in hand, the market supply suddenly increased!
The drastic changes in the second-hand housing market immediately affected the whole country. Some people who originally wanted to buy a house due to low prices were again hesitant to wait and see.
The supply of this house is still increasing every day, but the sales are decreasing every day!
Buying a house with no down payment, buying a house to send a degree, buying a house to send an account ... Various promotional policies have come out one after another, blinding the eyes of the entire country. Many previously unthinkable policies have been forced by the government to force these groups of helpless real estate companies.
All the streets, televisions, newspapers, and the Internet, you can see all the experts and scholars desperately boasting about 100 reasons to buy a house, and 10,000 benefits!
But this time the general public with better choices is not the same as before. No one is willing to pay and no one is willing to buy a house. The end of the real estate is really coming! (To be continued.) ,.